:::

詳目顯示

回上一頁
題名:臺灣客家廣播媒體之組織資訊傳播科技的使用研究
書刊名:全球客家研究
作者:李美華 引用關係
作者(外文):Lee, Meihua
出版日期:2016
卷期:7
頁次:頁183-226
主題關鍵詞:客家廣播電臺電腦中介傳播資訊傳播科技社群媒體臉書Hakka radio broadcasting stationsComputer-mediated communicationCMCInformation and communication technologiesICTsSocial mediaFacebook
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(1) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:106
  • 點閱點閱:28
本研究採用內容分析法與深度訪談法,分析臺灣三家中功率客家廣播電臺:「寶島客家廣播電臺」、「新客家廣播電臺」及「大漢之音廣播電臺」使用社群媒體對外溝通,以及使用資訊傳播科技進行組織內部溝通的現象及成效。本研究分析三家電臺之臉書專頁或臉書社團所產製的貼文內容,並訪談三家電臺的管理階層。研究結果發現:三家電臺的臉書貼文類型以資訊型訊息為最大宗,最少的是行動型訊息。至於臉書訊息所提供的效益,則以社會心理為最大宗,金錢的效益最少。三家電臺成員在組織內部溝通的資訊傳播科技方面,會使用LINE、E-mail、Google Drive、電話、手機、Fax,以及臉書。組織資訊傳播科技之於三家電臺之對內與對外的組織傳播過程,具有相當正面的自我評估與認知效應。
The current study examines the impact of computer-mediated communication (CMC) on the Taiwanese Hakka radio broadcasting stations in terms of their uses of the social media (Facebook), as well as the uses of information and communication technologies (ICTs) in the organizational communication processes. The current study employs methods of content analysis and in-depth interviews to three mid-power FM Hakka radio stations: Formosa Hakka FM93.1 in Taipei, New Hakka Radio FM93.5 in Taoyuan, and Voice of Hakka FM97.1 in Miaoli. Specifically, the current study analyzes the content of the postings of their social media (Facebook page or Facebook group), and conducts in-depth interviews with the management of the three radio stations to investigate the proposed research questions. The research findings indicate that the target radio stations apply social media (Facebook) to communicate to the public mainly by posting informational type of messages and mostly providing with socio-psychological benefits through the postings. The information and communication technologies including E-mail, LINE, and Facebook are frequently used by the management and employees of the three radio stations to facilitate organizational communication effectiveness.
期刊論文
1.Liu, Brooke Fisher、Austin, L.、Jin, Y.(2011)。How Publics Respond to Crisis Communication Strategies: The Interplay of Information Form and Source。Public Relations Review,37(4),345-353。  new window
2.Kang, Juhee、Tang, L.、Fiore, A. M.(2014)。Enhancing consumer-brand relationships on restaurant Facebook fan pages: Maximizing consumer benefits and increasing active participation。International Journal of Hospitality Management,36(1),145-155。  new window
3.Holton, Judith A.(2001)。Building trust and collaboration in a virtual team。Team Performance Management,7(3/4),36-47。  new window
4.Fulk, Janet、Flanagin, A.、Kalman, M.、Monge, P. R.、Ryan, T.(1996)。Connective and Communal Public Goods in Interactive Communication Systems。Communication Theory,6(1),60-87。  new window
5.Lovejoy, Kristen、Saxton, Gregory D.(2012)。Information, community, and action: How nonprofit organizations use social media。Journal of Computer-Mediated Communication,17(3),337-353。  new window
6.Bordia, Prashant(1996)。Studying verbal interaction on the Internet: The case of rumor transmission research。Behavior Research Methods, Instruments and Computers,28(2),149-151。  new window
7.趙雅麗(19990400)。資訊傳播科技系統與傳播溝通功能之關聯研究:企業組織的個案分析。新聞學研究,59,91-131。new window  延伸查詢new window
8.劉幼琍(19980000)。原住民對廣電媒體使用與滿足之調查分析。臺大新聞論壇,5,167-209。  延伸查詢new window
9.劉幼琍(19990600)。特定族群對廣電媒體的需求及收視聽行為:以客家人與原住民為例。國立政治大學學報,78,337-386。  延伸查詢new window
10.Barnes, Sue、Greller, Leonore M.(1994)。Computer-mediated communication in the organization。Communication Education,43(2),129-142。  new window
11.Fulk, Janet、Steinfield, C. W.、Power, J. G.、Schmitz, J.(1987)。A social information processing model of media use in organizations。Communication Research,14(5),529-552。  new window
12.Walther, Joseph B.(1992)。Interpersonal effects in computer mediated interaction。Communication Research,19(1),52-90。  new window
13.Li, Shu-Chu Sarrina(2007)。Computer-mediated communication and group decision making: A functional perspective。Small Group Research,38(5),593-614。  new window
14.Trist, E. L.、Bamforth, K. W.(1951)。Some social and psychological consequences of the long-wall method of coal-getting。Human Relations,4(1),3-38。  new window
15.Taylor, Maureen、Kent, Michael L.(2010)。Anticipatory socialization in the use of social media in public relations: A content analysis of PRSA's public relations tactics。Public Relations Review,36(3),207-214。  new window
16.李秀珠、遲嫻儒(20040700)。組織中上行影響策略之研究:西方及中國式上行影響模式之比較。新聞學研究,80,89-126。new window  延伸查詢new window
17.吳翠松、吳季昕、劉書瑀(20091200)。族群廣播電臺之經營策略分析:以苗栗大漢之音廣播電臺為例。廣播與電視. 政大,31,81-112。new window  延伸查詢new window
18.Chesley, Noelle(2005)。Blurring Boundaries? Linking Technology Use, Spillover, Individual Distress, and Family Satisfaction。Journal of Marriage and Family,67(5),1237-1248。  new window
19.Dijkmans, Corné(2015)。Online Conversation and Corporate Reputation: A Two-wave Longitudinal Study on The Effects of Exposure to The Social Media Activities of A Highly Interactive Company。Journal of Computer-Mediated Communication,20(5),1-17。  new window
20.Giurgiu, Luminita、Barsan, Ghita(2008)。The Prosumer--Core and Consequence of The Web 2.0 Era。Journal of Social Informatics,9,53-59。  new window
21.Golan, Oren、Campbell, Heidi A.(2015)。Strategic Management of Religious Websites: The Case of Israel's Orthodox Communities。Journal of Computer-Mediated Communication,20,467-486。  new window
22.Henderson, Alison、Bowley, Rachel(2010)。Authentic Dialogue? The Role of "Friendship" in A Social Media Recruitment Campaign。Journal of Communications Management,14(3),237-257。  new window
23.Hyllegard, Karen(2011)。An Exploratory Study of College Students Fanning Behavior on Facebook: The Influence of Technology Acceptance, Identity, and Market Mavenism。The College Student Journal,45(3),601-616。  new window
24.Keenan, Faith、Ante, Spencer E.(20020218)。The New Teamwork。Business Week,EB12-16。  new window
25.Lowry, Paul Benjamin(2009)。The CMCInteractivity Model: How Interactivity Enhances Communication Quality and Process Satisfaction in Lean-media Groups。Journal of Management Information Systems,26(1),155-195。  new window
26.Macnamara, Jim、Zerfass, Ansgar(2012)。Social Media Communication in Organizations: The Challenges of Balancing Openness, Strategy, and Management。International Journal of Strategic Communication,6,287-308。  new window
27.McCorkindale, Tina(2010)。Can You See The Writing on My Wall? A Content Analysis of The Fortune 50's Facebook Social Networking Sites。Public Relations Journa,4(3),1-13。  new window
28.Miranda, Shaila M.(1994)。Avoidance of Groupthink: Meeting Management Using Group Support System。Small Group Research,25,105-136。  new window
29.Monge, Peter(1998)。ICA Presidential Address: Communication Structures and Processes in Globalization。Journal of Communication,48(4),143-153。  new window
30.Olaniran, Bolanle A.(2001)。Computer-mediated Communication and Conflict Management Process: A Closer Look at Anticipation of Future Interaction。World Eutures,57,285-313。  new window
31.Reitz, Amy(2012)。Social Media Function in Organizations: A Function Analysis Approach。Global Media Journal,5(2),41-56。  new window
32.Santra, Tirumala、Giri, Vijai N.(2009)。Analyzing Computer-mediated Communication and Organizational Effectiveness。Review of Communication,9(1),100-109。  new window
33.Simons, Marianne E.、De Ridder, Jan A.(2004)。Renewing Connections and Changing Relations: Use of Information and Communication Technology and Cohesion in Organizational Groups。Communications,29,159-177。  new window
34.Singh, Tanuja、Cullinane, Joe(2010)。Social Networks and Marketing: Potential and Pitfalls。International Journal of Electronic Marketing and Retailing,3(3),202-220。  new window
35.Stephens, Keri K.、Rains, Stephen A.(2011)。Information and Communication Technology Sequences and Message Repetition in Interpersonal Interaction。Communication Research,38,101-122。  new window
36.Stevens, Peter M.(2000)。Organizational Communication and Information Processes in An Internet-enabled Environment。Psychology & Marketing,17(7),607-632。  new window
37.Sylvie, George、Weiss, Amy Schmitz(2012)。Putting The Management into Innovation & Media Management Studies: A Meta-analysis。International Journal on Media Management,14(3),183-206。  new window
38.Treem, Jeffrey W.、Leonardi, Paul M.(2012)。Social Media Use in Organizations: Exploring The Affordances of Visibility, Editability, Persistence, and Association。Annals of the International Communication Association,36(1),143-189。  new window
39.Vaast, Emmanuelle、Kaganer, Evgeny(2013)。Social Media Affordances and Governance in The Workplace: An Examination of Organizational Policies。Journal of Computer-Mediated Communication,19(1),78-101。  new window
40.陳彥龍、劉幼琍(20061200)。邁向公廣集團:數位時代我國特定族群專屬電視頻道之法制研議。中華傳播學刊,10,109-153。new window  延伸查詢new window
41.Jarvenpaa, Sirkka L.、Leidner, Dorothy E.(1999)。Communication and trust in global virtual teams。Organization Science,10(6),791-815。  new window
42.Trevino, Linda Klebe、Webster, Jane(1992)。Flow in Computer-Mediated Communication: Electronic Mail and Voice Mail Evaluation and Impacts。Communication Research,19(5),539-573。  new window
43.Daft, Richard L.、Lengel, Robert H.(1984)。Information Richness: A New Approach to Managerial Behavior and Organizational Design。Research in Organizational Behavior,6(1),191-233。  new window
44.Solomon, Charlene Marmer(2001)。Managing Virtual Teams-Statistical Data Included。Workforce,80(6),60-65。  new window
會議論文
1.李美華(2004)。宗教團體的出世與入世:分析大愛電視臺與人間衛視的組織文化。2004年中華傳播學會年會,中華傳播學會主辦 (會議日期: 2004年6月24-26日)。澳門。  延伸查詢new window
研究報告
1.李美華(2012)。客家廣播節目之閱聽人研究:桃竹苗地區之節目品質評估。  延伸查詢new window
學位論文
1.Davis, Fred D. Jr.(1986)。A technology acceptance model for empirically testing new end-user information systems: Theory and results(博士論文)。Massachusetts Institute of Technology,Cambridge, Massachusetts。  new window
2.林純如(2012)。台灣客家廣播收聽與節目品質研究(碩士論文)。國立交通大學,新竹。  延伸查詢new window
3.吳美瑩(2001)。網路成文規範與使用者行為之初探:以台大椰林風情BBS政治版為例(碩士論文)。國立交通大學。  延伸查詢new window
圖書
1.Zuboff, Shoshana(1988)。In the Age of the Smart Machine。New York:Basic Books。  new window
2.Cornelissen, Joep(2011)。Corporate Communication: A Guide to Theory and Practice。Sage。  new window
3.Gillin, Paul(2007)。The New Influencers。Sanger, CA:Quill Driver Books。  new window
4.Macnamara, Jim(2011)。Public Relations Theories, Practices, Critiques。Sydney:Pearson Australia。  new window
5.Mersham, Gary(2009)。Public Relations and Communication Management: An Aotearoa/New Zealand Perspective。North Shore, NZ:Pearson。  new window
6.Miller, Katherine(2012)。Organizational Communication Approaches and Process。Boston, MA:Wadsworth。  new window
7.Solis, Brian、Breakenbridge, Deirdre(2009)。Putting The Public Back in Public Relations: How Social Media is Reinventing The Aging Business or PR。Upper Saddle River, NJ:FT Press:Pearson Education。  new window
8.Sproull, Lee S.、Kiesler, Sara Beth(1992)。Connections: New Ways of Working in The Networked Organization。The MIT Press。  new window
9.吳筱玫(20030000)。網路傳播概論。臺北:智勝文化。new window  延伸查詢new window
圖書論文
1.Griffiths, Mark D.(1998)。Internet addiction: Does it really exist?。Psychology and the internet: Intrapersonal, interpersonal, and transpersonal implications。Academic Press。  new window
2.Gibson, James J.(1977)。The theory of affordances。Perceiving, acting, and knowing: Toward an ecological psychology。Hillsdale, New Jersey:Lawrence Erlbaum Associates, Inc.。  new window
3.李美華(2015)。網路媒體中的客家意象建構:「好客ING客家影音網路平臺」之分析。客家映臺灣:族群產業與客家意象。桂冠圖書。  延伸查詢new window
4.Armstrong, David J.、Cole, Paul(2002)。Managing Distances and Differences in Geographically Distributed Work Groups。Distributed Work。Cambridge, MA:The MIT Press。  new window
5.Chan-Olmsted, Sylvia M.(2006)。Issues in Media Management and Technology。Handbook of Media Management and Economics。Mahwah, NJ:Lawrence Erlbaum Associates, Inc.。  new window
6.Edley, Paige P.、Houston, Renee(2011)。The More Things Change, The More They Stay The Same: The Role of ICTs in Work and Family Connections。Computer-Mediated Communication in Personal Relationships。New York:Peter Lang Publishing。  new window
7.Hazelton, Vincent(2008)。New Technologies in The Formation of Personal and Public Relations; Social Capital and Social Media。New Media and Public Relations。New York, NY:Peter Lang。  new window
8.Kirby, Erika L.(2003)。An Organizational Communication Challenge to The Discourse of Work and Family Research: From Problematics to Empowerment。Communication Yearbook。Mahwah, NJ:Lawrence Earlbaum。  new window
9.Rintala, Niina(2008)。The Impact of ICT Implementations on Social Interaction in Work Communities。The Social Dynamics of Information and Technology。Surrey:Ashgate Publishing Limited。  new window
10.Walther, Joseph B.(2011)。Theories of Computer-mediated Communication and Interpersonal Relations。The Sage Handbook of Interpersonal Communication。Thousand Oaks, CA:Sage。  new window
11.Scott, Craig R.(1999)。Communication Technology and Group Communication。The Handbook of Group Communication theory and Research。Thousand Oaks, CA:Sage。  new window
 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top
:::
無相關著作
 
QR Code
QRCODE