| 期刊論文1. | 林宗賢、王維靖、劉沛瑜、王乃玉(20100200)。重新檢視一般遊客旅遊決策模式--以襲產觀光遊客為例。戶外遊憩研究,22(4),81-104。 延伸查詢 | 2. | Baloglu, S.、Mangaloglu, M.(2001)。Tourism destination images of Italy as perceived by US-based tour operators and travel agents。Tourism Management,22(1),1-9。 | 3. | 張淑青(2009)。目的地意象、滿意度與行為意圖的關係--目的地意象的區隔效果。臺灣管理學刊,9(1),1-22。 延伸查詢 | 4. | McKercher, Bob(2002)。Towards a Classification of Cultural Tourists。International Journal of Tourism Research,4(1),29-38。 | 5. | Castro, C. B.、Armario, E. M.、Ruiz, D. M.(2007)。The Influence of Market Heterogeneity on the Relationship between a Destination's Image and Tourists' Future Behavior。Tourism Management,28(1),175-187。 | 6. | Lee, T. H.(2009)。A structural model to examine how destination image, attitude, and motivation affect the future behavior of tourists。Leisure Sciences,31(3),215-236。 | 7. | Hong, S. K.、Kim, J. H.、Jang, H.、Lee, S.(2006)。The roles of categorization, affective image and constraints on destination choice: An application of the NMNL model。Tourism Management,27(5),750-761。 | 8. | Suh, J. C.、Yi, Youjae(2006)。When brand attitudes affect the customer satisfaction-loyalty relation: The moderating role of product involvement。Journal of Consumer Psychology,16(2),145-155。 | 9. | Assaker, G.、Vinzi, V. E.、O'Connor, P.(2011)。Examining the effect of novelty seeking, satisfaction, and destination image on tourists' return pattern: A two factor, non-linear latent growth model。Tourism Management,32(4),890-901。 | 10. | Oppermann, M.(2000)。Tourism destination loyalty。Journal of Travel Research,39(1),78-84。 | 11. | Dimanche, F.、Havitz, M. E.、Howard, D. R.(1991)。Testing the Involvement Profile (IP) Scale in the Context of Selected Recreational and Touristic Activities。Journal of Leisure Research,23(1),51-66。 | 12. | Royo-Vela, M.(2009)。Rural-cultural excursion conceptualization: A local tourism marketing management model based on tourist destination image measurement。Tourism Management,30(3),419-428。 | 13. | 林若慧、陳澤義、劉瓊如(20030600)。海岸型風景區之旅遊意象對遊客行為意圖之影響--以遊客滿意度為仲介變數。戶外遊憩研究,16(2),1-22。 延伸查詢 | 14. | Kozak, Metin、Rimmington, Mike(2000)。Tourist satisfaction with Mallorca, Spain, as an off-season holiday destination。Journal of Travel Research,38(3),260-269。 | 15. | Backman, S. J.、Crompton, J. L.(1991)。Differentiation Between High, Spurious, Latent and Low Loyalty Participants in Two Leisure Activities。Journal of Park and Recreation Administration,9(2),1-17。 | 16. | Chi, C. G.-Q.、Qu, H.(2008)。Examining the structural relationships of destination image, tourist satisfaction and destination loyalty: An integrated approach。Tourism management,29(4),624-636。 | 17. | Hallowell, R.(1996)。The Relationships of Customer Satisfaction, Customer Loyalty, and Profitability: an Empirical Study。International Journal of Service Industry Management,7(4),27-42。 | 18. | Mansfeld, Yoel(1992)。From Motivation to Actual Travel。Annals of Tourism Research,19(3),399-419。 | 19. | Haugtvedt, Curtis P.、Schumann, David W.、Schneier, Wendy L.、Warren, Wendy L.(1994)。Advertising Repetition and Variation Strategies: Implications for Understanding Attitude Strength。Journal of Consumer Research,21,176-189。 | 20. | Oliver, Richard L.(1999)。Whence customer loyalty?。Journal of Marketing,63,33-44。 | 21. | Beerli, A.、Martín, J. D.(2004)。Tourists' Characteristics and the Perceived Image of Tourist Destinations: a Quantitative analysis: A case Study of Lanzarote, Spain。Tourism Management,25(5),623-636。 | 22. | Qu, H.、Kim, L. H.、Im, H. H.(2011)。A model of destination branding: Integrating the concepts of the branding and destination image。Tourism Management,32(3),465-476。 | 23. | Ahluwalia, R.、Gurhan-Canli, Z.(2000)。The effect of extensions on the family brand name: An accessibility-diagnosticity perspective。Journal of Consumer Research,27(3),371-381。 | 24. | Alcaniz, E. B.、Garcia, S. I.、Blas, S. S.(2005)。Relationship among residents' image, evaluation of the stay and post-purchase behaviour。Journal of Vacation Marketing,11(4),291-302。 | 25. | Bagozzi, R. P.、Baumgartner, H.、Yi, Y.(1992)。Appraisal processes in the enactment of intentions to use coupons。Psychology and Marketing,9(6),469-486。 | 26. | Baloglu, S.、Brinberg, D.(1997)。Affective image of tourism destinations。Journal of Travel Research,35(4),11-15。 | 27. | Bigné, J. E.、Sánchez, M. I.、Sánchez, J.(2001)。Tourist image, evaluation variables and after purchase behaviour: Inter-relationship。Tourism Management,22(6),607-616。 | 28. | Bloemer, J.、de Ruyter, K.、Peeters, P.(1998)。On the relationship between store image, store satisfaction and store loyalty。European Journal of Marketing,32(5/6),499-513。 | 29. | Boulding, W.、Kalra, A.、Staelin, R.(1999)。The quality double whammy。Marketing Science,18(4),463-484。 | 30. | Chen, J.、Gursoy, D.(2001)。An investigation of tourists' destination loyalty and preferences。International Journal of Contemporary Hospitality Management,13(2),79-86。 | 31. | Davidson, A. R.、Yantis, S.、Norwood, M.、Montano, D. E.(1985)。Amount of information about the attitude object and attitude-behavior consistency。Journal of Personality and Social Psychology,49(5),1184-1198。 | 32. | Fazio, R. H.、Zanna, M. P.(1978)。Attitudinal qualities relating to the strength of the attitude-behavior relationship。Journal of Social Experimental Psychology,14(4),398-408。 | 33. | Kantanen, T.、Tikkanen, I.(2006)。Advertising in low and high involvement cultural tourism attractions: Four cases。Tourism and Hospitality Research,6(2),99-110。 | 34. | Niininen, O.、Szivas, E.、Riley, M.(2004)。Destination loyalty and repeat behavior: An application of optimum stimulation measurement。International Journal of Tourism Research,6(6),439-447。 | 35. | Priester, J. R.、Nayakankuppam, D.、Flemming, M. A.、Godek, J.(2004)。The A2SC2 model: The influence of attitudes and attitude strength on consideration and choice。Journal of Consumer Research,30(4),574-587。 | 36. | Pritchard, M. P.、Howard, D. R.(1997)。The loyal traveler: Examining a typology of service patronage。Journal of Travel Research,35(4),2-10。 | 37. | Wang, C.-Y.、Hsu, M. K.(2010)。The relationships of destination image, satisfaction, and behavioral intentions: An integrated model。Journal of Travel & Tourism Marketing,27(8),828-843。 | 38. | Zaichkowsky, Judith Lynne(1986)。Conceptualizing involvement。Journal of Advertising,15(2),4-34。 | 39. | Ragheb, Mounir G.、Beard, Jacob G.(1982)。Measuring leisure attitude。Journal of Leisure Research,14(2),155-167。 | 40. | Chen, Ching-Fu、Tsai, Dung-Chun(2007)。How Destination Image and Evaluative Factors Affect Behavioral Intentions?。Tourism Management,28(4),1115-1122。 | 41. | Lam, Terry、Hsu, Cathy H. C.(2006)。Predicting behavioral intention of choosing a travel destination。Tourism management,27(4),589-599。 | 42. | Chaiken, Shelly、Maheswaran, Durairaj(1994)。Heuristic Processing Can Bias Systematic Processing: Effects of Source Credibility, Argument Ambiguity, and Task Importance on Attitude Judgment。Journal of Personality and Social Psychology,66(3),460-473。 | 43. | Preacher, Kristopher J.、Hayes, Andrew F.(2004)。SPSS and SAS procedures for estimating indirect effects in simple mediation models。Behavior Research Methods, Instruments, & Computers,36(4),717-731。 | 44. | Anderson, James C.、Gerbing, David W.(1988)。Structural Equation Modeling in Practice: A Review and Recommended Two-Step Approach。Psychological Bulletin,103(3),411-423。 | 45. | Baloglu, Seyhmus、McCleary, Ken W.(1999)。A model of destination image formation。Annals of Tourism Research,26(4),868-897。 | 46. | Bolton, Ruth N.、Drew, James H.(1987)。A Multistage Model of Customers' Assessments of Service Quality and Value。Journal of Consumer Research,17(4),375-384。 | 47. | Kozak, M.(2001)。Comparative assessment of tourist satisfaction with destinations across two nationalities。Tourism Management,22(4),391-401。 | 48. | Oliver, Richard L.(1981)。Measurement and Evaluation of Satisfaction Process in Retail Settings。Journal of Retailing,57(3),25-48。 | 49. | Fakeye, Paul C.、Crompton, John L.(1991)。Image differences between prospective, first-time, and repeat visitors to the Lower Rio Grande Valley。Journal of Travel Research,30(2),10-16。 | 50. | Baker, Dwayne A.、Crompton, John L.(2000)。Quality, satisfaction and behavioral intentions。Annals of Tourism Research,27(3),785-804。 | 51. | Petty, Richard E.、Cacioppo, John T.、Schumann, David(1983)。Central and peripheral routes to advertising effectiveness: The moderating role of involvement。Journal of Consumer Research,10(2),135-146。 | 52. | Davis, Fred D.、Bagozzi, Richard P.、Warshaw, Paul R.(1989)。User acceptance of computer technology: A comparison of two theoretical models。Management Science,35(8),982-1003。 | 53. | Oliver, Richard L.(1980)。A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions。Journal of Marketing Research,17(4),460-469。 | 54. | Yoon, Yooshik、Uysal, Muzaffer(2005)。An Examination of the Effects of Motivation and Satisfaction on Destination Loyalty: a structural model。Tourism Management,26(1),45-56。 | 55. | Jones, Thomas O.、Sasser, W. Earl Jr.(1995)。Why Satisfied Customers Defect?。Harvard Business Review,73(6),88-99。 | 圖書1. | Engel, James F.、Blackwell, Roger D.、Miniard, Paul W.(2000)。Consumer Behavior。Dryden Press。 | 2. | Bentler, P. M.、Wu, E. J. C.(1993)。EQS/Windows user's guide。Los Angeles, CA:BMDP Statistical Software。 | 3. | Jöreskog, Karl G.、Sörbom, Dag(1996)。LISREL 8: User's Reference Guide。Scientific Software International, Inc.。 | 4. | Petty, Richard E.、Cacioppo, John T.(1981)。Attitudes and Persuasion: Classic and Contemporary Approaches。William C. Brown。 | 5. | Oliver, Richard L.(1997)。Satisfaction: A behavioral perspective on the consumer。Irwin/McGraw-Hill。 | 6. | Hair, J. F.、Anderson, R. E.、Tatham, R. L.、Black, W. C.(1998)。Multivariate Data Analysis。New York, NY:Macmillan Publishing Company。 | 圖書論文1. | Chaiken, S.、Liberman, A.、Eagly, A. H.(1989)。Heuristic and systematic information processing within and beyond the persuasion context。Unintended thought。New York, NY:Guilford Press。 | 2. | Sobel, M. E.(1982)。Asymptotic confidence intervals for indirect effects in structural equation models。Sociological methodology。Washington, DC:American Sociological Association。 | 3. | Ashworth, G.、Goodall, B.(1988)。Tourist images: Marketing considerations。Marketing in the tourism industry: The promotion of destination regions。London:Croom-Helm。 | 4. | Fazio, R. H.、Zanna, M. P.(1981)。Direct experience and attitude-behavior consistency。Advances in experimental social psychology。New York:Academic Press。 | 5. | Ajzen, Icek(1985)。From intentions to actions: A theory of planned behavior。Action Control: From Cognition to Behavior。Springer-Verlag。 | 6. | Petty, Richard E.、Cacioppo, John T.(1986)。The elaboration likelihood model of persuasion。Advances in Experimental Social Psychology。Academic Press。 | |
| |