"Multifunctional Health and Wellness Community" is a new concept, developed by this researcher based on more than 20 years of engagement in the elderly care and long-term care industry as well as his investigation of the United States Continuing Care Retirement Community, Active Adult Retirement Community, and De Hogeweyk dementia village. In order to better understand the needs of the local market and whether such a Multifunctional Health and Wellness Community could attract potential clients, this qualitative study collected data from 12 practitioners using focus group interviews and analyzed the data with grounded theory approach. The findings of the study are as follows: Taiwanese practitioners think that the "Multifunctional Health and Wellness Community" must meet two critical needs of the elderly: those in terms of facility and functionality. Facility needs includes everyday life functions, medical functions, and environmental functions. With respect to the functionality needs, it is essential to ensure good health of the elderly. Attention must also be paid to the elderly and the range of care needed by the said elderly, such as providing various professional resources and a friendly environment. In addition, factors that will influence the willingness of Taiwanese people in staying in such a community include the elderly's consideration of their families, family affection, as well as their psychological, social and economic needs.