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題名:餐飲加盟投機行為關鍵線索之研究
書刊名:產業與管理論壇
作者:謝美婷 引用關係王國欽 引用關係彭柏瑀涂庭榛
作者(外文):Hsieh, Mei-tingWang, Kuo-chingPeng, Pao-yuYu, Ting-jhen
出版日期:2023
卷期:25:3
頁次:頁4-31
主題關鍵詞:連鎖加盟交易成本投機行為FranchisingTransaction costOpportunistic behaviour
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:70
  • 點閱點閱:1
期刊論文
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4.Wimmer, Bradley S.、Garen, John E.(1997)。Moral hazard, asset specificity, implicit bonding, and compensation: The case of franchising。Economic Inquiry,35(3),544-554。  new window
5.Weiss, Allen M.、Heide, Jan B.(1993)。The Nature of Organizational Search In High Technology Markets。Journal of Marketing Research,30(2),220-233。  new window
6.陳志民(20140400)。競爭法下之「資訊不對等」問題--以「法易通」及「丹堤加盟」案為例之分析架構。公平交易季刊,22(2),47-92。new window  延伸查詢new window
7.周世偉、黃慧玲、李冠穎、許英傑(20071200)。加盟連鎖系統忠誠導向之研究--溝通觀點。人文暨社會科學期刊,3(2),19-26。new window  延伸查詢new window
8.林妙雀、榮泰生、吳嘉勳、林錦龍、廖巧鈴(20080300)。影響連鎖加盟運作機制因素之研究--以臺灣地區餐飲業為例。多國籍企業管理評論,2(1),1-27。new window  延伸查詢new window
9.Joshi, Ashwin W.、Stump, Rodney L.(1999)。Determinants of Commitment and Opportunism: Integrating and Extending Insights from Transaction Cost Analysis and Relational Exchange Theory。Canadian Journal of Administrative Sciences,16(4),334-352。  new window
10.Lui, Steven S.、Wong, Yin-yee、Liu, Weiping(2009)。Asset specificity roles in interfirm cooperation: Reducing opportunistic behavior or increasing cooperative behavior?。Journal of Business Research,62(11),1214-1219。  new window
11.Kulkarni, Subodh P.(2001)。The Influence of the Type of Uncertainty on the Mode of International Entry。American Business Review,19(1),94-101。  new window
12.Moschandreas, Maria(1997)。The role of opportunism in transaction cost economics。Journal of Economic Issues,31(1),39-57。  new window
13.Chiou, Jyh-Shen、Hsieh, Chia-Hung、Yang, Ching-Hsien(2004)。The effect of Franchisors' Communication, Service Assistance, and Competitive advantage on Franchisees' Intentions to Remain in the Franchise System。Journal of Small Business Management,42(1),19-36。  new window
14.司徒達賢、熊欣華(20041200)。投機行為分析--價值差距、資訊差距與潛在懲罰力之影響。中山管理評論,12(4),675-707。new window  延伸查詢new window
15.Falbe, Cecilia M.、Welsh, Dianne H. B.(1998)。NAFTA and franchising: a comparison of franchisor perceptions of characteristics associated with franchisee success and failure in Canada, Mexico, and the United States。Journal of Business Venturing,13(2),151-171。  new window
16.Justis, Robert T.、Olsen, Janeen E.、Chan, Peng S.(1993)。Using marketing research to enhance franchisee/franchisor relationships。Journal of Small Business Management,31(2),121-127。  new window
17.Klein, Benjamin(1980)。Transaction cost determinants of "unfair" contractual arrangements。American Economic Review,70(2),356-362。  new window
18.Bucklin, Louis P.、Sengupta, Sanjit(1993)。Organizing Successful Co-Marketing Alliances。Journal of Marketing,57(2),32-46。  new window
19.丁學勤(20060300)。分配公平性與程序公平性對滿意度與承諾的相對影響力之缺口評論。顧客滿意學刊,2(1),105-126。new window  延伸查詢new window
20.Ghoshal, Sumantra、Moran, Peter(1996)。Bad for practice: a critique of the transaction cost theory。Academy of Management Review,21(1),13-47。  new window
21.Rubin, Paul H.(1978)。The Theory of the Firm and the Structure of the Franchise Contract。Journal of Law and Economics,21(1),223-233。  new window
22.Collins, Alan、Burt, Steve(2003)。Market Sanctions, Monitoring and Vertical Coordination within Retailer-Manufacturer Relationships: The Case of Retail Brand Suppliers。European Journal of Marketing,37(5/6),668-689。  new window
23.Jarillo, J. Carlos、Martínez, Jon I.(1990)。Different Roles For Subsidiaries: The Case Of Multinational Corporations In Spain。Strategic Management Journal,11(7),501-512。  new window
24.Chiou, Jyh-Shen、Droge, Cornelia(2006)。Service Quality, Trust, Specific Asset Investment, and Expertise: Direct and Indirect Effects in a Satisfaction-Loyalty Framework。Journal of the Academy of Marketing Science,34(4),613-627。  new window
25.Chiles, Todd H.、McMackin, John F.(1996)。Integrating variable risk preferences, trust, and transaction cost economics。The Academy of Management Review,21(1),73-99。  new window
26.Duncan, Tom、Moriarty, Sandra E.(1998)。A Communication-Based Marketing Model for Managing Relationships。Journal of Marketing,62(2),1-13。  new window
27.Selnes, Fred(1998)。Antecedents and Consequences of Trust and Satisfaction in Buyer-Seller Relationships。European Journal of Marketing,32(3/4),305-322。  new window
28.Erramilli, M. Krishna、Rao, C. P.(1993)。Service firms' international entry-mode choice: a modified transaction-cost analysis approach。Journal of Marketing,57(3),19-38。  new window
29.Morgan, Robert M.、Hunt, Shelby D.(1994)。The commitment-trust theory of relationship marketing。Journal of Marketing,58(3),20-38。  new window
30.Gómez-Mejía, Luis R.、Nuñez-Nickel, Manuel、Gutierrez, Isabel(2001)。The Role of Family Ties in Agency Contracts。Academy of Management Journal,44(1),81-95。  new window
31.Kassarjian, Harold H.(1977)。Content Analysis in Consumer Research。Journal of Consumer Research,4(1),8-18。  new window
32.王婉育(20211000)。臺灣早餐外食現象與社會變遷分析(1980-2019):以大臺北地區早餐店為例。中國飲食文化,17(2),141-178。new window  延伸查詢new window
33.李雨師、嚴奇峰、簡震宇(20210400)。連鎖加盟策略之初探:內部加盟或外部加盟?。中原企管評論,19(1),1-18。new window  延伸查詢new window
34.林永順、顏財發、孫潔婷、陳淑娟、劉佳(20061200)。連鎖早餐店關係品質整合模式之研究。農業經營管理,12,91-112。  延伸查詢new window
35.施錦村、洪儒瑤(20150400)。連鎖加盟業主經營行為處分案件內容結構分析。公平交易季刊,23(2),1-37。new window  延伸查詢new window
36.楊宜興、阮旺殷、王健航(20150300)。從交易成本理論探討能源管理服務需求之研究:以臺灣製造業為例。科技管理學刊,20(1),29-54。new window  延伸查詢new window
37.趙琪、羅珏瑜、王海權(20160900)。製造商對配銷商解構行為的知覺與回應。臺大管理論叢,26(3),185-213。new window  延伸查詢new window
38.鮑慧文、宋亭儀、劉子熒(20200800)。YouTuber代言對購買意願影響之探究--以交易成本為中介變數。管理資訊計算,9(特刊2),52-65。new window  延伸查詢new window
39.丁學勤、陳正男、吳萬益(20041200)。總部特質、溝通、投機行為、資產專屬性對加盟關係的影響。行銷評論,1(2),1-29。new window  延伸查詢new window
40.方世杰、方世榮(20020700)。從交易成本與代理理論探討醫藥行銷通路--以行為規範與控制機制為調節變數。管理評論,21(3),1-24。new window  延伸查詢new window
41.陳正男、林素吟、丁學勤(20050800)。信任、承諾與其相關因素的關係:加盟體系的實證研究。臺灣管理學刊,5(2),209-229。new window  延伸查詢new window
42.陳承璋(2018)。慘賠上億變手搖飲帝國 六角國際贏在快狠準。遠見雜誌,382,174-178。  延伸查詢new window
43.Brown, James R.、Dev, Chekitan S.(1997)。The Franchisor-Franchisee relationship: A key to franchise performance。The Cornell Hotel and Restaurant Administration Quarterly,38(6),30-38。  new window
44.Coase, R. H.(1937)。Some notes on monopoly price。The Review of Economic Studies,5(1),17-31。  new window
45.Kane, J. R.(2001)。Communication: The Road to Solid Franchisee Relations。Franchising World,33(1),28-30。  new window
46.Wang, Yu、Chen, Yongqiang、Wang, Wenqian、Chen, Yuting、Jin, Mengxia(2022)。Revisiting the relationship between contract governance and contractors' opportunistic behavior in construction projects。IEEE Transactions on Engineering Management,69(6),2517-2529。  new window
會議論文
1.Hesford, J. W.、Pizzini, M.、Potter, G.(2015)。An empirical analysis of performance impacts resulting from conversion to franchise operations。The Management Accounting Section (MAS) Conference。  new window
研究報告
1.黃崇興、趙琪(2001)。加盟體系互動式控制機制之研究:代理理論與交易成本觀點之整合性研究 (計畫編號:NSC90-2416-H-002-022-SSS)。  延伸查詢new window
圖書
1.Carman, James M.、Uhl, Kenneth P.、Phillips, Charles F.、Duncan, Delbert J.(1973)。Phillips and Duncan's Marketing: principles and methods。Richard D. Irwin。  new window
2.邱志聖(2006)。策略行銷分析:架構與實務應用。智勝文化事業有限公司。new window  延伸查詢new window
3.Williamson, Oliver E.(1975)。Markets and Hierarchies: Analysis and Antitrust Implications。Free Press。  new window
4.Williamson, Oliver E.(1996)。The Mechanisms of Governance。Oxford University Press。  new window
5.Williamson, Oliver E.(1985)。The Economic Institutions of Capitalism。Free Press。  new window
6.臺灣連鎖暨加盟協會(2018)。2018年臺灣連鎖店年鑑。臺灣連鎖暨加盟協會。  延伸查詢new window
7.臺灣連鎖暨加盟協會(2021)。2021年臺灣連鎖店年鑑。臺灣連鎖暨加盟協會。  延伸查詢new window
其他
1.物流街(20161217)。【物流案例】麥當勞是如何對待第三方物流的,https://read01.com/zh-tw/06z3PE.html。  延伸查詢new window
圖書論文
1.Mcknight, D. Harrison、Chervany, Norman L.(2001)。Trust and distrust definitions: One bite at a time。Trust in Cyber-societies: Integrating the Human and Artificial Perspectives。Springer。  new window
 
 
 
 
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