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題名:航空客運業知覺品質與其前因變項之分析
書刊名:東吳經濟商學學報
作者:余朝權 引用關係葉晶雯
作者(外文):Yu, Chao-chuanYeh, Jing-wen
出版日期:1998
卷期:23
頁次:頁109-140
主題關鍵詞:企業形象服務品質知覺品質航空運輸策略管理Corporate imagePerceived qualityService qualityAirlines
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(3) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:101
  • 點閱點閱:131
期刊論文
1.高希均(198707)。企業形象--良性循環的原動力。天下雜誌,93。  延伸查詢new window
2.楊淑惠、蘇雲華(19970800)。服務品質衡量模式實證研究之探討。東吳經濟商學學報,19,109-137。new window  延伸查詢new window
3.楊錦洲(19930200)。影響服務品質的特性。品質管制月刊,29(2),25-29。  延伸查詢new window
4.Bearden, Willian O.、Teel, Jesses E.(1983)。Selects Determinants of Consumer Satisfaction and Complaints Reports。Journal of Marketing Research,20,21-28。  new window
5.Diener, Betty J.、Greyser, Stephen A.(197810)。Consumer Views of Redress Needs。Journal of Marketing,42,21-27。  new window
6.Fornell, Claes、Wemerfelt, Birger(198711)。Defensive Marketing Strategy by Customer Complaint Management: A Theoretical Analysis。Journal of Marketing Research,24,341-345。  new window
7.Bayton, James A.(198510)。Researching the Corporate Image。Public Relations,11,3-8。  new window
8.Parasuraman, A.、Zeithaml, Valarie A.、Berry, Leonard L.(1985)。Quality Counts in Service, too。Business Horizons,1985(May/Jun.),42-47。  new window
9.Spector, Haron J.(1961)。Basic Dimensions of the Corporation Image。Journal of Marketing,1961(Oct.),47-53。  new window
10.Stancill, James Mcn.(1984)。Upgrade Your Company's Image and Valuation。Harvard Business Review,62,16-23。  new window
11.Stanley, Tomas J.、Sewall, Murphy A.(1976)。Image Inputs to a Probabilistic Model: Predicting Retail Potential。Journal of Marketing,40,48-53。  new window
12.Teas, R. Kenneth(1994)。Expectation as a Comparison Standard in Measuring Service Quality: An Assessment of a Reassessment。Journal of Marketing,58,132-139。  new window
13.Wyckoff, Daryl D.(1984)。New Tools for Achieving Service Quality。Cornell Hotel and Restaurant Administration Quality,1984(Nov.),240-249。  new window
14.鍾思嘉(19820600)。倒扣和不倒扣計分指導語與常模參照和效標參照測驗情境對國中學生情境焦慮之影響。教育與心理研究,5,263-280。new window  延伸查詢new window
15.Oliva, Terence A.、Oliver, Richard L.、MacMillan, Ian C.(1992)。A catastrophe model for developing service satisfaction strategies。Journal of Marketing,56(3),83-95。  new window
16.Parasuraman, Anantharanthan Parsu、Zeithaml, Valarie A.、Berry, Leonard L.(1991)。Refinement and Reassessment of the SERVQUAL Scale。Journal of Retailing,67(4),420-450。  new window
17.Bolton, Ruth N.、Drew, James H.(1987)。A Multistage Model of Customers' Assessments of Service Quality and Value。Journal of Consumer Research,17(4),375-384。  new window
18.Zeithaml, Valarie A.、Berry, Leonard L.、Parasuraman, Ananthanarayanan Parsu(1996)。The behavioral consequences of service quality。Journal of Marketing,60(2),31-46。  new window
19.Fornell, Claes(1992)。A national customer satisfaction barometer: The Swedish experience。Journal of Marketing,56(1),6-21。  new window
20.Woodside, Arch G.、Frey, Lisa L.、Daly, Robert Timothy(1989)。Linking service quality, customer satisfaction, and behavioral intention。Journal of Health Care Marketing,9(4),5-17。  new window
21.Churchill, Gilbert A. Jr.、Surprenant, Carol(1982)。An Investigation into the Determinants of Customer Satisfaction。Journal of Marketing Research,19(4),491-504。  new window
22.Oliver, Richard L.(1981)。Measurement and evaluation of satisfaction processes in retail settings。Journal of Retailing,57(3),25-48。  new window
23.Parasuraman, A. P.、Zeithaml, Valarie A.、Berry, Leonard L.(1985)。A Conceptual Model of Service Quality and Its Implication for Future Research。Journal of Marketing,49(4),41-50。  new window
24.Zeithaml, Valarie A.、Berry, Leonard L.、Parasuraman, A.(1993)。The Nature and Determinants of Customer Expectations of Service。Journal of the Academy of Marketing Science,21(1),1-12。  new window
25.Day, Ralph L.(1977)。Extending the concept of consumer satisfaction。Advances in Consumer Research,4(1),149-154。  new window
26.Berry, Leonard L.、Parasuraman, A.、Zeithaml, Valarie A.(1988)。The Service-Quality Puzzle。Business Horizons,31(5),35-43。  new window
27.Cronin, J. Joseph Jr.、Taylor, Steven A.(1992)。Measuring Service Quality: A Reexamination and Extension。Journal of Marketing,56(3),55-68。  new window
28.Anderson, Eugene W.、Sullivan, Mary W.(1993)。The Antecedents and Consequences of Customer Satisfaction for Firms。Marketing Science,12(2),125-143。  new window
29.Bitner, Mary Jo(1990)。Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses。Journal of Marketing,54(2),69-82。  new window
30.Anderson, Eugene W.、Fornell, Claes、Lehmann, Donald R.(1994)。Customer satisfaction, market share, and profitability: Findings from Sweden。Journal of Marketing,58(3),53-66。  new window
31.鍾思嘉、龍長風(19840100)。修訂情境與特質焦慮量表之研究。測驗年刊,31,27-36。new window  延伸查詢new window
會議論文
1.徐村和、蔡佳靜(1997)。國內航空運輸服務品質認知之研究。1997企業管理國際研討會。台北:東吳大學企管系。153-164。  延伸查詢new window
2.翁崇雄(199605)。提昇我國銀行業服務品質策略之研究。第二屆中小企業學術研討會,291-327。  延伸查詢new window
3.張愛華、方怡(199703)。個人投資者對證券投資信託公司之服務品質知覺之研究。第三屆服務管理研討會。台北:國立政治大學企管系。A1-2。  延伸查詢new window
4.黃恆獎、趙義隆、盧信昌(199703)。服務品質、顧客滿意度與廠商競合行為:我國民航事業開放自由競爭之實證。第三屆服務管理研討會。台北:國立政治大學企管系。B1-2。  延伸查詢new window
5.嚴祖弘、趙格慕、徐同劍(199703)。遊樂園區服務品質之衡量與經營策略之研究。第三屆服務管理研討會。台北:國立政治大學企管系。A4-3。  延伸查詢new window
研究報告
1.Lehtinen, Volevi、Lehtinen, Jarno R.(1982)。Service Quality: A Study of Quality Dimension。Helsinki:Service Management Institute, Finland Oy。  new window
學位論文
1.王學孔(1986)。企業形象對消費決策影響之研究(碩士論文)。國立政治大學。  延伸查詢new window
2.黃文棗(1991)。臺北市旅行業者對經臺國際航空客運的服務品質評估之分析(碩士論文)。國立交通大學。  延伸查詢new window
圖書
1.八卷俊雄(1988)。企業形象戰略。藝風堂出版社。  延伸查詢new window
2.加藤邦雄(198806)。企業形象革命。藝風堂出版社。  延伸查詢new window
3.余朝權(199110)。現代行銷管理。台北:五南圖書出版公司。  延伸查詢new window
4.余朝權(19940000)。產業競爭分析專論。臺北:五南圖書出版公司。new window  延伸查詢new window
5.杉本辰夫、盧淵源(1986)。專業、經營、服務品質管制。中興管理顧問公司。  延伸查詢new window
6.費根堡、孫堡詮(1975)。全面品質管制:工程與管理。中國生產力中心。  延伸查詢new window
7.戴永久(1991)。品質管理。臺北:三民書局。  延伸查詢new window
8.戴維陶、烏塔爾、尉騰蛟(199006)。全面顧客服務。長河出版社。  延伸查詢new window
9.Groroos, C.(1983)。Strategic Management and Marketing in the Service。Boston:Management and Marketing。  new window
10.Miller, John A.(1977)。Studying Satisfaction Modifying Models, Eliciting Expectation, Posing Problem。Marketing Science Institute。  new window
11.Spielberger, C. D.、Gorsuch, Richard L.、Lushene, R. E.(1970)。STAT Manual for the State-Trait Anxiety Inventory (Self-Evaluation Questionnaire)。Consulting Psychologists Press。  new window
12.Walters, C. Glenn、Paul, Gordon W.(1970)。Consumer Behavior: An Integrated Framework。New York:Richard D. Irwin, Inc.。  new window
13.Walton, Scott D.(1966)。American Business and Its Environment。New York:Macmillan Book Co.。  new window
14.黃俊英(1995)。多變量分析。中國經濟企業研究所。  延伸查詢new window
15.黃俊英(1992)。行銷研究--管理與技術。臺北:華泰書局。  延伸查詢new window
圖書論文
1.Hempel, J. Donald(1977)。Consumer Satisfaction with the Home Buying Process: Conceptualization and Measurement。Marketing Science Institute。  new window
2.Hunt, H. Keith(1977)。CS/D-Overview and Future Research Directio : The Conceptualization and Measurement of Consumer Satisfaction and Dissatisfaction。Marketing Science Institute。  new window
3.Pfaff, Martin(1977)。The Index of Customer Satisfaction Measurement Problem and Opportunity。Marketing Science Institute。  new window
4.Lewis, Robert C.、Booms, Bernard H.(1983)。The marketing aspects of service quality。Emerging Perspectives on Services Marketing。American Marketing Association。  new window
 
 
 
 
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