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題名:計分方式對於信念與態度之關係的影響--兼考慮量表結構與加權方法之角色
書刊名:師大學報. 教育類
作者:王國川 引用關係
作者(外文):Wang, Kuo-chang
出版日期:1999
卷期:44:1/2
頁次:頁1-17
主題關鍵詞:計分方式量表結構加權方法信念態度Scoring systemsScale constructsWeighting methodsBeliefsAttitudes
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(5) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:5
  • 共同引用共同引用:84
  • 點閱點閱:24
     提升信念與態度之關係一直是社會心理學家關切的問題之一,然而因為計分方式的不同導致了不少方法論上的爭議,但是真正的問題尚待未來加以解決。本研究就是在這種情況下產生的,主要的目的在於探討計分方式對於信念與態度之關係的影響,但同時考慮量表結構與加權方法在其中所扮演的角色。本研究所分析的對象是取材於四項研究方法非常相近的研究資料,並經事前的規劃產生總結資料,然後再經適當的資料轉換,最後進行統計方法分析。結果發現計分方式是影響信念與態度之關係的最主要因素,其次是研究主題、量表結構,而加權方法則否。另外。在排除不同研究主題的差異之後,發現結果信念與結果評價採取單極X單極或單極X雙極這兩種計分法都比採取雙極X雙極記分法,信念與態度之關係來得高。在量表結構上,當結果信念暨評價與態度這兩個量表都是多向度時,比結果信念暨評價或態度這兩個量表為單向度時,信念與態度之關係來得高。再者,計分方式對於信念與態度之關係的影響會因研究主題的不同而有所差異,但不會因量表結構或加權方法不同而有所差異。總之,多向度的結果信念暨評價量表採取單極X單極或單極X雙極計分,將可以提升信念與態度之預測效度,而且也可以解決過去若干理論上的爭議。
     It is one of the concerns for the social psychologists to improve the correlation between beliefs and attitudes; however, the scoring system exactly results in many methodological issues, which should be solved in the future. The major purpose of this study is to investigate the influence of scoring systems on the relationships between beliefs and attitudes toward the behavior, and simultaneously to consider the scale constructs and weighting methods. Four empirical data were served for the purpose of this study, and they were properly transformed into new data to be analyzed via the factorial analysis of variance. It was found that the scoring system was the most influential factor on the correlation between beliefs and attitudes, the types of study and the scale constructs were the next; however, the weighting method was not. After adjusting the influence of the type of study, it was found that the scoring procedure by using unipolar for beliefs and unipolar/bipolar for evaluations was significantly higher correlations between beliefs and attitudes than that by using bipolar for both beliefs and evaluations. The multi-dimensional construct for the scale of beliefs and evaluations was significantly higher correlation between beliefs and attitudes than the uni-dimensional construct. Again, the influence of scoring systems on the relationships between beliefs and attitudes was only determined by the type of study, but not by the scale constructs and weighting methods. In all, the multi-dimensional scale by using unipolar for beliefs and unipolar/bipolar for evaluations may not only improve the predictive validity between beliefs and attitudes, but can also solve several methodological issues.
期刊論文
1.王國川(19990400)。青少年直接穿越馬路行為之決定因素探討。中華道路,38(2),12-31。  延伸查詢new window
2.呂昌明、李明憲、楊啟賢(19970500)。都市學童規律運動行為及其影響因素之研究。衛生教育論文集刊,10,53-65。  延伸查詢new window
3.黃恆獎(19950700)。Attitude Formation and Choice Behavior An Empirical Study。管理科學學報,12(2),287-317。  new window
4.Aamodt, M. G.、Kimbrough, W. W.(1985)。Comparison of four methods for weighting multiple predictors。Educational and Psychological Measurement,45,477-482。  new window
5.Evans, M. G.(1991)。The problem of analyzing multiplicative composites。American Psychologist,46,6-15。  new window
6.Fralicx, R. D.、Raju, N. S.(1982)。A comparison of five methods for combining multiple criteria into single composite。Educational and Psychological Measurement,42,823-827。  new window
7.Gardner, R. C.、Erdle, S.(1984)。Aggregating scores: To standardize or not to standardize。Educational and Psychological Measurement,44,813-821。  new window
8.Grube, J. W.、Chen, M.、Madden, P.、Morgan, M.(1995)。Predicting adolescent drinking from alcohol expectancy values: A comparison of additive, interactive, and nonlinear models。Journal of Applied Social Psychology,25,839-857。  new window
9.Mulvihill, C. K.(1996)。AIDS education for college students: Review and proposal fora research-based curriculum。AIDS Education and Prevention,8,11-25。  new window
10.Sparks, P.、Hedderley, D.、Shepherd, R.(1991)。Expectancy-value models of attitudes: A note on the relationship between theory and methodology。European Journal of Social Psychology,21,261-271。  new window
11.Stevens, J. J.、Aleamoni, L. M.(1986)。The role of weighting in the use of aggregate scores。Educational and Psychological Measurement,46,523-531。  new window
12.王國川(19981000)。計劃行為理論各成份量表之設計、發展與建立--以青少年無照騎車行為之研究為例。師大學報・教育類,43(2),67-91。new window  延伸查詢new window
13.Bagozzi, R. P.(1986)。Attitude formation under the theory of reasoned action and a purposeful behaviour are reformulation。British Journal of Social Psychology,25,95-107。  new window
14.Bagozzi, R. P.(1989)。An investigation of the role of affective and moral evaluations in the purposeful behaviour model of attitude。British Journal of Social Psychology,28,97-113。  new window
15.Galligan, R. F.、Terry, D. J.(1993)。Romantic ideals, fear of negative implications, and the practice of safe sex。Journal of Applied Social Psychology,23,1685-1711。  new window
16.Hewstone, M.、Young, L.(1988)。Expectancy-value models of attitude: Measurement and combination of evaluations and beliefs。Journal of Applied Social Psychology,18,958-971。  new window
17.Valiquette, C. A. M.、Valois, P.、Deshamais, R.、Godin, G.(1988)。An item-analytic investigation of the Fishbein and Ajzen multiplicative scale: The problem of a simultaneous negative evaluation of belief and outcome。Psychological Reports,63,723-728。  new window
18.Sheppard, B. H.、Hartwick, J.、Warshaw, P. R.(1988)。The theory of reasoned action: a meta-analysis of past research with recommendations for modifications and future research。Journal of Consumer Research,15(3),325-343。  new window
19.王國川(19980500)。計劃行為理論各成份量表之效度與信度的重新評估--以青少年無照騎車行為之研究為例。國立空中大學社會科學學報,6,1-25。new window  延伸查詢new window
20.Ajzen, Icek、Driver, B. L.、Station, R.(1992)。Application of the theory of planned behavior to leisure choice。Journal of Leisure Research,24(3),207-224。  new window
21.Nguyen, M. N.、Potvin, L.、Otis, J.(1997)。Regular exercise in 30- to 60-year-old men: Combining the stages-of-change model and the theory of planned behavior to identify determinants for targeting heart health interventions。Journal of Community Health,22(4),233-246。  new window
22.Sheehan, M.、Schofield, F.、Schonfeld, C.、Najman, J.、Siskind, V.、Ballard, R.(1996)。A three year outcome evaluation of a theory based drink driving education program。Journal of Drug Education,26,295-312。  new window
23.葉國樑(19961100)。臺北市國中學生垃圾分類行為意圖研究。衛生教育雜誌,16,1-19。  延伸查詢new window
24.王國川(19971200)。計劃行為理論各成份量表之信、效度評估--以青少年搭機車戴安全帽之研究為例。國立中正大學學報,8(1),95-121。  延伸查詢new window
25.張苙雲(19981000)。「逛醫師」的邏輯:求醫歷程的分析。臺灣社會學刊,21,59-87。new window  延伸查詢new window
26.Armitage, Christopher J.、Conner, Mark(1998)。Extending the Theory of Planned Behavior: A Review and Avenues for Further Research。Journal of Applied Social Psychology,28(15),1429-1464。  new window
27.高明瑞、楊東震(19950900)。民眾就醫行為重要影響因素與醫院行銷之研究--以高雄都會區為例。中山管理評論,3(3),55-73。new window  延伸查詢new window
28.Godin, G.、Kok, G.(1996)。The Theory of Planned Behavior: A Review of Its Applications to Health-Related Behaviors。American Journal of Health Promotion,11(2),87-98。  new window
29.Ajzen, Icek(1991)。The Theory of Planned Behavior。Organizational Behavior and Human Decision Processes,50(2),179-211。  new window
圖書
1.Ajzen, Icek(1988)。Attitudes, Personality and Behavior。Dorsey Press。  new window
2.Ajzen, Icek、Fishbein, Martin(1980)。Understanding Attitudes and Predicting Social Behavior。Prentice-Hall, Inc.。  new window
3.Fishbein, Martin、Ajzen, Icek(1975)。Belief, Attitude, Intention, and Behavior: An Introduction to Theory and Research。Addison-Wesley Publishing Company。  new window
單篇論文
1.王國川。計劃行為理論量表標準化編製程序的建立與評估--以青少年騎腳踏車戴安全帽之研究為例。  延伸查詢new window
圖書論文
1.Fishbein, M.、Middlestadt, S. E.(1989)。Using the theory of reasoned action as a framework for understanding and changing AIDS-related behaviors。Primary prevention of AIDS: Psychological approaches。Newbury Park, CA:Sage。  new window
2.Timmins, P.、Gallois, C.、Terry, D.、McCamish, M.、Kashima, Y.(1993)。Theory of reasoned action and the role of perceived risk in the study of safer sex。The theory of reasoned action: Its application to AIDS-preventive behaviour。Tarrytown, NY:Pergamon Press。  new window
 
 
 
 
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