This essay aims to explore the following questions: How does the deployment of physical space support the development of local cultural industries? What discourses and institutions intervene and dominate the social meanings of this space? How do various social groups interact in this space? After taking a close look at four symbolic sites, namely, Yingge Ceramics Street, Yingge Ceramics Museum, Wenhua Road and Yingge Ceramics Carnival, this essay points out that the major causes shaping “Yingge Ceramics Culture” are the followings: the change of urban structure, the invention of history and tradition and the spatial practices of various social actors. Finally, in order to envision alternatives for Yingge’s local development, three strategies are proposed by this study, including regaining cultural hegemony, relinking culture and daily life and reforming political coalition.