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題名：餐廳服務品質在親子外食中的角色--以中部地區為例
書刊名：觀光與休閒管理期刊
作者：賴盈孝／邱育典／何昶鴛 引用關係／鍾任傑 引用關係
作者(外文)：Lai, Ying-hsiao／Chiu, Yu-tien／Ho, Chaang-iuan／Chung, Jen-chieh
出版日期：2018
卷期：6:1
頁次：頁153-166
主題關鍵詞：親子外食；重要性；滿意度；Service quality；Food-away-from-home；FAFH；Ridit analysis
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(2) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:2
  • 共同引用共同引用:23
  • 點閱點閱:4
過去研究顯示親子外食的比例有逐年增加的趨勢。餐廳本身除了提供餐點之外，更提供親子共享的活動空間，亦有情感交流的附加價值。本研究採用餐廳服務品質量表(DINESERV)，以Ridit分析法研究餐廳服務品質的重要性與滿意度之間的差異。並且驗證服務品質、滿意度與再訪意願之間的關係。研究結果可供餐廳業者瞭解親子消費族群所重視之項目以及改善策略參考之用。
The number of food-away-from-home (FAFH) customers in Taiwan continues to grow and these establishments are gaining in popularity. As many parents regularly dine at restaurants with their children at least once a month, an exploration of what constitutes essential service quality for parents and children as consumers is important. This study, therefore, has adopted a ridit analysis to explore the priorities of service quality, and the rates of satisfaction with service quality. Results showed that rankings of priority and satisfaction differed significantly on ＂tangibility＂ items. In addition, this study also examined relationships between service quality, satisfaction, and revisit intentions. Results showed that service quality play the major role in revisit intentions. Restaurants, managers, and others in this service industry can use these results to improve service quality in child-friendly dining establishments.
期刊論文
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14.Wang, Kuo-Ching、Hsieh, An-Tien、Yeh, Yi-Chun、Tsai, Chien-Wen(2004)。Who is the Decision-maker: The Parents or the Child in Group Package Tours?。Tourism Management，25(2)，183-194。  new window
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17.Oyewole, P.(2013)。Multiattribute dimensions of service quality in the all-you-can-eat buffet restaurant industry。Journal of Hospitality Marketing & Management，22(1)，1-24。  new window
18.車成緯、余采羚、鄭淑子、李青松(20150900)。從親子餐廳探討親子體驗與餐廳服務品質對家長忠誠度之影響。運動休閒餐旅研究，10(3)，74-90。new window  延伸查詢new window
19.Polyorat, K.、Sophonsiri, S.(2010)。The influence of service quality dimensions on customer satisfaction and customer loyalty in the chain restaurant context: A Thai case。Journal of Global Business and Technology，6(2)，64-73。  new window
20.Heung, V. C. S.、Wong, M. Y.、Qu, H.(2000)。Airport-restaurant service quality in Hong Kong: An application of SERVQUAL。Cornell Hotel and Restaurant Administration Quarterly，41(3)，86-98。  new window
21.Cronin, J. Joseph Jr.、Brady, Michael K.、Hult, G. Tomas M.(2000)。Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments。Journal of Retailing，76(2)，193-218。  new window
22.Huang, Leo、Tsai, Hsien-Tang(2003)。The Study of Senior Traveler Behavior in Taiwan。Tourism Management，24(5)，561-574。  new window
23.Chen, Y. S.、Lehto, X.、Behnke, C.、Tang, C. H.(2016)。Investigating children's role in family dining-out choices: A study of casual dining restaurants in Taiwan。Journal of Hospitality Marketing & Management，25(6)，706-725。  new window
24.Flurry, L. A.(2007)。Children's influence in family decision-making: Examining the impact of the changing American family。Journal of Business Research，60(4)，322-330。  new window
25.Katircioglu, S. T.、Mehtap-Smadi, S.、Kilinc, C.、Unlucan, D.(2012)。Service quality and university students' satisfaction on the travel agencies: An empirical investigation from Northern Cyprus。International Journal of Quality and Service Sciences，4(3)，299-311。  new window
26.Kim, H. J.、JcCahon, C.、Miller, J.(2003)。Assessing service quality in Korean casual-dining restaurant using DINESERV。Journal of Foodservice Business Research，6(1)，67-86。  new window
27.Labrecque, J.、Ricard, L.(2001)。Children's influence on family decision-making: a restaurant study。Journal of Business Research，54(2)，173-176。  new window
28.Martensen, A.、Gronhldt, L.(2008)。Children's influence on family decision making。Innovative Marketing，4(4)，14-22。  new window
29.Mesalic, A. J.(2010)。Familty Friendly。Restaurant Hospitality，94(5)。  new window
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32.Wang, M. C.、Naidoo, N.、Ferzacca, S.、Reddy, G.、Van Dam, R. M.(2014)。The role of women in food provision and food choice decision-making in Singapore: A case study。Ecology of Food and Nutrition，53(6)，658-677。  new window
33.Wu, C. S.、Lee, K. C.(2012)。FAFH consumer behavior and restaurant selection factors for parent-child consumers: A case of southern cities of Taiwan。CHIA-NAN Annual Buletin，38，302-312。  new window
34.Chen, Ching-Fu、Chen, Fu-Shian(2010)。Experience quality, perceived value, satisfaction and behavioral intentions for heritage tourists。Tourism Management，31(1)，29-35。  new window
35.Parasuraman, Ananthanarayanan、Zeithaml, Valarie A.、Berry, Leonard L.(1985)。A Conceptual Model of Service Quality and Its Implications for Future Research。Journal of Marketing，49(4)，41-50。  new window
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40.Parasuraman, Ananthanarayanan Parsu、Zeithaml, Valarie A.、Berry, Leonard L.(1988)。SERVQUAL: A Multiple-Item Scale for Measuring Consumer Perceptions of Service quality。Journal of Retailing，64(1)，12-40。  new window
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圖書
1.Loehlin, John C.(2004)。Latent Variable Models: An Introduction to Factor, Path, and Structural Analysis。Hillsdale, NJ：Lawrence Erlbaum Associates。  new window
2.Zeithaml, V. A.、Bitner, M. J.(1996)。Services Marketing。McGraw-Hill。  new window
3.Schumacker, R. E.、Lomax, R. G.(2010)。A beginner's guide to structural equation modeling。Lawrence Erlbaum Associates。  new window
4.Agresti, A.(1984)。Analysis of Ordinal Categorical Data。New York：John Wiley & Sons。  new window
5.黃登源、李仁棻、楊雅雯(2011)。智慧型資料分析。新北市：黃登源。  延伸查詢new window
6.Bollen, Kenneth A.(1989)。Structural equations with latent variables。John Wiley & Sons, Inc.。  new window
7.經濟部統計處(2014)。批發、零售及餐飲業經營實況調查報告。台北市。  延伸查詢new window
8.Leech, N. L.、Barrett, K. C.、Morgan, G. A.(2011)。IBM SPSS for intermediate statistics: use and Interpretation。New York, NY：Routledge。  new window
9.Kline, Rex B.(2011)。Principles and Practice of Structural Equation Modeling。Guilford Press。  new window
10.Hair, Joseph F. Jr.、Black, William C.、Babin, Barry J.、Anderson, Rolph E.、Tatham, Ronald L.(2009)。Multivariate Data Analysis。Prentice-Hall, Inc.。  new window
其他
1.行政院主計處(2014)。台灣地區家庭收支調查報告，台北市。  延伸查詢new window
 
 
 
 
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