:::

詳目顯示

回上一頁
題名:運動休閒服務業關係品質對忠誠度影響之研究--滿意度的中介效果
書刊名:嘉大體育健康休閒
作者:吳孟爵 引用關係楊東震 引用關係黃泰源 引用關係
出版日期:2006
卷期:5
頁次:頁146-154
主題關鍵詞:運動休閒服務業關係品質滿意度忠誠度結構方程式
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(4) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:4
  • 共同引用共同引用:47
  • 點閱點閱:122
期刊論文
1.高俊雄(20050600)。創造運動休閒的新價值。國民體育季刊,34(2)=145,7-11+114。  延伸查詢new window
2.蔡芬卿(20060600)。運動休閒服務業設施承載量推估與應用分析:以佳姿有氧瑜珈世界為例。大專體育,84,45-52。new window  延伸查詢new window
3.Cardozo, R. N.(1965)。An Experimental Study of Consumer Effort, Expectation and Satisfaction。Journal of Marketing Research,2(8),244-249。  new window
4.Giese, J. L.、Cote, J. A.(1999)。Defining Consumer Satisfaction。Academy of Marketing Science Review,1,1-34。  new window
5.Gummesson, Evert(1987)。The new marketing: Developing long-term interactive relationships。Long Range Planning,20(4),10-20。  new window
6.Grønholdt, Lars、Martensen, Anne、Kristensen, Kai(2000)。The Relationship between Customer Satisfaction and Loyalty: Cross-industry Differences。Total Quality Management,11(4-6),509-514。  new window
7.Storbacka, K.、Strandvik, T.、Gronroos, C.(1994)。Management Customer Relationships for Profit: The Dynamics of Relationship Quality。International Journal of Service Industry Management,5(5),21-38。  new window
8.Garbarino, Ellen、Johnson, Mark S.(19990400)。The Different Roles of Satisfaction, Trust, and Commitment in Consumer Relationships。Journal of Marketing,63(2),70-87。  new window
9.邱金松(20010700)。我國體育專業人力政策之探討。國家政策論壇,1(5),50-54。  延伸查詢new window
10.Stum, David L.、Thiry, Alain(1991)。Building Customer Loyalty。Training and Development Journal,45(4),34-36。  new window
11.Kumar, Nirmalya、Scheer, Lisa K.、Steenkamp, Jan-Benedict E. M.(1995)。The Effects of Perceived Interdependence on Dealer Attitudes。Journal of Marketing Research,32(3),348-356。  new window
12.Keaveney, Susan M.(1995)。Customer Switching Behavior in Service Industries: An Exploratory Study。Journal of Marketing,59(2),71-82。  new window
13.Crosby, Lawrence A.、Evans, Kenneth R.、Cowles, Deborah(1990)。Relationship Quality in Services Selling: An Interpersonal Influence Perspective。Journal of Marketing,54(3),68-81。  new window
14.Dwyer, F. Robert、Schurr, Paul H.、Oh, Sejo(1987)。Developing Buyer-Seller Relationship。Journal of Marketing,51(2),11-27。  new window
15.Lagace, Rosemary R.、Dahlstrom, Robert、Gassenheimer, Jule B.(1991)。The Relevance of Ethical Salesperson Behavior on Relationship Quality: The Pharmaceutical Industry。Journal of Personal Selling and Sales Management,11(4),39-47。  new window
16.Fornell, Claes、Larcker, David F.(1981)。Evaluating Structural Equation Models with Unobservable Variables and Measurement Error。Journal of Marketing Research,18(1),39-50。  new window
17.Dick, Alan S.、Basu, Kunal K.(1994)。Customer Loyalty: Toward an Integrated Conceptual Framework。Journal of the Academy of Marketing Science,22(2),99-113。  new window
18.Spreng, Richard A.、Mackenzie, Scott B.、Olshavsky, Richard W.(1996)。A Reexamination of the Determinants of Consumer Satisfaction。Journal of Marketing,60(3),15-32。  new window
19.Bagozzi, Richard P.、Yi, Youjae(1988)。On the Evaluation of Structural Equation Models。Journal of the Academy of Marketing Science,16(1),74-94。  new window
20.Morgan, Robert M.、Hunt, Shelby D.(1994)。The commitment-trust theory of relationship marketing。Journal of Marketing,58(3),20-38。  new window
21.方世榮(20021200)。關係價值、關係品質與忠誠度之探討--零售銀行業的實證研究。管理學報,19(6),1097-1130。new window  延伸查詢new window
22.Oliver, Richard L.(1981)。Measurement and evaluation of satisfaction processes in retail settings。Journal of Retailing,57(3),25-48。  new window
23.李城忠、陳益壯(20050600)。運動服務業關係品質對顧客忠誠度影響之探討--臺中YMCA游泳俱樂部之實證研究。人文暨社會科學期刊,1(1),91-108。new window  延伸查詢new window
研究報告
1.林建元、楊忠和、周慧瑜(2004)。我國運動休閒服務業人才供需調查及培訓策略研究 (計畫編號:Ncpfs-Res-93-02-025)。臺北市。  延伸查詢new window
圖書
1.Jöreskog, K.、Sörbom, D.(1999)。LISREL 8 user'€™s reference guide。Chicago:Scientific Software International。  new window
2.Griffin, J.(1996)。Customer Loyalty: How to Earn It, How to Keep It。Simmon and Schuster Inc.。  new window
3.黃俊英(2001)。行銷學的世界。台北:天下遠見出版股份有限公司。  延伸查詢new window
4.Kolter, P.(1998)。Marketing Management: Analysis, Planning, Implementation, and Control。London。  new window
5.高俊雄(2002)。運動休閒事業管理。志軒。  延伸查詢new window
6.Guilford, Joy Paul(1965)。Fundamental Statistics in Psychology and Education。McGraw-Hill。  new window
7.Nunnally, Jum C.、Bernstein, Ira H.(1978)。Psychometric Theory。McGraw-Hill。  new window
其他
1.行政院(2004)。觀光及運動休閒服務業發展綱領及行動方案。  延伸查詢new window
圖書論文
1.Berry, Leonard L.(1983)。Relationship marketing。Emerging Perspectives on Services Marketing。Chicago, Illinois:American Marketing Association。  new window
 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top
:::
無相關書籍
 
無相關著作
 
無相關點閱
 
QR Code
QRCODE