一、中文部份
方世榮(2002),關係價值、關係品質和忠誠度之探討-零售銀行業的實證研究,管理學報,19(6),1097-1130。方世榮,張嘉雯(2004),顧客涉入程度對服務品質與關係品質之干擾效果-以電腦賣場與內部商店為例,中山管理評論,12(4),755-794。吳師豪(2004),關係品質與關係結果之研究,國立台北大學企業管理學系未出版之博士論文。高育民(2005),服務接觸與服務品牌權益之研究-以關係品質為中介變數,國立中興大學企業管理學系未出版之碩士論文。
許心怡(2006),服務體驗對情緒與金錢知覺價值之影響,國立高雄第一科技大學行銷與流通管理系未出版之碩士論文。
陳振燧,洪順慶(1999),消費品品牌權益衡量量表之建構--顧客基礎觀點,中山管理評論,7(4),1175-1199。劉宗其,吳立偉,黃吉村(2007) ,關係品質與交叉購買:金融商品相似度與複雜度的雙重干擾效果,管理學報,24(3),289-306。二、英文部份
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