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摘要
外文摘要
引文資料
題名:
以計畫行為理論模型探討遊客參與休閒漁業活動之決策行為
書刊名:
島嶼觀光研究
作者:
鍾政偉
/
曾宗德
/
劉嘉麒
作者(外文):
Chung, Cheng-wei
/
Tzeng, Tzong-der
/
Liu, Chia-chi
出版日期:
2015
卷期:
8:2
頁次:
頁1-20
主題關鍵詞:
休閒漁業
;
計畫行為理論模型
;
Recreational fisheries
;
Theory of planned behavior model
原始連結:
連回原系統網址
相關次數:
被引用次數:期刊(
9
) 博士論文(0) 專書(0) 專書論文(0)
排除自我引用:
6
共同引用:0
點閱:34
休閒漁業為一種新型態的休閒活動,主要為規劃利用漁業相關的自然與人文資源,提供服務,讓參與的民眾達到觀光、遊憩、休閒的目的。然而、休閒漁業活動對於大部分遊客來說是相對較陌生的休閒旅遊活動,在遊客的旅遊決策上相對較不容易考慮做為選擇。因此,本研究之目的是利用計畫行為理論去探討遊客對於參與休閒漁業活動的決策行為。本研究以高雄市樣本為主要抽樣對象,回收526份有效問卷。研究結果顯示,遊客的態度與主觀規範對於行為意圖並未達到顯著水準,僅只有知覺行為控制對於行為意圖呈現正向顯著影響。最後,本研究提出管理意涵與未來研究方向給予學術界與實務界參考建議。
以文找文
Recreational fisheries as a new type of leisure activities, which is mainly planning related to fisheries resources of natural and human, and reach the purpose of sightseeing, recreation and leisure. However, recreational fisheries is unfamiliar for most tourists relatively, and the decision-making of tourists is less likely to be considered as a choice. Therefore, the purpose of our study is aim to use the theory of planned behavior model to discuss the decision-making of the tourists participate in recreational fisheries. Our findings showed that the attitude and subjective norm were not significantly toward behavior intention. Only the perceived behavior control was significantly toward behavior intention. Finally, our study proposed management implication and future research direction to academic and practical circles for future reference.
以文找文
期刊論文
1.
Arlinghaus, R.、Cooke, S. J.、Potts, W.(2013)。Towards resilient recreational fisheries on a global scale through improved understanding of fish and fisher behavior。Fisheries Management and Ecology,20(2/3),91-98。
2.
Collins, S. E.、Carey, K. B.(2007)。The theory of planned behavior as a model of heavy episodic drinking among college students。Psychology of Addictive,21(4),498-507。
3.
Chien, G. C. L.、Yen, I. Y.、Hoang, P. Q.(2012)。Combination of Theory of Planned Behavior and Motivation: An Exploratory Study of Potential Beach-based Resorts in Vietnam。Asia Pacific Journal of Tourism Research,17(5),489-508。
4.
Cheng, P. Y.、Chu, M. C.(2014)。Behavioral Factors Affecting Students' Intentions to Enroll in Business Ethics Courses: A Comparison of the Theory of Planned Behavior and Social Cognitive Theory Using Self-Identity as a Moderator。Journal of Business Ethics,124(1),35-46。
5.
Chen, M.-F.、Tung, P.-J.(2014)。Developing an extended Theory of Planned Behavior model to predict consumers' intention to visit green hotels。International Journal of Hospitality Management,36,221-230。
6.
Han, H.、Lee, S.、Lee, C. K.(2011)。Extending the Theory of Planned Behavior: Visa Exemptions and the Traveller Decision-making Process。Tourism Geographies: An International Journal of Tourism Space, Place and Environment,13(1),45-74。
7.
Han, H.(2015)。Travelers' pro-environmental behavior in a green lodging context: Converging value-belief-norm theory and the theory of planned Behavior。Tourism Management,47,164-177。
8.
Han, H.、Hsu, L. T.、Lee, J. S.(2009)。Empirical investigation of the roles of attitudes towards green behaviors, overall image, gender, and age in hotel customers' eco-friendly decision-making process。International Journal of Hospitality Management,28(4),519-528。
9.
Hu, X. H.(2004)。To greet the arrival of the era of recreational fisheries。Fisheries Extension,211,10-25。
10.
Ihde, J. F.、Wilberg, M. J.、Loewensteiner, D. A.、Secor, D. H.、Miller, T. J.(2011)。The increasing importance of marine recreational fishing in the US: challenges for management。Fisheries Research,108(2/3),268-276。
11.
Jalilv, M. R.、Samiei, N.(2012)。The impact of electronic word of mouth on a tourism destination choice。Internet Research,22(5),591-612。
12.
Jang, S. Y.、Chung, J. Y.、Kim, Y. G.(2014)。Effects of Environmentally Friendly Perceptions on Customers' Intentions to Visit Environmentally Friendly Restaurants: An Extended Theory of Planned Behavior。Asia Pacific Journal of Tourism Research,20(6),599-618。
13.
Lee, H. S.(2013)。Predicting and Understanding Undergraduate Students' Intentions to Gamble in a Casino Using an Extended Model of the Theory of Reasoned Action and the Theory of Planned Behavior。Journal of Gambling Studies,29(2),269-288。
14.
Tsaur, S. H.、Chiu, Y. T.、Wang, C. H.(2006)。The Visitors Behavioural Consequences of Experiential Marketing: An Empirical Study on Taipei Zoo。Journal of Travel and Tourism Marketing,21(1),47-64。
15.
Han, Heesup、Kim, Yunhi(2010)。An investigation of green hotel customers' decision formation: Developing an extended model of the theory of planned behavior。International Journal of Hospitality Management,29(4),659-668。
16.
Fornell, Claes、Larcker, David F.(1981)。Evaluating Structural Equation Models with Unobservable Variables and Measurement Error。Journal of Marketing Research,18(1),39-50。
17.
Han, Heesup、Hsu, Li-Tzang Jane、Sheu, Chwen(2010)。Application of the theory of planned behavior to green hotel choice: Testing the effect of environmental friendly activities。Tourism Management,31(3),325-334。
18.
Iacobucci, Dawn(2010)。Structural equations modeling: Fit indices, sample size, and advanced topics。Journal of Consumer Psychology,20(1),90-98。
19.
Mathieson, Kieran(1991)。Predicting user intentions: comparing the technology acceptance model with the theory of planned behavior。Information Systems Research,2(3),173-191。
20.
Fielding, K. S.、McDonald, R.、Louis, W. R.(2008)。Theory of planned behaviour, identity and intentions to engage in environmental activism。Journal of Environmental Psychology,28(4),318-326。
21.
Ajzen, Icek、Madden, Thomas J.(1986)。Prediction of Goal-directed Behavior: Attitudes, Intentions, and Perceived Behavioral Control。Journal of Experimental Social Psychology,22(5),453-474。
22.
Ajzen, I.(1991)。The theory of planned behavior。Organizational Behavior and Human Decision Processes,50(2),179-211。
23.
Hu, Li-tze、Bentler, Peter M.(1998)。Fit indices in covariance structure modeling: Sensitivity to underparamenterized model misspecification。Psychological Methods,3(4),424-453。
圖書
1.
World Bank(2012)。Hidden harvest: the global contribution of capture fisheries。Washington:International Bank for Reconstruction and Development。
2.
Ajzen, I.、Fishbein, M.(1980)。Understanding Attitudes and Predicting Social Behavior。Englewood Cliffs, New Jersey:Prentice-Hall。
3.
Kline, R. B.(2004)。Principles and practice of structural equation modeling。New York:Guildford。
4.
Hair, Joseph F. Jr.、Black, William C.、Babin, Barry J.、Anderson, Rolph E.、Tatham, Ronald L.(2006)。Multivariate data analysis。Pearson Prentice Hall。
5.
Fishbein, Martin、Ajzen, Icek(1975)。Belief, Attitude, Intention, and Behavior: An Introduction to Theory and Research。Addison-Wesley Publishing Company。
其他
1.
漁業署(2013)。行政院農業委員會漁業署2012年年報,http://www.fa.gov.tw/upload/169/2013120317511131953.pdf, 2013/11。
延伸查詢
圖書論文
1.
Arlinghaus, R.、Cooke, S. J.(2009)。Recreational fisheries: socioeconomic importance, conservation issues and management challenges。Recreational Hunting, Conservation and Rural Livelihoods: Science and Practice。Oxford:Blackwell Publishing。
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