期刊論文| 1. | Cacioppo, J. T.、Petty, R. E.(1982)。The need of cognition。Journal of Personality and Social Psychology，42(1)，116-131。   |
| 2. | 王凱、王存國、范錚強(20060700)。線上環境中廣告情境呈現與執行手法對廣告效果的影響：廣告變化、訊息訴求與導引效果。資訊管理學報，13(3)，1-28。 延伸查詢 |
| 3. | Cohen, Arthur R.、Stotland, Ezra、Wolfe, Donald M.(1955)。An Experimental Investigation of Need for Cognition。Journal of Abnormal and Social Psychology，51(2)，291-294。 |
| 4. | Cacioppo, John T.、Petty, Richard E.、Kao, Chuan Feng(1984)。The Efficient Assessment of Need for Cognition。Journal of Personality Assessment，48(3)，306-307。 |
| 5. | Cacioppo, J. T.、Petty, R. E.、Morris, K. J.(1983)。Effect of Need for Cognition on Message Evaluation, Recall and Persuasion。Journal of Personality and Social Psychology，45(4)，805-818。 |
| 6. | Liu, Libo、Cheung, Christy M. K.、Lee, Matthew K. O.(2016)。An empirical investigation of information sharing behavior on social commerce sites。International Journal of Information Management，36(5)，686-699。 |
| 7. | Kim, J.、Lee, C.、Elias, T.(2015)。Factors affecting information sharing in social networking sites amongst university students。Online Information Review，39(3)，290-309。 |
| 8. | Bandura, Albert(2001)。Social cognitive theory of mass communication。Media Psychology，3(3)，265-299。 |
| 9. | Woods, Walter A.(1960)。Psychological dimensions of consumer decision。The Journal of Marketing，24(3)，15-19。 |
| 10. | Sicilia, M.、Ruiz, S.、Reynolds, N.(2006)。Attitude formation online: How the consumer's need for cognition affects the relationship between attitude towards the website and attitude towards the brand。International Journal of Market Research，48(2)，139-154。 |
| 11. | Kaplan, Andreas M.、Haenlein, Michael(2010)。Users of world unite! The challenges and opportunities of social media。Business Horizon，53(1)，59-68。 |
| 12. | Baltas, G.、Kokkinaki, F.、Loukopoulou, A.(2017)。Does variety seeking vary between hedonic and utilitarian products? The role of attribute type。Journal of Consumer Behaviour，16(6)，e1-e12。 |
| 13. | Midgley, D. F.(1993)。Patterns of interpersonal information seeking for the purchase of a symbolic product。Journal of Marketing Research，20(1)，74-83。 |
| 14. | Babin, Barry J.、Darden, William R.、Griffin, Mitch(1994)。Work and/or fun: Measuring hedonic and utilitarian shopping value。Journal of Consumer Research，20(4)，644-656。 |
| 15. | Wasko, Molly McLure、Faraj, Samer(2005)。Why should I share? Examining social capital and knowledge contribution in electronic networks of practice。MIS Quarterly，29(1)，35-57。 |
| 16. | Bock, Gee-Woo、Zmud, Robert W.、Kim, Young-Gul、Lee, Jae-Nam(2005)。Behavioral Intention Formation in Knowledge Sharing: Examining the Roles of Extrinsic Motivators, Social-Psychological Forces, and Organizational Climate。MIS Quarterly，29(1)，87-111。 |
| 17. | Abraham-Murali, L.、Littrell, M. A.(1995)。Consumer's Conceptualization of Apparel Attributes。Clothing and Textiles Research Journal，13(2)，65-74。 |
| 18. | Adaval, R.(2001)。Sometimes It Just Feel Right: The Differential Weighting of Affect-Consistent and Affect-Inconsistent Product Information。Journal of Consumer Research，28(1)，1-17。 |
| 19. | Bruinsma, J.、Crutzen, R.(2018)。A Longitudinal Study on the Stability of the Need for Cognition。Personality and Individual Differences，127，151-161。 |
| 20. | Chen, Y. F.、Wang, R. Y.(2016)。Are Human Rational? Exploring Factors Influencing Implies Buying Intention and Continuous Impulse Buying Intention。Journal of Consumer Behavior，15(2)，186-197。 |
| 21. | Elliott, R.、Wattanasuwan, K.(1998)。Brands as Symbolic Resource for the Construction of Identity。International Journal of Advertising，17(2)，131-144。 |
| 22. | Girard, T.、Silverblatt, R.、Korgaonkar, P.(2002)。Influence of Product Class on Preference for Shopping on Internet。Journal of Computer-Mediated Communication，8(1)。 |
| 23. | Langan, R.、Besharat, A.、Varki, S.(2017)。The Effect of Review Valence and Variance on Product Evaluations: An Examination of Intrinsic and Extrinsic Cues。International Journal of Research in Marketing，34(2)，414-429。 |
| 24. | Lin, C. L.、Lee, S. H.、Horng, D. J.(2011)。The Effect of Online Reviews on Purchasing Intention: The Moderating Role of Need for Cognition。Social Behavior and Personality，39(1)，71-81。 |
| 25. | Loury, G. C.(1998)。Discrimination in the Post-Civil Rights Era: Beyond Market Interactions。The Journal of Economic Perspectives，12(2)，117-126。 |
| 26. | Yang, Yison(20170118)。西裝--男人的成年禮。GQ Taiwan，2017(1月號)。 延伸查詢 |
| 27. | 高泉豐(19940600)。認知需求的概念與測量。中華心理學刊，36(1)，1-20。 延伸查詢 |
| 28. | Nahapiet, Janine、Ghoshal, Sumantra(1998)。Social capital, intellectual capital, and the organizational advantage。Academy of Management Review，23(2)，242-266。 |
| 29. | Petty, Richard E.、Cacioppo, John T.(1986)。The elaboration likelihood model of persuasion。Advances in Experimental Social Psychology，19，123-205。 |
| 30. | Addis, Michela、Holbrook, Morris B.(2001)。On the Conceptual Link between Mass Customisation and Experience Consumption: An Explosion of Subjectivity。Journal of Consumer Behaviour，1(1)，50-66。 |
| 31. | Belk, Russell(2014)。You are what you can access: Sharing and collaborative consumption online。Journal of Business Research，67(8)，1595-1600。 |
| 32. | Park, C. Whan、Jaworski, Bernard J.、MacInnis, Deborah J.(1986)。Strategic Brand Concept-Image Management。Journal of Marketing，50(4)，135-145。 |
| 33. | Petty, Richard E.、Cacioppo, John T.、Schumann, David(1983)。Central and peripheral routes to advertising effectiveness: The moderating role of involvement。Journal of Consumer Research，10(2)，135-146。 |