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題名：臺灣技專院校餐旅管理科系學生創造力人格、創業機會與創業態度之關聯性研究
書刊名：創業管理研究
作者：陳瑜芬／楊天龍
作者(外文)：Chen, Yu-fen／Yang, Tien-lung
出版日期：2011
卷期：6:3
頁次：頁31-62
主題關鍵詞：創造力人格；適應革新量表；創業機會；創業態度；Creative personality；KAI；Entrepreneurial opportunity；Entrepreneurial attitude
原始連結：連回原系統網址new window
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  • 被引用次數被引用次數:期刊(1) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:110
  • 點閱點閱:179
摘 要 本研究探討餐旅管理科系學生創造力人格、創業機會與創業態度之關聯性。採用 量化問卷調查方式進行，共回收有效問卷676 份，經t-test、ANOVA、相關分析、迴 歸分析，研究發現創造力人格之原創性對於創業機會、創業態度所有構面都是呈現顯 著正向關係；而創業機會對創造力人格與創業態度具有部分中介效果。此外，77%的餐旅管理科系學生想要創業，學生的性別、就讀年級、日夜間學制、工作經驗對於創 業態度各構面之間具有顯著的差異。
Abstract This study explored the relationship among creative personality, entrepreneurial opportunity and entrepreneurial attitude of hospitality management students in Taiwan by questionnaire survey. A total of 676 valid questionnaires were retrieved, and the data were analyzed by t-test, ANOVA, correlation analysis, and regression analysis. The results revealed that the originality of creative personality has a significantly positive correlation with all dimensions of entrepreneurial opportunity and entrepreneurial attitude, while entrepreneurial opportunity has a partial mediating effect on creative personality and entrepreneurial attitude. In addition, 77% of the hospitality management students hope to start their own business. Gender, grade level, student status（full-time or part-time）, and work experience have significantly different effects on the various dimensions of entrepreneurial attitude.
期刊論文
1.Wang, Clement K.、Wong, Poh-kam(2004)。Entrepreneurial Interest of University Students in Singapore。Technovation，24(2)，163-172。  new window
2.胡夢蕾(20081200)。我國技專院校餐旅管理科系學生人格特質、創業環境與創業態度之研究。餐旅暨家政學刊，5(4)，349-375。new window  延伸查詢new window
3.Carter, N. M.、Gartner, W. B.、Shaver, K. G.、Gatewood, E. J.(2003)。The Career Reasons of Nascent Entrepreneurs。Journal of Business Venturing，18(1)，13-39。  new window
4.Gartner, William B.(1988)。Who Is an Entrepreneur? Is the Wrong Question。American Journal of Small Business，12(4)，11-32。  new window
5.Im, Subin、Workman, John P. Jr.(2004)。Market Orientation, Creativity, and New Product Performance in High-Technology Firms。Journal of Marketing，68(2)，114-132。  new window
6.Greenberg, D. B.、Sexton, D. L.(1988)。An interactive model of new venture initiation。Journal of Small Business Management，26(3)，1-7。  new window
7.Kaish, S.、Gilad, B.(1991)。Characteristics of opportunities search of entrepreneurs versus executives: sources, interest, and general alertness。Journal of Business Venturing，6，45-61。  new window
8.Ardichvili, A.、Cardozo, R. N.(2000)。A Model of entrepreneurial opportunity recognition process。Journal of Enterprising Culture，8(2)，103-119。  new window
9.吳統雄(1995)。態度與行為研究的信度與效度：理論、反應、反省。民意學術專刊，1(2)，29-53。  延伸查詢new window
10.Von Hippel, E.(1994)。Sticky Information and the Locus of Problem Solving: Implication for Innovation。Mangement Science，40(4)，429-439。  new window
11.Baron, R. M.、Kenny, D. A.(198612)。The Moderator-Mediator Variable Distinction in Social Psychological Research: Conceptual, Strategic, and Statistical Considerations。Journal of Personality and Social Psychology，51(6)，1173-1182。  new window
12.Kirton, Michael J.(1976)。Adaptors and innovators: A description and measure。Journal of Applied Psychology，61(5)，622-629。  new window
13.陳瑜芬、賴銘娟(20070900)。臺灣創業課程現況之探究。創業管理研究，2(3)，117-147。new window  延伸查詢new window
14.陳家聲、吳奕慧(20070300)。華人創業家心理與行為特質之初探。創業管理研究，2(1)，1-30。new window  延伸查詢new window
15.劉常勇、謝如梅(20061200)。創業管理研究之回顧與展望：理論與模式探討。創業管理研究，1(1)，1-43。new window  延伸查詢new window
16.Woodman, Richard W.、Sawyer, John E.、Griffin, Ricky W.(1993)。Toward a theory of organizational creativity。The Academy of Management Review，18(2)，293-321。  new window
17.Ardichvili, Alexander、Cardozo, Richard、Ray, Sourav(2003)。A theory of entrepreneurial opportunity identification and development。Journal of Business Venturing，18(1)，105-123。  new window
18.Bird, Barbara J.(1988)。Implementing Entrepreneurial Ideas: The Case for Intention。Academy of Management Review，13(3)，442-453。  new window
19.王精文、徐碧慧、李珍玫(20070600)。創造力人格、領導型態與績效關係之探討。臺大管理論叢，17(2)，159-182。new window  延伸查詢new window
20.Amabile, Teresa M.(1996)。Social psychology of creativity: A componential conceptualization。Journal of Personality and Social Psychology，45(2)，357-376。  new window
21.Oldham, Greg R.、Cummings, Anne(1996)。Employee creativity: Personal and contextual factors at work。Academy of Management Journal，39(3)，607-634。  new window
22.Davidsson, Per、Honig, Benson(2003)。The role of social and human capital among nascent entrepreneurs。Journal of Business Venturing，18(3)，301-331。  new window
23.朱子君、朱如君(2009)。大專院校學生創業概念發展之探討：以資訊類科學生為例。創業管理研究，4(1)，85-107。new window  延伸查詢new window
24.劉常勇、謝如梅(2007)。建構創業經驗與機會確認之關係架構。創業管理研究，1(3)，51-72。new window  延伸查詢new window
25.Chen, Y. F.、Lai, M. C.(2010)。Factors influencing the Entrepreneurial Attitude of Taiwanese tertiary-level Business Students。Social Behavior and Personality: An International Journal，38(1)，1-12。  new window
26.Puccio, G. J.、Talbot, R. J.、Joniak, A. J.(2000)。Examining creative performance in the workplace through a person-environment fit model。Journal of Creative Behavior，34(4)，227-247。  new window
27.Kirton, M. J.、McCathy, R. M.(1988)。Cognitive climate and organizations。Journal of Occupational Psychology，61，175-184。  new window
28.Stanworth, J. C.、Granger, B.、Blyth, S.(1989)。Who become an entrepreneur?。International Small Business Journal，8(1)，11-12。  new window
29.Prato Previde, G.(1984)。Adaptors and innovators: the results of an Italian version of the KAI (Kirton Adaption ± Innovation Inventory)。Ricerche di Psicologia，4，82-134。  new window
30.Van der Molen, P. P.(1994)。Adaption-innovation and changes in social structure: on the anatomy of catastrophe in Kirton。Adaptors and Innovators: Styles of Creativity and Problem Solving。  new window
31.Weiermair, K.、Stiller, H. J.、Mössenlechner, C.(2006)。Entrepreneurs and entrepreneurship in alpine tourism: Past, present, and future。Journal of Teaching in Travel & Tourism，6(2)，23-40。  new window
32.Getz, D.、Petersen, T.(2005)。Growth and profit-oriented entrepreneurship among family business owners in the tourism and hospitality industry。International Journal of Hospitality Management，24，219-242。  new window
33.Glancey, K.、Pettigrew, M.(1997)。Entrepreneurship in the small hotel sector。International Journal of Contemporary Hospitality Management，9(1)，21-24。  new window
34.Godin, K.、Clemens, J.、Veldhuis, N.(2008)。Measuring Entrepreneurship: Conceptual Frameworks and Empirical Indicators。Studies in Entrepreneurship and Markets，7。  new window
35.Goldsmith, R. E.(1985)。Adaption-innovation and cognitive complexity。Journal of Psychology，119(5)，461-467。  new window
36.Zapalska, A. M.、Brozik, D.、Rudd, D.(2004)。Characteristics of Polish entrepreneurship in the tourism and hospitality industry。Tourism，52(3)，215-234。  new window
學位論文
1.張金山(1991)。創業行為與成就動機、家族背景之相關性研究(碩士論文)。國立臺灣大學。  延伸查詢new window
2.鄭蕙萍(1999)。創業家的個人背景、心理特質、創業驅動力對創業行為的影響(碩士論文)。大同工學院。  延伸查詢new window
3.賴銘娟(2004)。技職校院商管群學生創業態度及其影響因素之研究(碩士論文)。國立雲林科技大學，雲林市。  延伸查詢new window
4.李儒宜(1998)。創業家之個人特徵、創業動機與人格特質對於創業行為影響之探討(碩士論文)。國立東華大學。  延伸查詢new window
5.歐建益(2001)。創業家特質、動機與創業問題之研究(碩士論文)。國立臺灣大學。  延伸查詢new window
6.張博傑(2005)。創業機會辨識、創造力與創業績效關係之研究。元智大學。  延伸查詢new window
7.劉文鈞(2005)。臺灣都會區上班族創業意願之研究。中華大學。  延伸查詢new window
圖書
1.Davis, G. A.(1973)。Psychology of problem solving。New York：Basic Books。  new window
2.Bohner, G.、Wanke, M.(2002)。Attitudes and attitude change。Hove, UK：Psychology Press。  new window
3.Timmons, J. A.(1999)。New Venture Creation: Entrepreneurship for the 21st Century。New York：The McGraw-Hill。  new window
4.Kirzner, Israel M.(1973)。Competition and Entrepreneurship。Chicago, Illinois：University of Chicago Press。  new window
5.Guieford, J. P.(1965)。Fundamental statistics in phychology and education。N.Y：McGramn-Hill。  new window
6.De Koning, A.、Muzyka, Daniel F.(1999)。Conceptualizing Opportunity Recognition as a Socio-Cognitive Process。Stockholm：Centre for Advanced Studies in Leadership。  new window
7.Schumpeter, J. A.、Opie, Redvers(1934)。The Theory of Economic Development: An Inquiry into Profits, Capital, Credit, Interest and the Business Cycle。Cambridge, Mass.：Harvard University Press。  new window
8.Shane, S. A.(2005)。Finding Fertile Ground: Identifying Extraordinary Opportunities for New Venture。Wharton School Publishing。  new window
9.Guilford, J. P.(1967)。The nature of human intelligence。McGraw-Hill。  new window
10.Aaker, David A.(2004)。Strategic Market Management。John Wiley and Sons。  new window
11.Hair, Joseph F. Jr.、Black, William C.、Babin, Barry J.、Anderson, Rolph E.、Tatham, Ronald L.(2006)。Multivariate data analysis。Pearson Prentice Hall。  new window
12.Hisrich, R. D.、Peters, M. P.(1989)。Entrepreneurship--Starting, Starting, developing, and managing a new enterprise。Boston。  new window
13.Hills, G. E.(1995)。Opportunity recognition by successful entrepreneurs: A pilot study。Frontiers of Entrepreneurship Research。Wellesley, MA。  new window
14.Hills, G.、Lumpkin, G.T.、Singh, R.P.(1997)。Opportunity recognition: perceptions and behaviors of entrepreneurs。Frontiers of Entrepreneurship Research。Babson College。  new window
其他
1.經濟部中小企業處(2010)。2010年中小企業白皮書，http://www.moeasmea.gov.tw/content.asp?cuItem=9018&mp=1， 2011216。  延伸查詢new window
2.1111人力銀行新聞現場(2007)。2007 職場創業趨勢大調查，http://www.1111.com.tw/zone/pr/headline.asp?autono=1661， 20100908。  延伸查詢new window
3.GEM website，http://www.gemconsortium.org， 20101020。  new window
圖書論文
1.Sarasvathy, S. D.、Dew, N.、Velamuri, S. R.、Venkataraman, S.(2003)。Three Views of Entrepreneurial Opportunity。Handbook of Entrepreneurship Research: An Interdisciplinary Survey and Introduction。Boston。  new window
2.Rhodes, M.(1961)。An analysis of creativity。Frontiers of creativity research。Buffalo, New York：Bearly Limited。  new window
3.Rosenberg, Milton J.、Hovland, Carl I.(1960)。Cognitive, Affective, and Behavioral Components of Attitudes。Attitude Organization and Change: An Analysis of Consistency among Attitude Components。Yale University Press。  new window
4.Brockhaus, R. H.(1982)。The psychology of the entrepreneur。Encyclopedia of entrepreneurship。Englewood Cliff, NJ：Prentice-Hall。  new window
5.Cooper, A. C.(2003)。Entrepreneurship: The Past, the Present, the Future。Handbook of Entrepreneurship Research。Kluwer Academic Publishers。  new window
6.Katz, Daniel、Stotland, Ezra(1959)。A Preliminary Statement to a Theory of Attitude Structure and Change。Psychology: A Study of a Science。New York：McGraw-Hill Press。  new window
 
 
 
 
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