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題名：運用智慧型手機應用程式設計博物館行動導覽系統之因素探討
書刊名：觀光休閒學報
作者：李有仁 引用關係／張芳凱 引用關係
作者(外文)：Li, Eldon Y.／Chang, Fang-kai
出版日期：2016
卷期：22:1
頁次：頁61-94
主題關鍵詞：博物館導覽；導覽系統成功因素；智慧型手機；博物館導覽系統；層級分析；Museum navigation；Success factors of navigation system；Smartphone；Museum navigation system；Analytic hierarchy process
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(2) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:2
  • 共同引用共同引用:61
  • 點閱點閱:8
數位科技與文化觀光的結合讓遊客不再只滿足於被動的安排參訪，因此必頇要思考結合 智慧型手機的行動導覽系統，以提升遊客的參訪收穫。本研究以國立故宮博物院的參訪者為 研究對象，透過相關文獻與國內外博物館個人數位導覽系統發展現況為基礎，建構7 個主準 則與38 個影響因素作為導覽系統設計之考量。在運用層級分析程序法分析後發現，提高導覽 系統的資訊品質以及提升使用者與系統溝通的便利性，可以幫助使用者提高使用系統的意願 度，並且會潛移默化的提升使用者的知識水帄。使用者發覺自身知識提升的潛在可能之後， 會更進而提高系統的使用率。
Due to the integration of cultural tourism and digital technology, tourists are no longer passively satisfied with pre-arranged tours. Museums should be concerned with how to embed a mobile museum navigation system into smart phones to enhance the learning experience of tourists. This study uses the National Palace Museum visitors as research subjects and categorizes seven design guidelines with 38 influential factors based on literature reviews and analyses of personal digital navigation systems from various domestic and foreign museums. Using analytic hierarchy process (AHP), this study found that both improving information quality in the navigation systems, and enhancing the convenience of communication between user and the system improve not only the tourist’s willingness to use the system but also enhances the user’s level of knowledge. Furthermore, when users realize the potential of enhancing knowledge by using the system, they will increase their use of the system.
期刊論文
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21.林佩蓉、蔡育翰、楊松諭、徐敏盛、蔡明峰(20130600)。以雲端運算為基礎之體感控制互動導覽系統。電腦與通訊，151，64-71。  延伸查詢new window
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23.陳榮昌、顏嘉玲(20141200)。應用情境感知於展覽場的手機智慧型導覽系統。資訊科技國際期刊，8(2)，70-77。new window  延伸查詢new window
24.蒯光武、練惠琪(20100600)。以無線網路及個人數位導覽系統促進博物館做為文化觀光景點之關鍵成功因素。運動與遊憩研究，4(4)，37-62。new window  延伸查詢new window
25.Beck, J.、Han, S. H.、Park, J.(2006)。Presenting a submenu window for menu search on a cellular phone。International Journal of Human-Computer Interaction，20(3)，233-245。  new window
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31.Johns, N.、Clark, S. L.(1993)。Customer perception auditing: A means of monitoring the service provided by museums and galleries。Museum Management and Curatorship，12(4)，360-366。  new window
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33.Lin, H. F.、Chen, C. H.(2015)。Design and application of augmented reality query-answering system in mobile phone information navigation。Expert Systems with Applications，42(2)，810-820。  new window
34.Marty, Paul F.(2008)。Museum websites and museum visitors: Digital museum resources and their use。Museum Management and Curatorship，23(1)，81-99。  new window
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38.Williams, D. A.、Wavell, C.、Baxter, G.、MacLennan, A.、Jobson, D.(2005)。Implementing impact evaluation in professional practice: A study of support needs within the museum, archive and library sector。International Journal of Information Management，25(6)，533-548。  new window
39.Ziefle, M.(2010)。Information presentation in small screen devices: The trade-off between visual density and menu foresight。Applied Ergonomics，41(6)，719-730。  new window
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41.Liu, Chang、Arnett, Kirk P.(2000)。Exploring the factors associated with Web site success in the context of electronic commerce。Information & Management，38(1)，23-33。  new window
42.Chang, T. C.、Yeoh, B. S. A.(1999)。New Asia-Singapore: communicating local cultures through global tourism。Geoforum，30(2)，101-115。  new window
43.Parasuraman, Arun、Berry, Leonard L.、Zeithaml, Valarie A.(1991)。Understanding Customer Expectations of Service。MIT Sloan Management Review，32(3)，39-48。  new window
44.DeLone, William H.、McLean, Ephraim R.(1992)。Information Systems Success: The Quest for the Dependent Variable。Information Systems Research，3(1)，60-95。  new window
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會議論文
1.曾鈺涓(2005)。經驗無線--博物館數位導覽系統案例研究。2005數位設計研討會，國立臺中技術學院 。臺中市：國立台中科技大學。  延伸查詢new window
2.陳宗賢(1999)。市場研究與觀眾開發。新世紀‧新方向-博物館行銷研討會。台北：國立歷史博物館。88-110。  延伸查詢new window
3.Cui, B.、Yokoi, S.(2012)。Promote visitor interactions by smart devices in museum learning scenario。The 8th International Conference on Computing Technology and Information Management，(會議日期: 2012, April)。Seoul。  new window
學位論文
1.葉武東(2004)。非營利組織行銷策略之研究--以台灣地區博物館為例(碩士論文)。國立成功大學。  延伸查詢new window
2.余慧玉(1999)。博物館導覽員專業知能需求之研究--以國立歷史博物館為例(碩士論文)。國立臺灣師範大學，臺北市。  延伸查詢new window
3.黃建彰(2007)。博物館參觀動線研究--以國立故宮博物院展示空間為例(碩士論文)。國立臺灣師範大學。  延伸查詢new window
4.楊莛莛(2009)。以生活型態為核心之導覽推薦系統(碩士論文)。國立成功大學。  延伸查詢new window
圖書
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2.Tilden, Freeman(1957)。Interpreting Our Heritage。University of North Carolina Press。  new window
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其他
1.財團法人台灣網路資訊中心(2012)。2011 年台灣無線網路使用調查報告，http://www.twnic.net.tw/download/200307/1107d.pdf。  延伸查詢new window
2.Department for Culture, Media and Sport(2014)。The learning power of museums: A vision for museum education，http://dera.ioe.ac.uk/4551/。  new window
3.Intel(2005)。Digital community best practices，http://www.broadbandcity.gr/content/modules/downloads/Digital_Community_Best_Practices_(intel).pdf。  new window
4.ITU(2007)。ITU Digital Opportunity Index，https://www.itu.int/ITU-D/ict/doi/material/WISR07-chapter3.pdf。  new window
5.Themed Entertainment Association(2014)。2013 TEA/AECOM theme and museum index，http://www.teaconnect.org/images/files/TEA_28_915227_140617.pdf。  new window
 
 
 
 
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