With the global trend of experience economy, the new high touch consumption era is coming, the organic lifestyle and the unrest spread traveling fashion so as to pursue the cultural diversity, aesthetic experience as well as innovative style on the tour, they are more willing to choose the good traveling schedule with good expectation than just being foolish in the part of fast-food style traveling group, it has become the new lifestyle movement which calls for local and deep multi-dimensional awareness in traveling business. Penghu, the charming island, is extremely unique from the fast development cities. Under the unceasingly change of traveling style and transformation of consumption market, people are irresistible to figure out of how to escape from traditional traveling group business model turning into innovative traveling operation as their main business model. This research puts its focus on real traveling experiences on the island, it takes Localization and Feasibility as its principle, and adopts Action Research as its strategic thought, and then makes deep survey of the tour routes for the famous spots. The research is accordance with the policies executed by Penghu County Government who has been advocating active operation and management for the different islands of Penghu, it includes five traveling demonstrated routes, ranging from North Ocean, Pengnan, East Ocean, Inner Ocean and South Ocean, which so combines the elements of ocean culture, island life and history as to develop unique and new brand experience as its core value, it also unites restaurants, hotels, traveling products and related transportation systems into the package marketing to build the Innovative Business Model to fit itself into Penghu’s traveling development status, it helps to establish a new vision of tourism industry of Penghu and creates high quality routes to provide the unique traveling style for this island.