In recent years, the government is trying to promote the concept of innovation, creativity and entrepreneurship in the industry. Classes related to innovation, creativity and entrepreneurship have been popular all over the vocational institutions, technical colleges and universities in Taiwan. The author, who is the convener of the project as well as a teacher from General Education at the Transworld University, works with professor Li from the Department of Business Administration. The main purpose of this article is to the explore the local industry owners in the Doulin region. Every Entrepreneur has its subjective successful experience. And his/her way and process to the success may be intriguing and diverse. To understand the factors to the successful entrepreneurship experience, this study investigates Taiwan's style of entrepreneurship in the area of Douliu. The research focuses on the attributes, motivations, and entrepreneurial process, and the relationship between attributes and business models. The research uses qualitative methods by interviewing three successful entrepreneurs in Douliu and analyzing the transcripts. The findings are that the family economic background makes impacts on the entrepreneurs' motivation to have new their own business, and their attributes in ”never giving up” and ”taking risks” are most predictive in their attempt of business involvement. The business models are the use of price strategies, the imitation of quality products, and subcontracting. In a word, entrepreneurs are not only the presentation of special characters but also of daunting practitioners.