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題名:大學創業精神經營之研究
作者:王宗坤
作者(外文):Chung-kun Wang
校院名稱:國立臺南大學
系所名稱:教育經營與管理研究所博士班
指導教授:湯堯
學位類別:博士
出版日期:2009
主題關鍵詞:指標系統個案研究階層分析德懷術技術能力創業精神大學治理Case StudyAnalytic Hierarchy ProcessDelphi MethodTechnologic capabilityEntrepreneurshipIndicator systemUniversity governance
原始連結:連回原系統網址new window
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  • 點閱點閱:76
本研究旨在了解創業精神在大學教育經營的要件概念,並希望透過實踐創業精神經營的作法,與技術能力內容的分析,建構大學創業精神經營能力指標,繼而以所建構的大學創業經營機會及流程模型,運用個案分析的方法,來分析大學實踐創業精神經營的現況,進而比較不同大學的技術風格,藉以探討影響大學創業精神經營的因素為何。本研究透過文獻探討、德懷術、個案研究等方法設計,來了解大學創業精神經營的要件概念、創業精神經營現況、及不同大學在實踐創業精神經營差異的成因。研究結果如下:
一、大學創業精神經營的要件概念:研究發現有創業精神的經營思維、策略構想、技術能力、以及合法控制等四項核心概念。
二、大學創業精神經營的策略架構:研究發現策略概念方面有管理過程因素及經營歷程的優先順序。策略作法上包括金融財務資產、支援性服務資產、知識研發資產及品牌資產的經營。
三、大學創業精神經營的技術能力項目:研究發現在九大創業經營流程下,計有運行專業、行銷專業、稽核管控及動態能力等32項技術能力。
四、大學創業精神經營技術能力評核指標:研究發現在32項技術能力下共有主要指標44項,次要指標38項,參考指標2項。
五、大學創業精神經營的影響因素:研究發現創業精神經營理念層面影響因素有:學校歷史,聲望,公、私立體制,資產能量等具。機會開發層面影響因素有:體制、政策、財務自主、研發能量、對外聯結、獨特性。經營流程層面的影響因素有:法令規範、是否建立實施機制、經營的價值效益、策略應用是否得當。技術能力風格層面的影響因素有:理念與策略構想、訂定產出目標、企圖心。
本研究並針對創業經營理念、機會開發、創業精神經營、技術能力風格與後續研究等面向分別提出建議,希冀提供大學經營的參考。
The aim of this dissertation is to understand the entrepreneurship in the management elements and concepts of university education, through the practices of entrepreneurship management and the contents analysis of technology capacity to construct the management capability indicator of university entrepreneurship; and then apply the process model , case study and the opportunities of starting up a business in university, to analyze the practice status of entrepreneurship management in university as well as to compare various universities’ technology styles, and further, to explore the impacts on the management factors of university entrepreneurship.
In this thesis, through literature review, Delphi technique and case studies designed to understand the management elements and concepts of university entrepreneurship, status of entrepreneurship management and the difference causes of management in the practice of the entrepreneurship in various universities. The results are as follows:
1. Element concepts of university entrepreneurship management: The four core concepts of entrepreneurship are defined as consisting of management thought, strategy, technology capability and the legitimate control.
2. Business strategy of university entrepreneurship management: This thesis has shown that strategic concepts have management process factors and operating history of priorities. The strategy is involved the managements in financial assets, support services assets, knowledge and research assets and brand equity assets.
3. Technology capability of university entrepreneurship management: In this thesis, under the nine operation processes of entrepreneurship are including operation, marketing, audit control and dynamic capabilities, such as 32 professional technology capabilities.
4. Assessment indicators of technology capability of university entrepreneurship management: In this thesis, there are 44 key indicators, 38 secondary indicators and 2 references under the 32 technology capacities,
5. The impact factors of university entrepreneurship management: Management philosophy level: School history, prestige, public and private institutions and energy assets. Opportunity and development level: Institution, policy, financial autonomy, energy research and development, external links and uniqueness. Management level: Laws and regulations, the establishment of implementation mechanisms, the value of operating effectiveness, work properly of strategy application. Technology capability level: Philosophy and strategy, output goals setting, ambition.
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