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題名：臺灣企業網站之企業公民訊息與公眾溝通分析
書刊名：廣告學研究
作者：楊意菁 引用關係
作者(外文)：Yang, Yie-jing
出版日期：2011
卷期：35
頁次：頁41-73
主題關鍵詞：公眾溝通；企業公民；企業社會責任；網路公關；Corporate citizenship；Corporate social responsibility；Internet public relations；Public communication
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(6) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:3
  • 共同引用共同引用:38
  • 點閱點閱:53
期刊論文
1.Capriotti, Paul、Moreno, Ángeles(2007)。Corporate citizenship and public relations: The importance and interactivity of social responsibility issues on corporate websites。Public Relations Review，33(1)，84-91。  new window
2.Waddock, S.(2008)。The development of corporate responsibility / corporate citizenship。Organization Management Journal，5(1)，29-39。  new window
3.Kang, S.、Norton, H. E.(2004)。Nonprofit organizations’ use of the WWW: Are they sufficiently fulfilling organizational goals?。Public Relations Review，30，279-284。  new window
4.何森元(20060800)。從良心投資到價值創造：金融業對於企業社會責任的實踐與回應。證券櫃檯，122，74-77。  延伸查詢new window
5.Burchell, J.、Cook, J.(2006)。Confronting the 'corporate citizen' shaping the discourseof corporate social responsibility。International Journal of Sociology and Social Science，26(3-4)，121-137。  new window
6.Sabeh, Z.、Khairan, F.、Flora, M.(2000)。Corporate citizenship as a factor of corporate communicate。Corporate Communications: An International Journal，5(4)，210-213。  new window
7.楊意菁(20080700)。企業公民、公民社會與社會議題建構--以「Keep Walking夢想資助計畫」為例。廣告學研究，30，85-120。new window  延伸查詢new window
8.孫秀蕙(20000700)。網路時代的企業公關--格魯尼模式的理論性重構。廣告學研究，15，1-25。new window  延伸查詢new window
9.Hall, M.(2006)。Corporate philanthropy and corporate community relations: Measuring relationship-building results。Journal of Public Relations Research，18(1)，1-21。  new window
10.楊意菁(20100600)。企業公民與媒體報導：一個公民社會的觀點。中華傳播學刊，17，95-138。new window  延伸查詢new window
11.Bae, J.、Cameron, G. T.(2006)。Conditioning effect of prior reputation on perception of corporate giving。Public Relations Review，32(2)，144-150。  new window
12.Esrock, Stuart L.、Leichty, Greg B.(1998)。Social Responsibility and corporate web pages: Self-Presentation or agenda-setting?。Public Relations Review，24(3)，305-319。  new window
13.Freimond, C.(2007)。Global warming reaches the boardroom。Communication World，24(6)，22-24。  new window
14.Heath, R. L.、Ryan, M.(1989)。Public relations' role in defining corporate social responsibility。Journal of Mass Media Ethics，4(1)，21-38。  new window
15.Ihator, A. S.(2004)。Corporate communication: reflection on twentieth century change。Corporate Communications: An International Journal，9(3)，243-253。  new window
16.Matten, D.、Crane, A.(2005)。Corporate Citizenship: Towards an Extended Theoretical Conceptualization。Academy of Management Review，30(1)，166-179。  new window
17.Pollach, I.(2005)。Corporate self-presentation on the WWW: Strategies for enhancing usability, credibility and utility。Corporate Communications: An International Journal，10(4)，285-301。  new window
18.孫秀蕙(20040100)。建立企業網頁公關效果評估指標--以2002年臺灣五百大服務業為例。廣告學研究，21，1-28。new window  延伸查詢new window
19.Kent, M. L.、Taylor, M.、White, W. J.(2003)。The relationship between web site design and organizational responsiveness to stakeholders。Public Relations Review，29(1)，63-77。  new window
20.White, C.、Raman, N.(2000)。The World Wide Web as a public relations medium: The use of research planning and evaluation in web site development。Public Relation Review，25(4)，405-419。  new window
21.Carroll, A. B.(1979)。A three-dimensional concept model of corporate social performance。Academy for Management review，4(4)，497-505。  new window
22.Esrock, Stuart L.、Leichty, Greg B.(2000)。Organization of corporate web pages: Publics and functions。Public Relations Review，26(3)，327-344。  new window
23.Kent, Michael L.、Taylor, Maureen(1998)。Building dialogic relationships through the world wide web。Public Relations Review，24(3)，321-334。  new window
24.Newhagen, John E.、Rafaeli, Sheizaf(1996)。Why communication researchers should study the Internet: A dialogue。Journal of Communication，46(1)，4-13。  new window
25.孫秀蕙(19970700)。網際網路與公共關係：理論與實務運用模式的思考。廣告學研究，9，159-181。new window  延伸查詢new window
26.Maignan, Isabelle、Ferrell, O. C.(2001)。Antecedents and Benefits of Corporate Citizenship: an Investigation of French Businesses。Journal of Business Research，51(1)，37-51。  new window
27.David, P.、Kline, S.、Dai, Y.(2005)。Corporate social responsibility practices, corporate identity, and purchase intention: A dual-process model。Journal of Public Relations Research，17(3)，291-313。  new window
28.李珊(2006)。善與利：道德企業崛起。光華雜誌，31(5)，6-15。  延伸查詢new window
29.Ashforth, B. E.、Mael, F.(1989)。Social identity theory & the organization。Academy of Management Review，14，20-39。  new window
30.Carroll, A. B.(1999)。Corporate social responsibility。Business and Society，38，268-295。  new window
31.Dou, W.、Nielsen, U. O.、Tan, C. M.(2002)。Using corporate websites for export marketing。Journal of Advertising Research，42，105-115。  new window
32.Greer, C. F.、Moreland, K. D.(2007)。How fortune 500 companies used the web for philanthropic and crisis communication following Hurricane Katrina。Public Relations Review，33(2)，214-216。  new window
33.Golob, U.、Bartlett, J. L.(2007)。Communicating about corporate social response: A comparatitive study of CSR reporting in Australia and Slovenia。Public Relations Review，33(1)，1-9。  new window
34.Lyon, L.、Cameron, G. T.(2004)。A relational approach examining the interplay of prior reputation and immediate response to a crisis。Journal of Public Relations Research，16(3)，213-241。  new window
會議論文
1.Peng, S.(2001)。Investing corporate social responsibility: A content analysis of top Chinese corporate web pages。AEJMC's 2001 Annual Convention Public Relation Division。  new window
圖書
1.Trench, B.(2007)。How the Internet changed science journalism。Journalism, science and society: Science communication between news and public relations。London：Routledge。  new window
2.Wimmer, Roger D.、Dominick, Joseph R.(2006)。Mass media research: An introduction。Thomson Wadsworth。  new window
3.Heath, R. L.(1988)。Strategic issues management: How organizations influence and response to public interests and policies。San Francisco, CA：Jossey-Bass。  new window
4.Holsti, Ole R.(1969)。Content Analysis for the Social Sciences and Humanities。Addison-Wesley Pub. Co.。  new window
5.Babbie, Earl、李美華、孔祥明、林嘉娟、王婷玉(1998)。社會科學研究方法。時英出版社。  延伸查詢new window
其他
1.張順傑(2006)。企業無法逃避的話題--社會企業責任，http://csr.idic.gov.tw/articles_content.asp?_ID=1057。  延伸查詢new window
 
 
 
 
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