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題名：旅遊行程規劃與設計群體知識創造模型：知識螺旋理論之觀點
書刊名：觀光與休閒管理期刊
作者：張存金 引用關係／鄭振茂 引用關係
作者(外文)：Chang, Tsun-jin／Cheng, Jenn-maw
出版日期：2014
卷期：2:2
頁次：頁118-126
主題關鍵詞：旅遊行程；群體知識創造；知識螺旋；Itinerary programming；Collaborative knowledge-creation；Knowledge spiral
原始連結：連回原系統網址new window
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  • 被引用次數被引用次數:期刊(1) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:46
  • 點閱點閱:10
台灣旅遊行程規劃與設計的專業知識，長期以來並未受到重視。從事旅遊業務與OP人員習慣將舊有行程複製後即交給客戶，而當導遊領隊業務人員，在執行旅遊行程，或是當行程規劃與設計的know-how不易傳授給新進人員時，常發生旅遊糾紛或產生旅遊風險，無法滿足旅遊消費者的需求；尤其針對客製化旅遊行程如獎勵旅遊或醫療觀光遊程規劃與設計，更需要重視專業性知識管理與知識創造。回顧過去國內外文獻，常以產品設計來探討旅遊行程規劃與設計，然而客製化旅遊行程具有無行性（intangibility）、易滅性（perish ability）、不可分割性（inseparability）與異質性（heterogeneity）等一種複雜的體驗服務知識創造過程。本文研究目的是採用知識螺旋理論之觀點，探索旅遊行程規劃與設計之群體知識移轉模式，並進一步針對客製化旅遊行程規劃與設計之群體知識移轉績效提出研究命題，祈能提高遊客滿意度與忠誠度，也能增進旅遊業者競爭優勢有所貢獻。
The itinerary programming expertise in Taiwan has been disregarded for a long time. It is often to cause tourism disputes or produce travel risks when tour operators use to provide former travel itinerary to tour guide conducting travel business or when the tacit know-how of itinerary programming is difficult to educate the new guide. Particularly, the customized itinerary programming for incentive travel or medical tourism needs to focus on knowledge management and knowledge creation. Reviewing the local literatures, many itinerary programming studies do not base tourism on the intangibility, perish ability, inseparability, or heterogeneity characteristics but on product nature. The purpose of this research apply knowledge spiral theory to construct a collaborative knowledge-creation model of itinerary programming and provide research proposals to explore the relationship among knowledge spiral types of customize itinerary programming, knowledge flow, and collaborative knowledge-creation performances for the future empirical research.
期刊論文
1.Walczak, S.(2005)。Organizational knowledge management structure。Learning Organization，12(4)，330-339。  new window
2.Foss, N. J.(2007)。The Emerging Knowledge Governance Approach: Challenges and Characteristics。Organization，14(1)，29-52。  new window
3.Tidd, Joe、Trewhella, Martin J.(1997)。Organizational and Technological Antecedents for Knowledge Acquisition and Learning。R&D Management，27(4)，359-375。  new window
4.方世杰、方世榮(20000900)。知識管理--觀念架構的建立。商管科技季刊，1(3)，355-374。new window  延伸查詢new window
5.方世杰(19990600)。科技專案產研技術合作研發聯盟動機類型、互動機制與績效之研究。中山管理評論，7(2)，325-355+284。new window  延伸查詢new window
6.Hedlund, Gunnar(1994)。A model of Knowledge Management and the N-Form Corporation。Strategic Management Journal，15(Special Issue)，73-90。  new window
7.Inkpen, A. C.、Dinur, A.(1998)。Knowledge Management Processes and International Joint Ventures。Organization Science，9(4)，454-468。  new window
8.Sutton, R. I.、Staw, B. M.(1995)。What Theory Is Not。Administrative Science Quarterly，40，371-384。  new window
9.Austin, J. R.(2003)。Transactive Memory in Organizational Group: The Effects of Content, Consensus, Specialization, and Accuracy on Group Performance。Journal of Applied Psychology，88(5)，866-878。  new window
10.Mom, T. J. M.、Van De Bosch, A. J.、Volberda, H. W.(2007)。Investing Managers' Exploration and Exploitation Activities: The Influence of Top-down, Bottom-up, and Horizontal Knowledge Inflows。Journal of Management Studies，44(6)，910-931。  new window
11.Pisano, G. P.(1994)。Knowledge Integration and the Locus of Learning: A Empirical Analysis of Process Development。Strategic Management Journal，15，85-100。  new window
12.Smith, K.(1995)。Interactions in Knowledge system: Foundations, Policy Implications and Empirical Methods。STI Review，16，69-102。  new window
13.Nonaka, I.(1991)。The Knowledge-Creating Company。Harvard Business Review，69(6)，96-104。  new window
14.Schulz, M.(2001)。The uncertain relevance of newness: Organizational learning and knowledge flows。Academy of Management Journal，44(4)，661-681。  new window
15.Hansen, M. T.(2002)。Knowledge networks: Explaining effective knowledge sharing in multiunit companies。Organization Science，13(3)，232-248。  new window
16.Zahra, Shaker A.、George, Gerard(2002)。Absorptive Capacity: A Review, Reconceptualization, and Extension。Academy of Management Review，27(2)，185-203。  new window
17.Hansen, Morten T.(1999)。The Search-Transfer Problem: The Role of Weak Ties in Sharing Knowledge across Organization Subunits。Administrative Science Quarterly，44(1)，82-111。  new window
18.Argote, L.、McEvily, B.、Reagans, R.(2003)。Managing knowledge in organizations: an integrative framework and review of emerging themes。Management Science，49(4)，571-582。  new window
19.Grant, Robert M.(1996)。Prospering in Dynamically-Competitive Environments: Organizational Capability as Knowledge Integration。Organization Science，7(4)，375-387。  new window
20.Davenport, Thomas H.(1998)。Putting the enterprise into the enterprise system。Harvard Business Review，76(4)，121-131。  new window
21.Gupta, Anil K.、Govindarajan, Vijay(1991)。Knowledge flows and the structure of control within multinational corporations。Academy of Management Review，16(4)，768-792。  new window
22.Dyer, Jeffrey H.、Nobeoka, Kentaro(2000)。Creating and managing a high-performance knowledge-sharing network: The Toyota case。Strategic Management Journal，21(3)，345-367。  new window
23.Szulanski, Gabriel(1996)。Exploring internal stickiness: Impediments to the transfer of best practice within the firm。Strategic Management Journal，17(Suppl. 2)，27-43。  new window
會議論文
1.林青峰、楊亨利(2003)。從自助旅遊網站的建置實踐自定行程的規則萃取。第二屆世紀管理新思維研討會。  延伸查詢new window
學位論文
1.許筱姍(2013)。從服務設計觀點看旅遊產品規劃--以馬來西亞華人旅台行程為例(碩士論文)。國立清華大學。  延伸查詢new window
2.楊郁樓(2010)。旅遊行程規劃模式與系統之建置--以台北市為起點之旅遊為例(碩士論文)。國立臺灣大學。  延伸查詢new window
3.嚴長海(2009)。知識管理需求與運用之探究(碩士論文)。國立臺灣師範大學。  延伸查詢new window
圖書
1.Dubin, R.(1978)。Theory Building。New York：The Free Press。  new window
2.Stewart, T. A.(1997)。Intellectual capital: the new wealth of nations。New York：Doubleday Dell Publishing Group。  new window
3.Argote, L.(1999)。Ch 3: Organizational memory in the organizational learning: Creating, retaining, and transferring。Norwell, MA：Kluwer。  new window
4.Edvinsson, L.、Malone, M. S.(1997)。Intellectual Capital。London：Piatkus。  new window
5.OECD(1996)。Knowledge-based Economy。Paris：Organization for Economic Co-operation and Development (OECD)。  new window
6.Polanyi, M.(1966)。The Tacit Dimension。Garden City, NY：Doubleday。  new window
7.Davenport, Thomas H.、Prusak, Laurence(1998)。Working Knowledge: How Organizations Manage What They Know。Harvard Business School Press。  new window
8.Nonaka, Ikujiro、Takeuchi, Hirotaka(1995)。The Knowledge-Creating Company。New York：Oxford University Press, Inc.。  new window
圖書論文
1.Mahnke, V.、Pedersen, T.(2004)。Knowledge Flows, Governance and the Multinational Enterprise: Frontiers in International Management Research。Knowledge governance and value creation。New York：Palgrave Macmillan。  new window
 
 
 
 
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