| 期刊論文1. | Weaver, D. B.、Lawton, L. J.(2002)。Overnight Ecotourist Market Segmentation in the Gold Coast Hinterland of Australia。Journal of Travel Research,40(3),270-280。 | 2. | Zeppel, H.(2008)。Education and Conservation Benefits of Marine Wildlife Tours: Developing Free-Choice Learning Experiences。Reports & Research,39(3),3-17。 | 3. | Oh, H.、Fiore, A. M(2007)。Measuring experience economy concepts:Tourism applications.。Journal of Travel Research,46(2),119-132。 | 4. | Ryan, C.、Hughes, K.、Chirgwin, S.(2000)。The Gaze, Spectacle and Ecotourism。Annals of Tourism Research,27(1),148-163。 | 5. | Kang, I.、Jeon, S.、Lee, S.、Lee, C. K.(2005)。Investigating structural relations affecting the effectiveness of service management。Tourism Management,26(3),301-310。 | 6. | Tsaur, S. H.、Lin, Y. C.、Lin, J. H.(2005)。Evaluating ecotourism sustainability from the integrated: Perspective of resource, community and tourism。Tourism Management,27(4),640-653。 | 7. | Kim, T. T.、Kim, W. G.、Kim, H.-B.(2009)。The effects of perceived justice on recovery satisfaction, trust, word-of-mouth, and revisit intention in upscale hotels。Tourism Management,30(1),51-62。 | 8. | Wirtz, D.、Kruger, J.、Scollon, C. N.、Diener, E.(2003)。What to Do on Spring Break?: The Role of Predicted, On-Line, and Remembered Experience in Future Choice。Psychological Science,14(5),520-524。 | 9. | 李昭興(20090500)。孕育中的龜山海底火山。科學發展月刊,437,40-47。 延伸查詢 | 10. | Ballantyne, R.、Packer, J.(2011)。Using tourism free-choice learning experiences to promote environmentally sustainable behavior: The role of post-visit action resources。Environmental Education Research,17(2),201-215。 | 11. | Bondesson, N.(2012)。Brand image antecedents of loyalty and price premium in business markets。Business and Management Research,1(1),32-47。 | 12. | Buil, I.、Martínez, E.、de Chernatony, L.(2013)。The influence of brand equity on consumer responses。Journal of Consumer Marketing,30(1),62-74。 | 13. | Cabeza, R.、Grady, C. L.、Nyberg, L.、Mclntosh, A. R.、Tulving, E.、Kapur, S.、Jennings, J. M.、Houle, S.、Craik, F. I.(1997)。Age-related differences in neural activity during memory encoding and retrieval: A position emission tomography study。The Journal of Neuroscience,17(1),391-400。 | 14. | Curtin, S.(2009)。Wildlife tourism: The intangible psychological benefits of human wildlife encounters。Current Issues in Tourism,12(5/6),451-474。 | 15. | Eisenberger, R.、Sucharski, I. L.、Yalowitz, S.、Kent, R. J.、Loomis, R. J.、Jones, J. R.、Paylor, S.、Aselage, J.、Mueller, M. S.、McLaughlin, J. P.(2010)。The motive for sensory pleasure: Enjoyment of nature and its representation in painting, music, and literature。Journal of Personality,78(2),599-638。 | 16. | Kim, J.-H.(2010)。Determining the factors affecting the memorable nature of travel experiences。Journal of Travel and Tourism Marketing,27(8),780-796。 | 17. | Larsen, S.(2007)。Aspects of a psychology of the tourist experience。Scandinavian Journal of Hospitality and Tourism,7(1),7-18。 | 18. | Lew, A. A.(2011)。Tourism place: A discussion forum understanding experiential authenticity through the best tourism places。Tourism Geographies,13(4),570-575。 | 19. | Loureiro, S. M. C.、Kaufmann, H. R.(2010)。Explaining love of wine brands。Journal of Promotion Management,18(3),329-343。 | 20. | Manthiou, A.、Lee, S. A.、Tang, L. R.、Chiang, L.(2014)。The experience economy approach to festival marketing: Vivid memory and attendee loyalty。Journal of Services Marketing,28(1),22-35。 | 21. | Mehmetoglu, M.、Engen, M.(2012)。Pine and Gilmore,s concept of experience economy and its dimensions: An empirical examination in tourism。Journal of Quality Assurance in Hospitality and Tourism,12(4),237-255。 | 22. | Morgan, Michael A.(2009)。What makes a good festival? Understanding the event experience。Event Management,12(2),81-93。 | 23. | Morgan, M.、Xu, F.(2009)。Student travel experiences: Memories and dreams。Journal of Hospitality Marketing and Management,18(2),216-236。 | 24. | Packer, J.、Ballantyne, R.(2004)。Is educational leisure a contradiction in terms? Exploring the synergy of education and entertainment。Annals of Leisure Research,7(1),54-71。 | 25. | Persson, N.(2010)。An exploratory investigation of the elements of B2B brand image and its relationship to price premium。Industrial Marketing Management,39(8),1269-1277。 | 26. | Powell, R. B.、Ham, S. H.(2008)。Can ecotourism interpretation really lead to pro-conservation knowledge, attitudes and behavior? Evidence from the Galapagos Islands。Journal of Sustainable Tourism,16(4),467-489。 | 27. | Quadri-Felitti, D. L.、Fiore, A. M.(2012)。Experience economy constructs as a framework for understanding wine tourism。Journal of Vacation Marketing,18(1),3-15。 | 28. | Rubin, D. C.、Schrauf, R. W.、Greenberg, D. L.(2003)。Belief and recollection of autobiographical memories。Memory and Cognition,31(6),887-901。 | 29. | Rubin, D. C.、Kozin, M.(1984)。Vivid memories。Cognition,16(1),81-95。 | 30. | Schacter, D. L.、Chiu, C. Y. P.、Ochsner, K. N.(1993)。Implicit memory: A selective review。Annual Review of Neuroscience,16(1),159-182。 | 31. | Sharpley, R.、Jepson, D.(2011)。Rural tourism: A spiritual experience?。Annals of Tourism research,38(1),52-71。 | 32. | Sickler, J.、Fraser, J.(2009)。Enjoyment in zoos。Leisure Studies,28(3),313-331。 | 33. | Tung, V. S.、Ritchie, J. B.(2011)。Investigating the memorable experiences of the senior travel market: An examination of the reminiscence bump。Journal of Travel and Tourism Marketing,28(3),331-343。 | 34. | Tussyadiah, I. P.、Fesenmaier, D. R.(2009)。Mediating tourists experiences-access to places via shared videos。Annals of Tourism Research,36(1),24-40。 | 35. | Weaver, D. B.(2005)。Comprehensive and minimalist dimensions of ecotourism。Annals of Tourism Research,32(2),439-455。 | 36. | Khan, M.(2003)。ECOSERV: Ecotourists' Quality Expectations。Annals of Tourism Research,30(1),109-124。 | 37. | Dubé, L.、Menon, K.(2000)。Multiple roles of consumption emotions in post-purchase satisfaction with extended service transactions。International Journal of Service Industry Management,11(3),287-304。 | 38. | Farquhar, Peter H.(1989)。Managing Brand Equity。Marketing Research,1,24-33。 | 39. | Holbrook, Morris B.、Hirschman, Elizabeth C.(1982)。The experiential aspects of consumptions: consumer fantasies, feelings and fun。Journal of Consumer Research,9(2),132-140。 | 40. | Schmitt, B. H.、Zarantonello, L.、Brakus, J. J.(2009)。Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty?。Journal of Marketing,73(3),52-68。 | 41. | Netemeyer, Richard G.、Krishnan, Balaji、Pullig, Chris、Wang, Guangping、Yagci, Mehmet、Dean, Dwane、Wirth, Ferdinand、Ricks, Joe(2004)。Developing and Validating Measures of Facets of Customer-Based Brand Equity。Journal of Business Researchy,57(2),209-224。 | 42. | Chin, Wynne W.、Todd, Peter A.(1995)。On the use, usefulness, and ease of use of structural equation modeling in MIS research: a note of caution。MIS Quarterly,19(2),237-246。 | 43. | Chiu, Y.-T. H.、Lee, W.-I.、Chen, T.-H.(2014)。Environmentally responsible behavior in ecotourism: Antecedents and implications。Tourism Management,40,321-329。 | 44. | Batra, Rajeev、Ahuvia, Aaron、Bagozzi, Richard P.(2012)。Brand love。Journal of Marketing,76(2),1-16。 | 45. | Bagozzi, Richard P.、Yi, Youjae(1988)。On the Evaluation of Structural Equation Models。Journal of the Academy of Marketing Science,16(1),74-94。 | 46. | Hu, Li-tze、Bentler, Peter M.(1999)。Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives。Structural Equation Modeling: A Multidisciplinary Journal,6(1),1-55。 | 47. | Bitner, Mary Jo(1992)。Servicescapes: The Impact of Physical Surroundings on Customers and Employees。Journal of Marketing,56(2),57-71。 | 48. | Hwang, J.、Hyun, S. S.(2012)。The antecedents and consequences of brand prestige in luxury restaurants。Asia Pacific Journal of Tourism Research,17(6),656-683。 | 49. | Pine, B. Joseph II、Gilmore, James H.(1998)。Welcome to the Experience Economy。Harvard Business Review,76(4),97-105。 | 50. | Bergen, M. E.、Rao, A. R.(1992)。Price Premium Variations as a Consequence of Buyers' Lack of Information。Journal of Consumer Research,19(3),412-423。 | 51. | Biljana, J.、Mather, D.、Cornwell, T. B.(2002)。Exploring the usefulness of anecotourism interest scale。Journal of Travel Research,40(3),259-269。 | 52. | Adaval, R.、Wyer, R. S., Jr.(1998)。The role of narratives in consumer information processing。Journal of Consumer Psychology,7(3),207-245。 | 圖書1. | Honey, M.(2008)。Ecotourism and Sustainable Development: Who Owns Paradise?。Washington, DC:Island。 | 2. | 營建署(2005)。生態旅遊白皮書。台北:營建署。 延伸查詢 | 3. | Ritchie, J.、Crouch, G.(1079)。The competitive destination: A sustainable tourism perspective。Cambridge, MA:CABI Publishing。 | 4. | Wearing, S.、Neil, J.(1999)。Ecotourism: Impacts, potentials and possibilities。Butterworth-Heinemann。 | 5. | Schmitt, Bernd(1999)。Experiential marketing: How to get customers to sense, feel, think, act and relate to your company and brands。New York:The Free Press。 | 6. | Pine, B. J. II、Gilmore, J. H.(1999)。The experience economy: Work is theatre and every business a state。Harvard Business School Press。 | 7. | Burns, A. C.、Bush, R. F.(1995)。Marketing research。Upper Saddle River, N.J.。 | 8. | Hair, Joseph F. Jr.、Anderson, Rolph E.、Tatham, Ronald L.、Black, William C.、Babin, Barry J.(1998)。Multivariate data analysis。Prentice-Hall, Inc.。 | 9. | 王崧興(19670000)。龜山島:漢人漁村社會之研究。臺北:中央研究院民族學研究所。 延伸查詢 | 10. | Mehrabian, Albert、Russell, James A.(1974)。An Approach to Environmental Psychology。MIT Press。 | 11. | Jöreskog, K. G.、Sörbom, D.(1989)。LISREL 7: A Guide to the Program and Application。Chicago, IL:Scientific Software International, Inc.:SPSS Inc。 | 其他1. | 東北角暨宜花海岸國家風景區管理處(2013)。龜山島,http://www.necoast-nsa.gov.tw/user/article.aspx?Lang=1&SNo=03000093, 2014/06/15。 延伸查詢 | 2. | 蔡哲銘,吳朝榮(2011)。臺灣東北海域水文概況,http://highscope.ch.ntu.edu.tw/wordpress/?p=29757, 2014/06/15。 延伸查詢 | 圖書論文1. | Alba, J. W.、Hutchinson, J. W.、Lynch, J. G.(1990)。Memory and decision making。Handbook of consumer theory and research。Englewood Cliffs (NJ):Prentice-Hall。 | 2. | Fazio, R. H.、Zanna, M. P.(1981)。Direct experiences and attitude-behavior consistency。Advances in experimental social psychology。New York:Academic Press。 | 3. | 林朝棨(1957)。台灣省通志稿。台灣地形。台灣省文獻委員會。 延伸查詢 | |
| |