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題名:電子商務交易中顧客價值、顧客滿意度以及顧客忠誠度之關係研究
書刊名:東海管理評論
作者:皮世明陳進成
作者(外文):Pi, Shih-mingChen, Cheng-chen
出版日期:2005
卷期:7:1
頁次:頁69-85
主題關鍵詞:電子商務顧客價值顧客滿意度顧客忠誠度Electronic commerceCustomer valueCustomer satisfactionCustomer loyalty
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(6) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:6
  • 共同引用共同引用:0
  • 點閱點閱:67
期刊論文
1.Cardozo, R. N.(1968)。An Experimental Study of Consumer Effort, Expectation and Satisfaction。Journal of Marketing Research,2,244-249。  new window
2.Strader, T. J.、Shaw, M. J.(1997)。Characteristics of the Electronic Markets。Decision Support System,21,185-198。  new window
3.Torkzadeh, G.、Dhillon, G.(2002)。Measuring factors that influence the success of Internet commerce。Information Systems Research,13(2),187-204。  new window
4.Neal, William D.(1999)。Satisfaction is Nice, but Value Drives Loyalty。Marketing Research,11(1),20-23。  new window
5.Keeney, Ralph L.(1999)。The Value of Internet Commerce to the Customer。Management Science,45(4),533-542。  new window
6.Cadotte, Ernest R.、Woodruff, Robert B.、Jenkins, Roger L.(1987)。Expectations and Norms in Models of Consumer Satisfaction。Journal of Marketing Research,24(3),305-314。  new window
7.Smith, Ellen Reid(2001)。Seven Steps to Building E-Loyalty。Medical Marketing and Media,36(3),94-102。  new window
8.Fornell, Claes、Johnson, Michael D.、Anderson, Eugene W.、Cha, Jaesung、Bryant, Barbara Everitt(1996)。The American Customer Satisfaction Index: Nature, Purpose, and Findings。Journal of Marketing,60(4),7-18。  new window
9.Dick, Alan S.、Basu, Kunal K.(1994)。Customer Loyalty: Toward an Integrated Conceptual Framework。Journal of the Academy of Marketing Science,22(2),99-113。  new window
10.Spreng, Richard A.、Mackenzie, Scott B.、Olshavsky, Richard W.(1996)。A Reexamination of the Determinants of Consumer Satisfaction。Journal of Marketing,60(3),15-32。  new window
11.Spreng, Richard A.、Olshavsky, Richard W.(1993)。A Desires Congruency Model of Consumer Satisfaction。Journal of the Academy of Marketing Science,21(3),169-177。  new window
12.Jacoby, Jacob、Kyner, David B.(1973)。Brand Loyalty vs. Repeat Purchasing Behavior。Journal of Marketing Research,10(1),1-9。  new window
13.Oliver, Richard L.(1981)。Measurement and evaluation of satisfaction processes in retail settings。Journal of Retailing,57(3),25-48。  new window
14.Oliver, Richard L.(1999)。Whence consumer loyalty?。Journal of Marketing,63(4_suppl 1),33-44。  new window
15.Oliver, Richard L.(1980)。A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions。Journal of Marketing Research,17(4),460-469。  new window
16.Jones, Thomas O.、Sasser, W. Earl Jr.(1995)。Why Satisfied Customers Defect?。Harvard Business Review,73(6),88-99。  new window
學位論文
1.洪煜昌(2002)。網站信任及其影響因素評估模式(碩士論文)。國立台灣科技大學,臺北。  延伸查詢new window
圖書
1.高卉芸(2002)。電子商務的商業、科技與社會。台灣培生教育。  延伸查詢new window
2.Keeney, R. L.(1992)。Value-Focused Thinking。Cambridge:Harvard University Press。  new window
3.Williamson, Oliver E.(1985)。The Economic Institutions of Capitalism: Firms Markets, Relational Contracting。Macmillan, Ltd:Free Press。  new window
4.Oliver, Richard L.(1997)。Satisfaction: A behavioral perspective on the consumer。Irwin/McGraw-Hill。  new window
圖書論文
1.Rust, R. T.、Oliver, R. L.(1994)。Service quality: Insights and managerial implications from the frontier。Service Quality: New Directions in Theory and Practice。Thousand Oaks, California:Sage Publications。  new window
2.Yi, Y.(1990)。A Critical Review of Consumer Satisfaction。Review of Marketing。American Marketing Association。  new window
 
 
 
 
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