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題名:應用遊戲化於服務設計提高顧客滿意度與忠誠度:以海墘民宿為例
書刊名:科技管理學刊
作者:謝佩珊張惠雯
作者(外文):Hsieh, Pei-shanChang, Hui-wen
出版日期:2022
卷期:27:2
頁次:頁93-117
主題關鍵詞:服務設計雙鑽石模型遊戲化顧客滿意度顧客忠誠度Service designDouble diamond modelGamificationCustomer satisfactionCustomer loyalty
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(1) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:7
  • 點閱點閱:7
期刊論文
1.Dominici, G.、Guzzo, R.(2010)。Customer satisfaction in the hotel industry: A case study from Sicily。International Journal of Marketing Studies,2(2),3-12。  new window
2.Lam, Shun Yin、Shankar, Venkatesh、Erramilli, M. Krishna、Murthy, Bvsan(2004)。Customer value, satisfaction, loyalty, and switching costs: An illustration from a business-to-business service context。Journal of the Academy of Marketing Science,32(3),293-311。  new window
3.Neal, William D.(1999)。Satisfaction is Nice, but Value Drives Loyalty。Marketing Research,11(1),20-23。  new window
4.Yang, Zhilin、Peterson, Robin T.(2004)。Customer Perceived Value, Satisfaction, and Loyalty: The Role of Switching Costs。Psychology & Marketing,21(10),799-822。  new window
5.Elsbach, K. D.、Stigliani, I.(2018)。Design Thinking and Organizational Culture: A Review and Framework for Future Research。Journal of Management,44(6),2274-2306。  new window
6.Sigala, Marianna(2015)。The application and impact of gamification funware on trip planning and experiences: The case of TripAdvisor's funware。Electronic Markets,25(3),189-209。  new window
7.劉哲宏、洪榮臨、劉馨玫(20180900)。創新服務設計運用於臺南老屋再造之研究。科技管理學刊,23(3),35-67。new window  延伸查詢new window
8.Oliver, Richard L.(1999)。Whence consumer loyalty?。Journal of Marketing,63(4_suppl 1),33-44。  new window
9.Xu, Feifei、Buhalis, Dimitrios、Weber, Jessika(2017)。Serious games and the gamification of tourism。Tourism Management,60,244-256。  new window
10.徐濟世、蔡文龍(20211200)。以設計思考開發運用臉部表情辨識學習狀態之非同步遠距教學系統。科技管理學刊,26(2),25-53。new window  延伸查詢new window
11.Tsai, Ming-Chi(2021)。Developing a sustainability strategy for Taiwan's tourism industry after the COVID-19 pandemic。PLoS One,16(3)。  new window
12.Baumann, C.、Hoadley, S.、Hamin, H.、Nugraha, A.(2017)。Competitiveness vis-à-vis service quality as drivers of customer loyalty mediated by perceptions of regulation and stability in steady and volatile markets。Journal of Retailing and Consumer Services,36,62-74。  new window
13.Denham, J.、Kaberon, R.(2012)。Culture is king: How culture contributes to innovation。Journal of Product Innovation Management,29(3),358-360。  new window
14.Dunne, David(2018)。Implementing design thinking in organizations: An exploratory study。Journal of Organization Design,7(1),1-16。  new window
15.Goffin, K.、Åhlström, P.、Bianchi, M.、Richtnér, A.(2019)。Perspective: State-of-the-art: The quality of case study research in innovation management。Journal of Product Innovation Management,36(5),586-615。  new window
16.Kasurinen, J.、Knutas, A.(2018)。Publication trends in gamification: A systematic mapping study。Computer Science Review,27,33-44。  new window
17.Lahap, J.、Ramli, N. S.、Said, N. M.、Radzi, S. M.、Zain, R. A.(2016)。A study of brand image towards customer's satisfaction in the Malaysian hotel industry。Procedia: Social and Behavioral Sciences,224,149-157。  new window
18.Micheli, Pietro、Wilner, Sarah J. S.、Bhatti, Sabeen H.、Mura, Matteo、Beverland, Michael B.(2019)。Doing design thinking: Conceptual review, synthesis, and research agenda。Journal of Product Innovation Management,36(2),124-148。  new window
19.Østergaard, P. A.、Duic, N.、Noorollahi, Y.、Mikulcic, H.、Kalogirou, S.(2020)。Sustainable development using renewable energy technology。Renewable Energy,146,2430-2437。  new window
20.Patrício, R.、Moreira, A. C.、Zurlo, F.(2021)。Enhancing design thinking approaches to innovation through gamification。European Journal of Innovation Management,24(5),1569-1594。  new window
21.Souza, V. S.、de Vasconcelos Marques, S. R. B.、Veríssimo, M.(2020)。How can gamification contribute to achieve SDGs? : Exploring the opportunities and challenges of ecogamification for tourism。Journal of Hospitality and Tourism Technology,11(2),255-276。  new window
22.Shen, Ye Sandy、Joppe, Marion(2018)。Gamification in tourism advertising: game mechanics and practices。e-Review of Tourism Research。  new window
23.Sena, Pete(2018)。Design doing the missing component of design thinking。AMA Quarterly,17-20。  new window
會議論文
1.Deterding, Sebastian、Dixon, Dan、Khaled, Rilla、Nacke, Lennart(2011)。From game design elements to gamefulness: Defining "gamification"。The 15th International Academic MindTrek Conference: Envisioning Future Media Environments,(會議日期: 2011/09/28-09/30)。Association for Computing Machinery。9-15。  new window
圖書
1.Stickdorn, Marc、Schneider, Jakob、Andrews, Kate、Lawrence, Adam(2011)。This is service design thinking: Basics, tools, cases。John Wiley & Sons, Inc.。  new window
2.Hair, Joseph F. Jr.、Anderson, Rolph E.、Tatham, Ronald L.、Black, William C.、Babin, Barry J.(1998)。Multivariate data analysis。Prentice-Hall, Inc.。  new window
3.Design Council(2005)。The "double diamond" design process model。Design Council。  new window
4.Gay, Lorraine R.(1992)。Educational Research: Competencies for Analysis and Applications。Macmillan。  new window
圖書論文
1.Meroni, Anna、Sangiorgi, Daniela(2011)。A new discipline。Design for services。Gower Publishing。  new window
 
 
 
 
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