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題名:法拍屋拍定價格對於再轉售價格之定錨效果
書刊名:臺灣土地研究
作者:林子欽 引用關係柯光峻
作者(外文):Lin, Tzu-chinKo, Guang-jiunn
出版日期:2010
卷期:13:1
頁次:頁53-68
主題關鍵詞:定錨效果法拍屋價格法拍屋轉售Anchoring effectsAuction priceResale of foreclosed properties
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(1) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:114
  • 點閱點閱:71
產品異質、交易稀少與資訊缺乏等特性,使得不動產價格之決定相對複雜。採實驗方法的多篇研究指出,專業人員(估價師)以及市場參與者(買賣雙方)都會嘗試以某些較易取得的價格資訊作為定錨點,並據此調整出價或回價,最後決定成交與否以及成交價格。在相關價格資訊中,標的不動產之前次取得價格被視為非常重要的定錨點。也就是說,出價與回價的決定,甚至最後的市場結果,都受到此定錨點的影響。臺灣法拍屋拍定價格長期低於市場價格,而且法拍屋市場中也存在相當比例的投資者。基於上述的觀察,我們認為法拍屋拍定價格應該會在法拍屋之後轉售時產生定錨效果,進而使得轉售價格低於它們的預期市場價格。法拍屋轉售以及一般不動產重複交易的獨特資料,讓我們可以驗證這個推論。實證結果發現,法拍屋轉售價格與它們的預期市場價格間並無顯著差異;也就是法拍屋拍定價格對於其後之轉售價格並不存在定錨效果。雖然如此,對於法拍屋專業人士的訪談顯示:相當比例的投資者,刻意隱瞞標的不動產原本為法拍屋的資訊,試圖降低買方的議價能力。價格資訊的隱瞞,可能是定錨效果不明顯的原因之一。
Product heterogeneity, infrequent sales and scant information, among others, all contribute to the complex pricing process of a property transaction. A series of studies that adopt the experimental approach have examined this process. It is suggested that both professional appraisers and sellers and buyers take account of available price information in their valuation and in determining their offer and counteroffer prices. Among those referred price information, the previous purchase price of a subject property appears to be the dominant one. In other words, the previous purchase price has acted as an anchor for consequent price negotiation. The price of foreclosed properties is constantly proven to be substantially lower than that of otherwise similar properties. Based on the above observation, we propose a hypothesis for empirical testing. The price of foreclosed property will exert anchoring effects that results in a lower subsequent resale price in the normal market compared to other similar properties. This hypothesis is not supported by our data. The interviews with professional investors in foreclosed properties, however, show that a significant percentage of the interviewees deliberately hid the information from the buyers that the subject property was purchased from a foreclosure. They hope to maintain the information asymmetry and thus their bargaining advantage. We believe that the concealment of information might lead to the absence of anchoring effects of the price of foreclosed properties.
期刊論文
1.林祖嘉、馬毓駿(20071200)。特徵方程式大量估價法在臺灣不動產市場之應用。住宅學報,16(2),1-22。new window  延伸查詢new window
2.龔永香、江穎慧、張金鶚(20071200)。客觀標準化不動產估價之可行性分析--市場比較法應用於大量估價。住宅學報,16(2),23-42。new window  延伸查詢new window
3.Diaz, Julian III(1997)。An Investigation into the Impact of Previous Expert Value Estimates on Appraisal Judgment。Journal of Real Estate Research,13(1)。  new window
4.Evans, Alan W.(1995)。The Property Market: Ninety Percent Efficient?。Urban Studies,32(1),5-29。  new window
5.Kummerow, M.(2002)。A Statistical Definition of Value。The Appraisal Journal,70(4),407-416。  new window
6.Diekmann, K. A.、Tenbrunsel, A. E.、Shah, P. P.、Schroth, H. A.、Bazerman, M. H.(1996)。The Descriptive and Prescriptive Use of Previous Purchase Price in Negotiations。Organizational Behavior and Human Decision Processes,66(2),179-191。  new window
7.張梅英、鍾陳佳(20020600)。住宅法拍屋屬性與拍定價格關係之研究--以臺中市12樓以上集合住宅為例。土地問題研究季刊,1(2)=2,12-20。new window  延伸查詢new window
8.廖咸興、張芳玲(19970100)。不動產評價模式特徵價格法與逼近調整法之比較。住宅學報,5,17-35。new window  延伸查詢new window
9.Sirmans, G. Stacy、Macpherson, David A.、Zietz, Emily N.(2005)。The Composition of Hedonic Pricing Models。Journal of Real Estate Literature,13(1),3-43。  new window
10.Genesove, David、Mayer, Christopher(2001)。Nominal loss aversion and seller behavior: Evidence from the housing market。Quarterly Journal of Economics,116(4),1233-1260。  new window
11.Lin, T. C.、Evans, A. W.(2000)。The Relationship Between the Price of Land and Size of Plot When Plots Are Small。Land Economics,76(3),386-394。  new window
12.Allen, M. T. and J. Swisher,(2000)。An Analysis of the Price Formation Process at a HUDAuction。Journal of Real Estate Research,20 (3),pp. 279-298。  new window
13.Aycock, S.,(2000)。The Impact of Fairness, Reference Points, and Human Decision Processing on Negotiations。Journal of Financial Service Professionals,54 (2),pp. 76-81。  new window
14.Diaz III, J. and A. Hansz,(1997)。How Valuers Use the Value Opinions of Others。Journal of Property Valuation and Investment,15 (3),pp. 256-260。  new window
15.Diaz III, J. and A. Hansz,(2001)。The Use of Reference Points in Valuation Judgment。Journal of Property Research,18 (2),pp. 141-148。  new window
16.Kristensen, H. and T. Garling,(2000)。Anchor Points, Reference Points, and Counter offers in Negotiations。Group Decision and Negotiation,9 (6),pp. 493-505。  new window
17.Lin, T. C. and A. W. Evans,(2000)。The Relationship Between the Price of Land and Sizeof Plot When Plots Are Small。Land Economics,76 (3),pp. 386-394。  new window
18.Mayer, J. C.,(1998)。Assessing the Performance of Real Estate Auctions。Real Estate Economics,26 (1),pp. 517-530。  new window
19.Quan, D. C.,(1994)。Real Estate Auction: A Survey of Theory and Practice。Journal of Real Estate Finance and Economics,9 (1),pp. 23-49。  new window
20.Kristensen, H.、Gärling, T.(2000)。Anchor Points, Reference Points, and Counteroffers in Negotiations。Group Decision and Negotiation,9(6),493-505。  new window
21.Allen, M. T.、Swisher, J.(2000)。An Analysis of the Price Formation Process at a HUD Auction。Journal of Real Estate Research,20(3),279-298。  new window
22.Aycock, S.(2000)。The Impact of Fairness, Reference Points, and Human Decision Processing on Negotiations。Journal of Financial Service Professionals,54(2),76-81。  new window
23.Diaz III, J.、Hansz, A.(1997)。How Valuers Use the Value Opinions of Others。Journal of Property Valuation and Investment,15(3),256-260。  new window
24.Diaz III, J.、Hansz, A.(2001)。The Use of Reference Points in Valuation Judgment。Journal of Property Research,18(2),141-148。  new window
25.Mayer, J. C.(1998)。Assessing the Performance of Real Estate Auctions。Real Estate Economics,26(1),517-530。  new window
26.Quan, D. C.(1994)。Real Estate Auction: A Survey of Theory and Practice。Journal of Real Estate Finance and Economics,9(1),23-49。  new window
學位論文
1.賴鳴美(2005)。訂價策略對成交價格與銷售期間的影響分析(碩士論文)。國立臺北大學。  延伸查詢new window
2.陳憶茹(2004)。拍賣制度、市場機制與法拍屋價格之分析(碩士論文)。國立政治大學。  延伸查詢new window
3.陳韋智(2006)。臺北市住宅不動產折舊的變化--以時間、空間及產品型態探討(碩士論文)。國立臺北大學。  延伸查詢new window
4.蔡芬蓮(1997)。法拍屋價格影響因素之研究─以台北市為例(碩士論文)。國立政治大學。  延伸查詢new window
5.李月華(2000)。台北市住宅價格模式之研究(博士論文)。淡江大學。new window  延伸查詢new window
6.陳韋智(2006)。《台北市住宅不動產折舊的變化-以時間、空間及產品型態探討》。  延伸查詢new window
7.蔡芬蓮(1997)。《法拍屋價格影響因素之研究─以台北市為例》。  延伸查詢new window
圖書
1.Gujarati, Damodar N.(2003)。Basic Econometrics。Boston, MA:McGraw-Hill。  new window
2.Hardy, M. A.(1993)。Regression with Dummy Variables。Sage Publications。  new window
3.Allison, P. D.(1999)。Multiple Regression: A Primer。Thousand Oaks, CA:Pine Forge Press。  new window
4.Anderson, David R.、Sweeney, D. J.、Williams, T. A.(1999)。Statistics for Business and Economics。Cincinnati, OH:South Western College Pub.。  new window
5.林惠玲、陳正倉(200004)。應用統計學。臺北市:雙葉書廊有限公司。new window  延伸查詢new window
6.Hastie, Reid K.、Dawes, Robyn M.(2001)。Rational choice in an uncertain world: The psychology of judgment and decision making。Thousand Oaks, CA:Sage Publications。  new window
7.Hastie, R. and R. Dawes,(2001)。Rational Choice in an Uncertain World: The Psychologyof Judgment and Decision Making。London:。  new window
圖書論文
1.Söderberg, B.(2002)。A Note on the Hedonic Model Specification for Income Properties。Real Estate Valuation Theory。Springer。  new window
 
 
 
 
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