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題名：環境風險的認知與溝通：以全球暖化議題的情境公眾為例
書刊名：中華傳播學刊
作者：楊意菁 引用關係／徐美苓 引用關係
作者(外文)：Yang, Yie-jing／Hsu, Mei-ling
出版日期：2012
卷期：22
頁次：頁169-209
主題關鍵詞：公眾情境理論；公眾溝通；全球暖化；風險認知；環境風險；Situational theory of publics；Public communication；Global warming；Risk perception；Environmental risk
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(10) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:9
  • 共同引用共同引用:76
  • 點閱點閱:221
本研究以公關公眾情境理論探討台灣公眾對全球暖化議題認知、資訊尋求以及政策支持等問題，並採用線上問卷調查訪問了1,130位年輕受訪者。研究結果發現，受訪者對於全球暖化議題皆有相當高程度的問題認知，但同時也認為全球暖化問題難以解決。根據複迴歸分析發現，問題限制認知與問題涉入除了可以影響主動資訊尋求，也與問題認知一起扮演政策支持的重要變項。本研究最後也針對不同情境公眾，提出了全球暖化風險溝通的傳播策略。
Based on the situational theory of publics, this study explores the relationships among public recognition problems, information processing, and policy support. An Internet survey was conducted on 1,130 young Taiwanese adults in August 2009. The results showed that the majority of the interviewees could be categorized as constrained behavior publics (i.e., high problem recognition and high constraint recognition). The results of multiple regressions indicated that problem recognition can only predict passive information processing, not active information seeking. The variables of problem recognition and problem involvement can predict active information seeking. In addition, people who are categorized as high problem involvement and low constraint recognition are more supportive of global warming-related policies. The study concludes with suggestions for future studies and risk communication strategies regarding global warming issues.
期刊論文
1.徐美苓、楊意菁(20110100)。臺灣全球暖化風險溝通的常民認知。傳播與社會學刊，15，71-104。new window  延伸查詢new window
2.孫秀蕙(19950100)。公關理論中的「雙向對等性溝通模式」再省思。廣告學研究，5，185-201。new window  延伸查詢new window
3.黃元鵬(20070700)。昨天過後 : 全球暖化、氣候變遷與英國書市。全國新書資訊月刊，103，59-63。  延伸查詢new window
4.Linder, S. H.(2006)。Cashing-in on risk claims: On the for-profit inversion of signifiers for "global warming"。Social Semiotics，16(1)，103-132。  new window
5.Grunig, J. E.(2006)。Furnishing the Edifice: Ongoing Research on Public Relations as a Strategic Management Function。Journal of Public Relations Research，18(2)，151-176。  new window
6.Moriarty, P.、Kennedy, D.(2004)。The web, the public, and the global warming debate。Cybernetics and Systems: An International Journal，35，723-735。  new window
7.Nerlich, B.、Koteyko, N.、Brown, B.(2010)。Theory and language of climate change communication。Wiley Interdisciplinary Reviews: Climate Change，1(1)，97-110。  new window
8.Kahlor, L.、Rosenthal, S.(2009)。If we seek, do we learn? Predicting knowledge of global warming。Science Communication，30(3)，380-414。  new window
9.黃俊儒、簡妙如(20101000)。在科學與媒體的接壤中所開展之科學傳播研究：從科技社會公民的角色及需求出發。新聞學研究，105，127-166。new window  延伸查詢new window
10.Renn, O.(2005)。Risk perception and communication: Lessons for the food and food packaging。Food Additives and Contaminants，22，1061-1071。  new window
11.Hallahan, Kirk(2000)。Inactive publics: The forgotten publics in public relations。Public Relations Review，26，499-515。  new window
圖書
1.Gore, Al(2006)。An inconvenient truth: The planetary emergency of global warming and what we can do about it。New York, NY：Rodale Press。  new window
2.Dewey, John(1954)。The public and its problems。Athens, OH：Alan Swallow。  new window
3.Gore, Al、張瓊懿(2007)。不願面對的真相。商周出版社。  延伸查詢new window
4.Beck, Ulrich(1992)。Risk society: Toward a new modernity。London：Sage。  new window
5.Grunig, J. E.、Hunt, T.(1984)。Managing Public Relations。New York, NY：CBS College Publishing：Holt, Rinehart & Winston。  new window
6.Tulloch, John、Lupton, Deborah(2003)。Risk and Everyday Life。London：Sage。  new window
其他
1.吳宜蓁(1998)。議題管理，台北市：正中書局。  延伸查詢new window
2.吳榮華(2010)。哥本哈根會議及台灣之因應。  延伸查詢new window
3.周桂田(200312)。全球在地化風險下之風險溝通與風險評估--以SARS為Case分析，台灣，台北。  延伸查詢new window
4.黃廷宜(200805)。高科技政策中的風險溝通--以中部科學工業園區后里園區為例，台灣，台中。  延伸查詢new window
5.顧忠華(200312)。風險、文性化與社會資本，台灣，台北。  延伸查詢new window
6.Aldoory, L.(2001)。Making health communications meaningful for women: Factors that influence involvement。  new window
7.Aldoory, L., Kim, J.-N., & Tindall, N.(2010)。The influence of perceived shared risk in crisis communication: Elaborating the situational theory of publics。  new window
8.Chang, Y.-C.(2000)。A normative exploration into environmental scanning in public relations，College Park, MD。  new window
9.DiMento, J. F. C., & Doughman, P. (Eds.)(2007)。Climate change: What it means for us, our children, and our grandchildren，Cambridge, MA：The MIT Press。  new window
10.Frewer, L. J.(1999)。Public risk perceptions and risk communication，New York：Oxford University Press。  new window
11.Grunig, J. E.(1978)。Defining publics in public relations: The case of a suburban hospital。  new window
12.Grunig, J. E.(1983)。Washington reporter publics of corporate public affairs programs。  new window
13.Grunig, J. E.(1983)。Communication behaviors and attitudes of environmental publics: Two studies。  new window
14.Guggenheim, D. (Director)(2006)。An inconvenient truth，U.S.：Paramount。  new window
15.Hallahan, K.(2001)。The dynamics of issues activation and response: An issues process model。  new window
16.Hamilton, P. K.(1992)。Grunig’s situational theory: A replication, application, and extension。  new window
17.Kahlor, L. A.(2007)。An augmented risk information seeking model: The case of global warming。  new window
18.Kim, J.-N.(2005)。Communicant activeness, cognitive entrepreneurship, and a situational theory of problem solving，College Park, MD。  new window
19.Kim, J.-N., Grunig, J. E., & Ni, L.(2010)。Reconceptualizing the communicative action of publics: Acquisition, selection, and transmission of information in problematic situations。  new window
20.Kim, J.-N., Li, C., & Sha, B.-L.(2008)。Breaking down the stakeholder environment: Explicating approaches to the segmentation of publics for public relations research。  new window
21.Kim, J.-N., & Ni, L.(200908)。Creating a theory-driven strategic public relations procedure，Miami, FL。  new window
22.Kim, J.-N., Shen, H., & Morgm, S.(200910)。Predictors of bone marrow, organ, and egg donation applying the situational theory of problem solving，Chicago, IL。  new window
23.Lee, S., & Rodriguez, L.(2008)。Four publics of anti-bioterrorism information campaigns: A test of the situational theory。  new window
24.Leiserowitz, A. A.(2005)。American risk perceptions: Is climate change dangerous?。  new window
25.Leiserowitz, A. A.(2006)。Climate change, risk perceptions and policy preferences: The role of affect, imagery, and values。  new window
26.Lorenzoni, I., Nicholson-Cole, S., & Whitmarsh, L.(2007)。Barriers perceived to engaging with climate change among the UK public and their policy implications。  new window
27.Neff, R. A., Chan, I. L., & Smith, K. C.(2009)。Yesterday’s dinner, tomorrow’s weather, today’s news? US newspaper coverage of food system contributions to climate change。  new window
28.Ockwell, D., Whitmarsh, L., & O’Neill, S.(2009)。Reorienting climate change communication for effective mitigation: Forcing people to be green or fostering grass-roots engagement?。  new window
29.Oreskes, N.(2007)。The scientific consensus on climate change: How do we know we are not wrong?，Cambridge, MA：The MIT Press。  new window
30.Palenchar, M. J., & Heath, R. L.(2007)。Strategic risk communication: Adding value to society。  new window
31.Revikn, A. C.(2007)。Climate change as news: Challenges in communicating environmental science，Cambridge, MA：The MIT Press。  new window
32.Stephenson, L. B., & Crete, J.(2010)。Studying political behavior: A comparison of Internet and telephone surveys。  new window
33.Taig, T.(1999)。Risk communication in government and the private sector: Wider observations，New York：Oxford University Press。  new window
34.Werder, K. P.(2006)。Responding to activism: An experimental analytic of public relations strategy influence on attributes of public。  new window
35.White, R. M., & Hooke, W.(2004)。Climate science, technology and politics: A tangled web。  new window
36.Yeager, D. S., Larson, S. B., Krosnick, J. A., & Tompson, T.(2011)。Measuring Americans’ issue priorities: A new version of the most important problem question reveals more concern about global warming and the environment。  new window
圖書論文
1.顧忠華(200712)。風險、社會與倫理。第二現代--風險社會的出路？。台北：巨流。new window  延伸查詢new window
2.Blumer, H.(1966)。The mass, the public, and public opinion。Reader in public opinion and communication。New York：The Free Press。  new window
 
 
 
 
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