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題名:處處是機會,處處是地雷:卡米爾資訊股份有限公司的軟體創業之路
書刊名:習慣領域期刊
作者:黃鴻順
作者(外文):Huang, Hung-shun
出版日期:2018
卷期:9:2
頁次:頁51-71
主題關鍵詞:決策盲點決策陷阱軟體產業創業管理Decision blindsDecision trapsSoftware industryEntrepreneurship management
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
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  • 共同引用共同引用:66
  • 點閱點閱:3
卡米爾資訊股份有限公司成立於2000年,主要業務為手機數據服務相關軟體之開發,與中華電信及中國大陸運營商合作過多項產品服務。因具備靈活的彈性與優異的技術,卡米爾資訊股份有限公司以小公司之姿,在市場上與國際級知名大廠互相競爭而毫不遜色。但在2006年,其產品遭到競爭對手抄襲,使公司失去訂單,蒙受巨大損失。卡米爾資訊股份有限公司遂於其後調整策略方向,希望除了維持公司的穩定營運之外,還能繼續完成創業時的理想。本研究採用深度訪談法,將分析之內容整理成個案,並將個案分成個案本文與個案探討兩部分。個案主要針對商管學院的大學部高年級學生及研究生所撰寫,主要目的是讓學生對習慣領域的決策陷阱、決策盲點及創業管理有基本的瞭解。事實上,在創業的路上,處處是機會,處處也是地雷,特別是在企業的擴展上。透過案例的研討,幫助學生在創業管理上,更能察覺決策的陷阱及盲點,以及如何處理它。
Established in 2000, CAMEO InfoTech Inc., is dedicated to developing software for the mobile data related services, and cooperates with Chunghwa telecom in Taiwan and some Telecom in Mainland China to develop products/services for targeted customers. CAMEO competes with global companies such as Nokia, Motorola, and Blackberry, etc. in the software design field by having flexibility and superior technology. In research of business expansion, the core DNA of its software was plagiarized, totally unexpected, by an opponent who located in Mainland China, which resulted in a disastrous loss in 2006. In order to keep the business alive and achieve its business goal, CAMEO subsequently adjusted its management strategy. In this study, the in-depth interview was used to organize the contents into the case which divided into case and case discussion. The case is mainly written for senior undergraduate and graduate students in the college of business and management, and the main purpose is to provide students with a basic understanding of decision blinds and decision traps of habitual domains theory, and entrepreneurship management. In fact, there are opportunities and disasters coexist everywhere on the road to entrepreneurship, especially in the expansion of business. Through this case study, students are more aware of decision blinds and decision traps in entrepreneurship management and how to deal with them.
期刊論文
1.Hammond, J. S.、Keeney, R. L.、Raiffa, H.(1998)。The hidden traps in decision making。Harvard Business Review,76(5),47-58。  new window
2.Bhide, A.(1996)。The Questions Every Entrepreneur Must Answer。Harvard Business Review,74(6),120-130。  new window
3.Yu, P.-L.、Lai, T.-C.(2004)。Knowledge management, habitual domains, and innovation dynamics。Lecture Notes in Computer Science,3327,11-21。  new window
4.陳彥曲、游伯龍(20091100)。提昇企業競爭力新思維--創新動態學。習慣領域期刊,1(1),19-46。new window  延伸查詢new window
5.孫藹彬、范錚強、王凱(20020100)。臺灣資訊軟體產業發展之生態演進分析。資訊管理研究. 中央大學,4(1),65-87。new window  延伸查詢new window
圖書
1.游伯龍、黃鴻順、陳彥曲(2015)。從決策到妙策:突破習慣領域、洞見決策盲點、優化競爭策略、激發絕頂妙策。臺北市:時報文化出版企業股份有限公司。  延伸查詢new window
2.游伯龍(20020000)。Habitual Domains and Forming Winning Strategies。新竹:國立交通大學出版社。new window  延伸查詢new window
3.Yu, Po-Lung(1990)。Forming Winning Strategies: An Integrated Theory of Habitual Domains。Springer-Verlag。  new window
4.劉常勇(2002)。創業管理的12堂課。天下文化。  延伸查詢new window
5.簡禎富(2005)。決策分析與管理。雙葉書廊。  延伸查詢new window
6.Russo, J. E.、Schoemaker, P. J. H.(1989)。Decision traps。New York, NY:Simon & Schuster。  new window
其他
1.林進南(2008)。電腦軟體服務業基本資料,臺北市。  延伸查詢new window
2.曾俊洲(2010)。電腦軟體設計業之現況與展望,臺北市。  延伸查詢new window
3.經濟部數位內容產業推動辦公室(2010)。資策會MIC-ITIS計畫,臺北市。  延伸查詢new window
 
 
 
 
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