一、中文部份：
方世榮、黃瓊瑤、石渼華(2007)。探討信任之前置因素與結果－以醫藥產業為實證。交大管理學報，27，1-32。
王如哲(2002)。知識經濟與教育。臺北：五南。
王怡舜、廖奕雯(2004)。運用模式比較法探討影響消費者行動銀行使用意願之因素。資訊管理展望，6(2)，43-62。
王俊程、江明錦(2009)。促進拍賣社群成員持續互動之整合模式：結合滿意度與社會構面因素。電子商務學報，11(1)，119-142。
王 凱、劉又禎(2011)。影響社交網站的持續使用意願之因素－由關係觀點之社會臨場感探討。發表於國立彰化師範大學管理學院主辦「2011全球管理新環境─綠能環保 國際學術研討會論文集」，彰化縣。
皮世明、李依珊(2009)。消費者進行線上合購行為之整合性模型研究。發表於中華民國資訊管理學會及世新大學資訊管理系主辦「第二十屆國際資訊管理學術研討會」，臺北市。
李小梅、黃世儒(2010)。部落格行銷中的信任形成因素。電子商務學報，12(2)，201-220。
李正文、廖若筠(2006)。消費者線上投保意圖關鍵因素之研究。行銷評論，3(1)，633-664。
李春長(2008)。資訊揭露、信任、搜尋成本對委託房屋仲介業售屋意願之實證研究－以高雄市為例。住宅學報，17(1)，71-104。
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余伯泉、李茂興(譯)(2003)。E. Aronson, T. Wilson, & R. Akert著。社會心理學(Social Psychology)。臺北：弘智。
吳有龍、楊倍箕、謝松豪、李京圃(2008)。探討網站可用性對使用者接受度之影響。發表於私立義守大學主辦「TANET 2008第14屆臺灣網際網路研討會」，高雄縣。
吳明隆(2005)。SPSS 與統計應用分析。臺北：五南。
吳明隆(2006)。結構方程模式：SIMPLIS的的應用。臺北：五南。
吳明德、陳世娟、謝孟君(2005)。國小教師網際網路教學資源尋求及使用行為之研究。教育資料與圖書館學，42(4)，481-498。
吳英璋(2003)。社會教育於二十一世紀教育中應有的角色。國家政策季刊，2(3)，125-148。
吳亞馨、朱素玥、方文昌(2008)。網路購物信任與科技接受模式之實證研究。資訊管理學報，15(1)，123-152。
吳政峰(2011)。探討口碑訊息豐富性對消費者口碑回應之影響－以社會臨場感觀點探討。發表於台灣電子商務協會主辦「2011 TOPCO崇越論文大賞」，臺北市。
吳鐵雄(2001)。台灣地區中小學網路應用環境調查報告。中等教育，52(1)，4-15。
邱皓政(2006)。量化研究與統計分析：SPSS5中文視窗版資料分析範例解析。臺北：五南。
林東清(2002)。資訊管理-e化企業的核心競爭能力。臺北：智勝文化。
林東清(2008)。資訊管理-e化企業的核心競爭能力。臺北：智勝文化。
林鈺真、陳光毅(2010)。網站社會臨場感與媒介豐富度對線上消費者行為影響之研究----以拍賣網站為例。發表於私立世新大學公共關係暨廣告學系主辦「2010海峽兩岸公關廣告創新發展學術研討會」，臺北市。
周宇貞(2007)。購物網站介面對消費者知覺之影響。行政院國家科學委員會專題研究計畫成果報告(NSC 96-2416-H-156-001-)。新北市：真理大學工業管理學系。
洪新原、梁定澎、張嘉銘(2005)。科技接受模式之彙整研究。資訊管理學報，12(4), 211-234。
柯建華(2010)。虛擬代言人可信度對廣告效果之影響—以契合度與企業可信度為調節變數，國立台北科技大學商業自動化與管理研究所碩士論文，未出版，臺北市。
徐式寬(2002)。教師將資訊融入教學方式的探討(2/2)。行政院國家科學委員會專題研究計畫成果報告(NSC92-2511-S-002-016)。臺北市：國立臺灣大學教育學程中心。
徐式寬、林珮貞(2003)。反省與回顧台灣政府近年來在電腦融入教學上的投資與努力。教學媒體與科技，66，60-71。
耿慶瑞、丁慧瑩、廖紀瑄(2012)。網路購物目標情境與人際虛擬經驗對社會臨場感與信任度的影響。商略學報，4(1)，1-26。
耿慶瑞、丁慧瑩、鄭璧嫻(2012)。虛擬角色代言人對網路廣告的影響─擬社會互動與產品涉入的調節效果。資訊管理學報，19(2)，439-473。
凌儀玲、蔡毓萱、廖運偉、洪肇谷、林宛瑩、賴靜瑩(2005)。個人特性與群體特性對消費者從眾強度之影響。行政院國家科學委員會專題研究計畫成果報告(NSC93-2416-H-415-003-)。嘉義市：國立嘉義大學行銷與流通管理研究所。
陳正昌、程炳林、陳新豐、劉子鍵(2005)。多變量統計分析。臺北：五南。
陳良進、陳俊碩、周承葦(2008)。休閒農場網頁建置品質與消費者消費意願之研究。修平人文社會學報，10，49-74。
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張世其、潘立芸、鄭心琳(2010)。消費者對低價電腦使用行為意圖之研究。臺灣銀行季刊，61(2)，234-249。
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傅振瑞、林英佐、王珮馨(2009)。從提升服務品質之角度探討社會臨場感與信任程度對消費者再購意願之影響。發表於南台科技大學資訊傳播系主辦「2009第十五屆資訊管理暨實務研討會」，臺南市。
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