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題名：媒體集團化與其內容多元之關聯性研究
書刊名：新聞學研究
作者：陳炳宏 引用關係
作者(外文)：Chen, Ping-hung
出版日期：2010
卷期：104
頁次：頁1-30
主題關鍵詞：內容多元；媒體產權；產權集中；跨媒體集團；Diversity；Media industry；Media ownership concentration；Crossmedia ownership
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(10) 博士論文(1) 專書(1) 專書論文(0)
  • 排除自我引用排除自我引用:10
  • 共同引用共同引用:96
  • 點閱點閱:135
媒體集團化與媒體產權集中成為傳播產業發展趨勢後，傳播學術研究領域愈發重視媒體產權集中對媒體產製內容多元性的影響。近年來台灣無法自外於全球傳播產業匯流趨勢，不僅媒體集團持續擴張，產權集中情形亦益發明顯，從東森媒體集團到中時媒體集團，各媒體集團透過市場的垂直與水平整合，逐步發展成跨媒體的集團巨獸。本研究透過內容分析法，檢視中時集團併購中天電視，以及東森集團併購民眾日報前後各一年，中國時報對中天電視節目，以及民眾日報對東森電視節目等相關報導，其「量」與「質」的變化是否達顯著的差異。研究結果發現，當中天電視成為中時集團成員，以及民眾日報成為東森媒體集團成員後，中國時報對中天電視，以及民眾日報對東森電視等相關報導的「量」與「質」都有顯著的增加，相對而言則使非集團媒體企業相關的報導大大的減少，顯示出媒體集團化與產權集中確實對媒體內容多元化有顯著的影響。
The concept of diversity has been a long term subject for exploration to various theoretical disciplines in social science. For media research, concerns on media diversity need to be reconsidered due to the world wide inevitable trend of media conglomeration and ownership concentration, as well as media convergence. This study conducted a content analysis to investigate the influence of ownership concentration on media content diversity. The China Times Group acquired CTi (a satellite television) in 2002, and EMC acquired Ming-Chung Daily in 2000. The major focus of this study was the changes and differences in terms of content quantities and qualities before and after their acquisitions. The results indicated that media ownership concentration has significantly increased the content quantity and reporting quality regarding their mother companies’ media.
期刊論文
1.Albarran, Alan B.、Dimmick, John(1996)。Concentration and Economics of Multiformity in the Communication Industries。The Journal of Media Economics，9(4)，41-50。  new window
2.Bishop, R.、Hakanen, E. A.(2002)。In the Public Interest? The State of Local Television Programming Fifteen Years after Deregulation。Journal of Communication Inquiry，26(3)，261-276。  new window
3.Jacklin, Phil(1978)。Representative diversity。Journal of Communication，28(2)，85-88。  new window
4.Iosifides, P.(1997)。Methods of Measuring Media Concentration。Media, Culture and Society，19(4)，643-663。  new window
5.羅世宏(20030600)。廣電媒體產權再管制論。臺灣社會研究，50，1-48。new window  延伸查詢new window
6.張錦華(19970200)。多元文化主義與我國廣播政策--以臺灣原住民與客家族群為例。廣播與電視，3(1)，1-23。new window  延伸查詢new window
7.陳一香(19990100)。媒介多元化意涵之初探。新聞學研究，58，141-169。new window  延伸查詢new window
8.吳翠萍(1995)。〈從傳播科技發展評估－有線電視多元性功能的實踐〉。《通訊雜誌》，22，64-75。  延伸查詢new window
9.游晴惠、謝佳雯、張雅雯(1991)。〈從意見多元化談健全報業言論市場〉。《法律學刊》，22，31-52。  延伸查詢new window
10.瞿海源(1984)。〈多元社會的意義與問題〉。《財政經濟月刊》，34(5)，15-16。  延伸查詢new window
11.Busterna, J. C.(1988)。Trends in daily newspaper ownership。Journalism Quarterly，65(winter)，831-838。  new window
12.Glasser, T. L., Allen, D. S.,、Blanks, S. E.(1989)。The influence of chain ownership on news play: A case study。Journalism Quarterly，66 (autumn)，607-615。  new window
13.Grotta, G. L.(1971)。Consolidation of newspaper: What happens to the consumer?。Journalism Quarterly，48，245-250。  new window
14.Horwitz, R.(2005)。On media concentration and the diversity question。Information Society，21(3)，181-204。  new window
15.Howley, K.(2003)。Diversity, localism and the public interest: The politics of assessing media performance。International Journal of Media and Cultural Politics，1(1)，103-106。  new window
16.Iosifidis, P.(2002)。The limits of competition policy。Intermedia，30(2)，22-25。  new window
17.Karppinen, K.(2006)。Media diversity and the politics of criteria。NORDICOM Review，27(2)，53-68。  new window
18.Kerr, A.(2000)。Media diversity and cultural identities: The development of multimedia ‘content’ in Ireland。New Media & Society，2(3)，286-312。  new window
19.McCombs, M. E.(1987)。Effect of monopoly in Cleveland on diversity of newspaper content。Journalism Quarterly，64(winter)，740-744, 792。  new window
20.Natascha, J.(2009)。Measuring media concentration and diversity: New approaches and instruments in Europe and the US。Media, Culture & Society，31(1)，97-117。  new window
21.Roessler, P.(2007)。Media content diversity: Conceptual issues and future directions for communication research。Communication Yearbook，31，464-520。  new window
22.Van Cuilenburg, J.(2007)。Media Diversity, competition and concentration: Concepts and theories。Changing Media, Changing Europe，4，25-54。  new window
23.Voaker, P. S., Kapfer, J., Kurpius, D.,、Chern, D. S.(1996)。Diversity in the news: A conceptual and methodological framework。Journalism and Mass Communication Quarterly，52，582-593。  new window
24.Wackman, D. B., Gilmor, D. M., Graziano, C.,、Dennis, E. E.(1975)。Chain newspaper autonomy as reflected in presidential campaign endorsements。Journalism Quarterly，52，411-420。  new window
會議論文
1.陳炳宏(2001)。《媒體服務本質與產權規範：從有線廣播電視法修法趨勢看傳播媒體的角色》。香港。  延伸查詢new window
2.Limor, Y., Gabel, I.,、Oren, R.(2003)。Cross-ownership: Does it always affect media content?。Kansas City, USA。  new window
學位論文
1.王尹軒(2002)。我國商營無線電視股權多元化之研究(碩士論文)。國立交通大學。  延伸查詢new window
2.廖敏如(1997)。所有權移轉與報紙內容關聯性之研究--以自立晚報為例(碩士論文)。國立政治大學，台北。  延伸查詢new window
3.陳一香(2000)。台灣電視節目內容多元化之研究(博士論文)。國立政治大學。new window  延伸查詢new window
4.楊蕙萍(1996)。報紙新聞多元化研究--以中國時報、聯合報、民眾日報、台灣時報高雄版為例(碩士論文)。國立政治大學。  延伸查詢new window
圖書
1.Bagdikian, Ben H.(1997)。The Media Monopoly。Boston, MA：Beacon Press。  new window
2.Gershon, Richard A.(1997)。The Transnational Media Corporation: Global Messages and Free Market Competition。Mahwah, New Jersey：Lawrence Erlbaum Associates。  new window
3.交通部電信總局(2002)。電信自由化政策白皮書。臺北：交通部電信總局。  延伸查詢new window
4.Bagdikian, Ben H.(2000)。The media monopoly。Boston：Beacon Press。  new window
5.McQuail, Denis(1992)。Media Performance: Mass Communication and the Public Interest。Sage Publications。  new window
6.Shoemaker, Pamela J.、Reese, Stephen D.(1996)。Mediating the Message: Theories of Influences on Mass Media Content。Longman。  new window
7.陳炳宏(2002)。《傳播產業研究（二刷）》。台北。  延伸查詢new window
8.Bagdikian, B. H.(1989)。Media ownership: Diversity and concentration。Media ownership: diversity and concentration. Hearings before the subcommittee on Communications of the Committee on Commerce, Science and Transportation. United State Senate, One Hundred First Congress. First session on media ownership: diversity and con。Wahington, DC。  new window
9.Fossum, J. E.(1999)。Citizenship, diversity, and pluralism: The case of the Eurpoean Union。Citizenship, diversity and pluralism: Canadian and comparative perspectives。Montreal & Kingston, Canada。  new window
10.Hale, F. D.(1988)。Editorial diversity and concentration。Press concentration and monopoly: New perspectives on newspaper ownership and operation。Norwood, NJ。  new window
11.Lamphere, L.(2001)。Afterword: Understanding U.S. diversity – Where do we go from here?。Cultural diversity in the United States: A critical reader。Malden, MA。  new window
12.McQuail, D.(2001)。The consequences of European media policies and organizational structures for cultural diversity。Differing diversities: Transversal study on the theme of cultural policy and cultural diversity。Cedex。  new window
圖書論文
1.Chisman, F. P.(1998)。Delivering on diversity: Serving the media needs and interests of minorities in the twenty-first century。Investing in diversity: Advancing opportunities for minorities and the media。Washington, DC：Aspen Institute。  new window
2.石世豪(1997)。廣電事業的外部生態與內部結構--多元化政策下的結構導引規範。廣電媒體的非常管理。  延伸查詢new window
3.Mccombs, M. E.(1988)。Concentration, monopoly, and content。Press Concentration and Monopoly: New Perspectives on Newspaper Ownership and Operation。Norwood, NJ：Albex。  new window
4.Ozanich, G. W.、Wirth, M.(1998)。Mergers and acquisitions: A Communications industry overview。Media Economics: Theory and Practice。NJ：Lawrence Erlbaum Associates。  new window
5.鄭瑞城(19930000)。頻率與頻道資源之管理與配用。解構廣電媒體：建立廣電新秩序。臺北：澄社。new window  延伸查詢new window
6.Meier, W. A.、Trappel, J.(1998)。Media Concentration and Public Interest。Media Policy: Convergence, Concentration & Commerce。Sage。  new window
 
 
 
 
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