Theories suggest that Neoliberalism is path-dependent, embedded in local contexts and regional urban governance systems. Drawing upon the case studies of Shilin Night Market and Jiangcheng Circle, this paper examines the ways in which the power of neoliberal urban governance reshapes local consumption landscapes. Research methods include archival research, behavioral analyses, and in-depth interview with key informants. Research identify the contemporary changes in terms of land uses, urban design, and environment behaviors within and around two research settings as the catalysts of urban landscapes transformation. Both the public-private partnership in Shilin Night Market and the private investor of Jiangcheng Circle negotiate with neoliberal logic to renew spaces. Ultimately, the former has become an aesthetically and culturally hybrid district. The latter has taken shape in a modern symbol, while displacing original market users elsewhere. Conclusions are discussion of critical issues concerning architects, urban planners and city officials.