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題名：網站品質能降低消費者知覺風險嗎？網路拍賣環境之實證分析
書刊名：亞太經濟管理評論
作者：陳靜宜 引用關係／林雅筑／陳品頴／蔡彤琳／鄭兆宏 引用關係
出版日期：2020
卷期：23:1/2
頁次：頁111-136
主題關鍵詞：網路拍賣；S-O-R理論模型；網站品質；知覺風險；涉入程度；Online auction；S-O-R theory；Website quality；Perceived risk；Involvement
原始連結：連回原系統網址new window
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  • 共同引用共同引用:58
  • 點閱點閱:4
期刊論文
1.Knox, Simon、Walker, David(2003)。Empirical Developments in the Measurement of Involvement, Brand Loyalty and Their Relationship in Grocery Markets。Journal of Strategic Marketing，11(4)，271-286。  new window
2.Havlena, William J.、DeSarbo, Wayne S.(1991)。On the Measurement of Perceived Consumer Risk。Decision Sciences，22(4)，927-939。  new window
3.丁誌魰、黃俊瑋(2008)。線上拍賣購買意願模型之研究。資訊管理學報，15(3)，83-111。new window  延伸查詢new window
4.Coltman, T.、Devinney, T. M.、Latukefu, A.、Midgley, D. F.(2001)。E-Business: Revolution, Evolution, or Hype?。California Management Review，44(1)，57-86。  new window
5.Vila, N.、Kuster, I.(2011)。Consumer Feelings and Behaviours Towards Well Designed Websites。Information & Management，48(4/5)，166-177。  new window
6.Park, Jihye、Lennon, Sharron J.、Stoel, Leslie(2005)。On-line Product Presentation: Effects on Mood, Perceived Risk, and Purchase Intention。Psychology & Marketing，22(9)，695-719。  new window
7.張添香、趙沛(20070600)。拍賣網站顧客忠誠度之研究。品質學報，14(2)，125-136。new window  延伸查詢new window
8.林妙雀、溫福星、商懿勻(20111000)。影響團購部落格網友購買意願因素之跨層次研究--以主購者特性與商品品牌形象為調解變數。資訊管理學報，18(4)，21-42。new window  延伸查詢new window
9.Grönroos, Christian(1998)。Marketing Services: The Case of a Missing Product。Journal of Business and Industrial Marketing，13(4/5)，322-338。  new window
10.Cohen, J. B.(1983)。Involvement and you: 1000 great ideas。Advances in Consumer Research，10(1)，325-328。  new window
11.鄭紹成、王雪瀞、黃琪雯(20070300)。服務保證、企業形象與失誤後服務補救滿意度關係之研究--以餐飲業與飯店業為例。觀光研究學報，13(1)，73-100。new window  延伸查詢new window
12.閻瑞彥、周嘉俊(20081200)。網站服務品質、商店形象、信任、知覺風險對顧客忠誠影響之研究--以電子商店為例。電子商務研究，6(4)，461-486。new window  延伸查詢new window
13.Lee, Heeseok、Choi, Byounggu(2003)。Knowledge Management Enablers, Processes and Organizational Performance: an Integrative View and Empirical Examination。Journal of Management Information Systems，20(1)，179-228。  new window
14.Varki, S.、Wong, S.(2003)。Consumer Involvement in Relationship Marketing of Service。Journal of Service Research，6(1)，83-91。  new window
15.Richard, M.-O.、Chebat, J.-C.、Yang, Z.、Putrevu, S.(2010)。A proposed model of online consumer behavior: Assessing the role of gender。Journal of Business Research，63(9/10)，926-934。  new window
16.Corbitt, Brian J.、Thanasankit, Theerasak、Yi, Han(2003)。Trust and E-commerce: A Study of Consumer Perceptions。Electronic Commerce Research and Applications，2(3)，203-215。  new window
17.Clow, K. E.、Baack, Donald、Fogliasso, Chris(1998)。Reducing perceived risk through advertising service quality cues。Journal of Professional Services Marketing，16(2)，151-162。  new window
18.丁國章、曾相榮、潘昭儀(20100900)。網路購物行為之消費者知覺風險研究。行銷評論，7(3)，381-411。new window  延伸查詢new window
19.Zhang, X.、Prybutok, V. R.(2005)。A Consumer Perspective of E-service quality。IEEE Transactions on Engineering Management，52(4)，461-477。  new window
20.Kim, S.、Stoel, L.(2004)。Dimensional Hierarchy of Retail Website Quality。Information and Management，41(5)，619-633。  new window
21.Vijayasarathy, L. R.、Jones, J. M.(2000)。Intentions to shop using Internet catalogues: exploring the effects of product types, shopping orientations, and attitudes towards computers。Electronic Markets，10(1)，29-38。  new window
22.Easingwood, Cris、Beard, Charle(1989)。High Technology Launch Strategies in the U.K.。Industrial Marketing Management，18(2)，125-138。  new window
23.Sweeney, Julian C.、Soutar, Geoffrey N.、Johnson, Lester W.(1999)。The Role of Perceived Risk in the Quality-value Relationship: A Study in a Retail Environment。Journal of Retailing，75(1)，77-105。  new window
24.Akaah, I. P.、Korgaonkar, P. K.(1988)。A conjoint investigation of the relative importance of risk relievers in direct marketing。Journal of Advertising Research，28(4)，38-44。  new window
25.Semeijn, Janjaap、Van Riel, Allard C. R.、Ambrosini, A. Beatriz(2004)。Consumer Evaluations of Store Brands: Effects of Store Image and Product Attributes。Journal of Retailing and Consumer Services，11(4)，247-258。  new window
26.Roselius, Ted(1971)。Consumer Rankings of Risk Reduction Methods。Journal of Marketing，35(1)，56-61。  new window
27.Eroglu, Sevgin A.、Machleit, Karen A.、Davis, Lenita M.(2001)。Atmospheric Qualities of Online Retailing: A Conceptual Model and Implications。Journal of Business Research，54(2)，177-184。  new window
28.蔡享翰(20111200)。休閒美學與女性網路購物。休閒保健期刊，6，181-189。new window  延伸查詢new window
29.Kim, Jiyoung、Lennon, Sharron J.(2013)。Effects of reputation and website quality on online consumers' emotion, perceived risk and purchase intention: Based on the stimulus-organism-response model。Journal of Research in Interactive Marketing，7(1)，33-56。  new window
30.陳照森、白翊玄(20130100)。影響線上拍賣網站購買意願因素之研究。中華科技大學學報，54，103-120。  延伸查詢new window
31.Chebat, J. C.、Michon, R.(2003)。Impact of ambient odors on mall shoppers, emotions, cognition, and spending: A test of competitive causal theories。Journal of Business Research，56(7)，529-539。  new window
32.李曉青、李仁耀、陳襄君(20120300)。探討影響消費者發起團購行為之因素研究：以UTAUT模式為基礎。亞太經濟管理評論，15(2)，39-54。new window  延伸查詢new window
33.Krugman, Herbert E.(1965)。The Impact of Television Advertising: Learning Without Involvement。Public Opinion Quarterly，29(3)，349-356。  new window
34.Zaichkowsky, Judith Lynne(1986)。Conceptualizing involvement。Journal of Advertising，15(2)，4-34。  new window
35.李奇勳(20070400)。知覺風險對消費者知覺價值之形成所扮演角色的探討。管理學報，24(2)，167-190。new window  延伸查詢new window
36.李聖賢、林鴻洲、鄭麗雪(20140900)。探討男性保養品購買意願影響因素之研究。行銷評論，11(3)，227-252。new window  延伸查詢new window
37.林淑芳(20130600)。臨場感、互動性、知覺價值對網購滿意度的影響分析。行銷評論，10(2)，191-209。new window  延伸查詢new window
38.蕭源都、林騰蛟、徐順亭、蔡煒均、鍾光硯(20151100)。網路拍賣消費者再購行為之研究。華人前瞻研究，11(2)，55-81。new window  延伸查詢new window
39.鄭如伶、蔡銘修、鄭如珍(20120700)。大學生網購知覺風險與購買意願之關係。萬能商學學報，17，29-40。  延伸查詢new window
40.孫儷芳、鄧怡君(20091200)。旅遊網站之行銷溝通組合與品牌權益關係之研究--以涉入程度、顧客價值為干擾變數。行銷評論，6(4)，485-499。new window  延伸查詢new window
41.Ganguly, B.、Dash, S. B.、Cyr, D.(2009)。Website characteristics, Trust and purchase intention in online stores: An empirical study in the Indian context。Journal of Information Science & Technology，6(2)，22-44。  new window
42.田墨忠(20160400)。線上顧客服務與服務品質。品質月刊，52(4)，15-18。  延伸查詢new window
43.Grewal, D.、Iyer, G. R.、Gotlieb, J.、Levy, M.(2007)。Developing a deeper understanding of post-purchase perceived risk and behavioral intentions in a service setting。Journal of the Academy of Marketing Science，35(2)，250-258。  new window
44.溫志宏、林祝興、陳澤雄、許介彥、黃國軒(20000600)。電子商務安全之研究。大葉學報，9(1)，11-18。new window  延伸查詢new window
45.蔡明達、梁志誠(20070900)。消費者選擇線上拍賣與線上零售平臺之比較研究。華人經濟研究，5(2)，18-34。new window  延伸查詢new window
46.Dowling, Grahame R.、Staelin, Richard(1994)。A model of perceived risk and intended risk-handling activity。Journal of consumer Research，21(1)，119-134。  new window
47.Murray, Keith B.(1991)。A test of services marketing theory: Consumer information acquisition activities。Journal of Marketing，55(1)，10-25。  new window
48.林娟娟、林禹均、王舒民(20100300)。網路消費者的知覺風險對其購買態度及意願之研究--以網路購物經驗與退貨經驗為調節變數。電子商務研究，8(1)，37-70。new window  延伸查詢new window
49.Jarvenpaa, Sirkka L.、Tractinsky, Noam、Vitale, Michael(2000)。Consumer Trust in an Internet Store。Information Technology and Management，1(1/2)，45-71。  new window
50.White, L.、Johnson, L. W.(1998)。A Conceptual Model of Relative Influence in Decision Making in a Professional Services Context。Journal of Professional Services Marketing，16(2)，75-93。  new window
51.Anderson, James C.、Gerbing, David W. J.(1988)。Structural Equation Modeling in Practice: A Review and Recommended Two-Step Approach。Psychological Bulletin，103(3)，411-423。  new window
52.Parasuraman, Ananthanarayanan、Zeithaml, Valarie A.、Berry, Leonard L.(1985)。A Conceptual Model of Service Quality and Its Implications for Future Research。Journal of Marketing，49(4)，41-50。  new window
53.Wolfinbarger, Mary F.、Gilly, Mary C.(2003)。ETailQ: dimensionalizing, measuring and predicting etail quality。Journal of Retailing，79(3)，183-198。  new window
54.邱雅萍、林孟蓁(20130400)。顧客特性、購物網站特性對網路購物顧客價值影響之研究。中原企管評論，11(1)，1-25。new window  延伸查詢new window
55.Warrington, P.、Shim, S.(2000)。An Empirical Investigation of the Relationship between Product Involvement and Brand Commitment。Psychology & Marketing，17(9)，761-782。  new window
56.Forsythe, Sandra M.、Shi, Bo(2003)。Consumer patronage and risk perceptions in Internet shopping。Journal of Business Research，56(11)，867-875。  new window
57.Parasuraman, Ananthanarayanan Parsu、Grewal, Dhruv(2000)。The Impact of Technology on the Quality-Value-Loyalty Chain: A Research Agenda。Journal of the Academy of Marketing Science，28(1)，168-174。  new window
58.Parboteeah, D. Veena、Valacich, Joseph S.、Wells, John D.(2009)。The Influence of Website Characteristics on a Consumer's Urge to Buy Impulsively。Information Systems Research，20(1)，60-78。  new window
59.Zeithaml, Valarie A.(1988)。Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence。Journal of Marketing，52(3)，2-22。  new window
60.Podsakoff, Philip M.、MacKenzie, Scott B.、Lee, Jeong-Yeon、Podsakoff, Nathan P.(2003)。Common method biases in behavioral research: A critical review of the literature and recommended remedies。Journal of Applied Psychology，88(5)，879-903。  new window
61.Fornell, Claes、Larcker, David F.(1981)。Evaluating Structural Equation Models with Unobservable Variables and Measurement Error。Journal of Marketing Research，18(1)，39-50。  new window
會議論文
1.Van den Poel, D.、Leunis, J.(1995)。The Impact of Price, Branding and Money-Back Guarantee on Store Choice。Milan：Università Bocconi。21-29。  new window
2.Jacoby, Jacob、Kaplan, Leon B.(1972)。The Components of Perceived Risk。Third Annual Conference of the Association for Consumer Research，(會議日期: Nov. 2-5, 1972)。Association for Consumer Research。382-393。  new window
圖書
1.Petty, Richard E.、Cacioppo, John T.(1981)。Attitude and Persuasion: Classic and Contemporary Approaches。Dubuque, IA：Wm. C. Brown Company。  new window
2.林靈宏(1994)。消費者行為學。臺北：五南圖書出版有限公司。  延伸查詢new window
3.Mehrabian, Albert、Russell, James A.(1974)。An Approach to Environmental Psychology。MIT Press。  new window
4.Nunnally, Jum C.、Bernstein, Ira H.(1994)。Psychometric Theory。McGraw-Hill。  new window
5.Aiken, Leona S.、West, Stephen G.、Reno, Raymond R.(1991)。Multiple regression: Testing and interpreting interactions。Sage。  new window
6.Hayes, Andrew F.(2013)。Introduction to mediation, moderation, and conditional process analysis: A regression-based approach。Guilford Press。  new window
7.Fishbein, Martin、Ajzen, Icek(1975)。Belief, Attitude, Intention, and Behavior: An Introduction to Theory and Research。Addison-Wesley Publishing Company。  new window
8.Bauer, R. A.(1960)。Dynamic marketing for a changing world。Chicago：American Marketing association。  new window
其他
1.謝奇璋(20170724)。2017年台灣寬頻網路使用調查TWNIC公布：全球上網率達80%，http://www.chinatimes.com/newspapers/20170724000111-260208。  延伸查詢new window
圖書論文
1.Hu, L. T.、Bentler, P. M.(1995)。Evaluating Model Fit。Structural equation modeling: Concepts, issues, and applications。Sage。  new window
2.Cox, D. F.(1967)。[Risk Taking and Information Handing in Consumer Behavior] Introduction。Risk Taking and Information Handing in Consumer Behavior。Boston：Harvard University Press。  new window
3.Schiffman, L. G.、Kanuk, L. L.(2007)。Consumer Influence and the Diffusion of Innovations: An International Perspective。Consumer Behavior。New Jersey：Pearson Prentice Hall。  new window
 
 
 
 
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