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題名:從網站服務品質觀點探討電子資源使用行為意圖
書刊名:全球商業經營管理學報
作者:張松山林錦郎 引用關係張可立 引用關係
作者(外文):Chang, Sung-shanLin, Chin-langChang, Ko-li
出版日期:2014
卷期:6
頁次:頁77-88
主題關鍵詞:網站服務品質電子資源整合性科技接受模式Website service qualityElectronic resourcesUnified theory of acceptance and use of technologyUTAUT
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(6) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:5
  • 共同引用共同引用:38
  • 點閱點閱:46
知識經濟時代,數位資訊科技的蓬勃發展,電子資訊科技已經在我們的生活裏占了很重要的一環,電子資源使用與網站服務品質其重要性及需求性與日俱增,值得加以探討。本研究主要目的為從網站服務品質觀點與整合性科技接受模式,探討電子資源使用行為意圖,並利用結構方程模式技術(SEM),驗證研究模式配適度。本研究以問卷調查為主要研究方法,研究對象為高雄市六所公私立大學四年級與碩士二年級學生,研究工具為自編之電子資源使用行為意圖調查問卷,採叢集抽樣調查,總計發放問卷1206份,回收有效問卷1089份,有效回收率90.3%,利用SPSS與AMOS統計軟體進行資料統計分析與模式驗證。研究發現學生上網最常進行的是社交活動,結論為:(1)本研究各變項相互間兩兩相關;(2)網站服務品質對行為意圖具正向顯著影響;(3)績效期望、社群影響與助益環境均正向影響行為意圖與(4)本研究模式適配度佳,適用整合性科技接受模式。實證研究結論與建議提供相關單位管理實務與未來學術研究參考。
In the era of knowledge economy, the booming of electronic information technology has played a very important part in our lives. The demands and the importance of uses of electronic resources and website service quality are growing. The issues related to the phenomena described above should be explored. The main purpose of this study is to accept the views from the website service quality and integrate unified theory of acceptance and use of technology model to explore the use of electronic resources behavioral intentions, and to model validation studies with moderation by using structural equation modeling techniques (SEM). This study uses questionnaire survey as the main research method, the object including fourth year undergraduate students and second year postgraduate students from six public and private universities in Kaohsiung. This study uses a cluster sampling, releasing 1206 questionnaires, and retrieves 1089 valid questionnaires, for a valid retrieval rate of 90.3%. The study found that the most common use of internet for students is doing social activities. The conclusions are: (1) the pairs of variables are correlated; (2) website service quality has a significant positive influence on behavioral intention; (3) performance expectancy, social influence and facilitating conditions positively affect behavioral intention. (4) this study has good fit in the model, and is applicable for the unified theory of acceptance and use of technology. Empirical research results and suggestions are provided for the relevant departments for practice and future academic research.
期刊論文
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2.黃燕忠、黃承漢(20080600)。中小企業使用開放原始碼軟體建置電子商店之研究。電子商務研究,6(2),133-157。new window  延伸查詢new window
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7.Behrend, T. S.、Wiebe, E. N.、London, I. E.、Johnson, E. C.(2011)。Cloud computing adoption and usage in community colleges。Behavior & Information Technology,30(2),231-240。  new window
8.Chandhok, S.、Babbar, P.(2011)。M-learning in distance education libraries: A case scenario of Indira Gandhi National Open University。The Electronic Library,29(5),637-650。  new window
9.Cook, C.、Heath, F.(2002)。Servqual and the Quest for New Measures。Journal of Library Administration,35(4),37-40。  new window
10.Hsiao, H. C.、Lin, Y. C.(2009)。Perceptions about the Quality of Library e-service: A Survey Amongst Users at NPU。Journal of Management Practices and Principles,3(2),94-115。  new window
11.Martín, Héctor S.、Herrero, Á.(2012)。Influence of the user's psychological factors on the online purchase intention in rural tourism: Integrating innovativeness to the UTAUT framework。Tourism Management,33(2),341-350。  new window
12.Shu, Wesley、Chuang, Y. H.(2009)。Investigation of Behavior of Wiki Users。Journal of E-Business,11(1),185-212。  new window
13.Wang, T.、Oh, L.-B.、Wang, K.、Yuan, Y.(2013)。User adoption and purchasing intention after free trial: an empirical study of mobile newspapers。Information Systems and E-Business management,11(2),189-210。  new window
14.Wang, Yi-Shun、Shih, Ying-Wei(2009)。Why do people use information kiosks? A validation of the Unified Theory of Acceptance and Use of Technology。Government Information Quarterly,26(1),158-165。  new window
15.Wu, W. W.、Lan, L. W.、Lee, Y. T.(2013)。Factors hindering acceptance of using cloud services in university: a case study。The Electronic Library,31(1),84-98。  new window
16.Hernon, P.、Calvert, Philip J.(2005)。E-service Quality in Libraries: Exploring its Features and Dimensions。Library and Information Science Research,27(3),377-404。  new window
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21.Zhou, T.、Lu, Y. B.、Wang, B.(2010)。Integrating TTF and UTAUT to explain mobile banking user adoption。Computers in Human Behavior,26(4),760-767。  new window
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學位論文
1.張松山(2012)。大學圖書館電子資源使用行為模式建構之研究(博士論文)。高雄師範大學。new window  延伸查詢new window
圖書
1.國家圖書館(2011)。中華民國九十九年圖書館年鑑。台北:國家圖書館。  延伸查詢new window
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3.詹麗萍(2005)。電子資源與圖書館館藏發展。臺北市:麥田。new window  延伸查詢new window
4.Schumacker, R. E.、Lomax, R. G.(2004)。A beginner's guide for structural equation modeling。Mahwah, NJ:Lawrence Erlbaum Associates。  new window
5.張偉豪(2011)。AMOS統計研究方法研習營--SEM論文寫作不求人。台北:鼎茂圖書出版有限公司。  延伸查詢new window
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10.Fishbein, Martin、Ajzen, Icek(1975)。Belief, Attitude, Intention, and Behavior: An Introduction to Theory and Research。Addison-Wesley Publishing Company。  new window
 
 
 
 
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