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題名:你想直播嗎?探討以直播分享自身專業技能之採用意願
書刊名:電子商務學報
作者:楊亨利張瑞岩
作者(外文):Yang, Heng-liChang, Jui-yen
出版日期:2021
卷期:23:2
頁次:頁153-177
主題關鍵詞:直播直播主專業技能分享採用意願Live-streamStreamerProfessional skill sharingAdoption intention
原始連結:連回原系統網址new window
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  • 共同引用共同引用:6
  • 點閱點閱:5
期刊論文
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22.Hu, Mu、Zhang, Mingli、Wang, Yu(2017)。Why do audiences choose to keep watching on live video streaming platforms? An explanation of dual identification framework。Computers in Human Behavior,75(C),594-606。  new window
23.Venkatesh, Viswanath、Morris, Michael G.、Davis, Gordon B.、Davis, Fred D.(2003)。User Acceptance of Information Technology: Toward a Unified View。Management Information Systems Quarterly,27(3),425-478。  new window
24.Nicholls, John G.(1984)。Achievement motivation: Conceptions of ability, subjective experience, task choice, and performance。Psychological Review,91(3),328-346。  new window
25.Lim, Nena(2003)。Consumers' perceived risk: sources versus consequences。Electronic Commerce Research and Applications,2(3),216-228。  new window
26.Van Dyke, Thomas P.、Midha, V.、Nemati, H.(2007)。The effect of consumer privacy empowerment on trust and privacy concerns in e-commerce。Electronic Markets,17(1),68-81。  new window
27.Zywica, J.、Danowski, J.(2008)。The Faces of Facebookers: Investigating Social Enhancement and Social Compensation Hypotheses; Predicting Facebook™ and Offline Popularity from Sociability and Self Esteem, and Mapping the Meanings of Popularity with Semantic Networks。Journal of Computer-Mediated Communication,14(1),1-34。  new window
28.Bandura, Albert(1977)。Self-efficacy: Toward a unifying theory of behavioral change。Psychological Review,84(2),191-215。  new window
29.Korsgaard, M. A.、Roberson, L.(1995)。Procedural Justice in Performance Evaluation: The Role of Instrumental and Non-instrumental Voice in Performance Appraisal Discussions。Journal of Management,21(4),657-669。  new window
30.Anderson, James C.、Gerbing, David W. J.(1988)。Structural Equation Modeling in Practice: A Review and Recommended Two-Step Approach。Psychological Bulletin,103(3),411-423。  new window
31.Chen, Chia-Chen、Lin, Yi-Chen(2018)。What drives live-stream usage intention? The perspectives of flow, entertainment, social interaction, and endorsement。Telematics and Informatics,35(1),293-303。  new window
32.Zhao, Qun、Chen, Chun-Der、Cheng, Ho-Wen、Wang, Jin-Long(2018)。Determinants of live streamers' continuance broadcasting intentions on Twitch: A self-determination theory perspective。Telematics and Informatics,35(2),406-420。  new window
33.De Greef, P.、Ijsselsteijn, W. A.(2001)。Social presence in a home tele-application。CyberPsychology & Behavior,4(2),307-315。  new window
34.Deuze, M.(2011)。Media life。Media, Culture & Society,33(1),137-148。  new window
35.Fernandez, V.、Simo, P.、Sallan, J. M.、Enache, M.(2013)。Evolution of online discussion forum richness according to channel expansion theory: A longitudinal panel data analysis。Computers & Education,62(1),32-40。  new window
36.Friedländer, M. B.(2017)。Streamer motives and user-generated content on social live-streaming services。Journal of Information Science Theory and Practice,5(1),65-84。  new window
37.Liao, H. L.、Liu, S. H.、Pi, S. M.(2011)。Modeling motivations for blogging: An expectancy theory analysis。Social Behavior and Personality: An International Journal,39(2),251-264。  new window
38.Matijević, M.(2014)。Learning in the e-environment: new media and learning for the future。Libellarium: Journal for the Research of Writing, Books, and Cultural Heritage Institutions,7(1),93-103。  new window
39.Yang, H. L.、Lin, R. X.(2018)。The impacts of SoLoMo services technostress on anxiety。Journal of Electronic Commerce Research,19(2),186-200。  new window
40.Yunus, A. S. M.、Kasa, Z.、Asmuni, A.、Samah, B. A.、Napis, S.、Yusoff, M. Z. M.、Wahab, H. A.(2006)。Use of webcasting technology in teaching higher education。International Education Journal,7(7),916-923。  new window
41.Hoffman, Donna L.、Novak, Thomas P.(1996)。Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations。Journal of Marketing,60(3),50-68。  new window
42.Bagozzi, Richard P.、Lee, Kyu-Hyun(2002)。Multiple Routes for Social Influence: The Role of Compliance, Internalization, and Social Identity。Social Psychology Quarterly,65(3),226-247。  new window
43.Kelman, Herbert C.(1958)。Compliance, identification, and internalization three processes of attitude change。Journal of Conflict Resolution,2(1),51-60。  new window
44.Lan, Yufeng、Sie, Y. S.(2010)。Using RSS to support mobile learning based on media richness theory。Computers & Education,55(2),723-732。  new window
45.Lin, Carolyn A.(1999)。Online service adoption likelihood。Journal of Advertising Research,39(2),79-89。  new window
46.Lu, June、Yao, James E.、Yu, Chun-Sheng(2005)。Personal innovativeness, social influences and adoption of wireless Internet services via mobile technology。The Journal of Strategic Information Systems,14(3),245-268。  new window
47.O'Brien, R. M.(2007)。A Caution Regarding Rules of Thumb for Variance Inflation Factors。Quality & Quantity,41(5),673-690。  new window
48.Parkhurst, J. T.、Hopmeyer, A.(1998)。Sociometric Popularity and Peer-Perceived Popularity: Two Distinct Dimensions of Peer Status。Journal of Early Adolescence,18(2),125-144。  new window
49.Roberts, Glyn C.、Treasure, Darren C.、Balague, Gloria(1998)。Achievement goals in sport: The development and validation of the Perception of Success Questionnaire。Journal of Sports Sciences,16(4),337-347。  new window
50.Ruggiero, Thomas E.(2000)。Uses and gratifications theory in the 21st century。Mass Communication & Society,3(1),3-37。  new window
51.Sherer, M.、Maddux, J. E.、Mercandante, B.、Prentice-Dunn, S.、Jacobs, B.、Rogers, R. W.(1982)。The self-efficacy scale: Construction and validation。Psychological Reports,51(2),663-671。  new window
52.Stutzman, Fred、Gross, Ralph、Acquisti, Alessandro(2013)。Silent listeners: The evolution of privacy and disclosure on facebook。Journal of Privacy and Confidentiality,4(2),7-41。  new window
53.Walther, Joseph B.(1992)。Interpersonal effects in computer-mediated interaction: a relational perspective。Communication Research,19(1),52-90。  new window
54.Wangpipatwong, S.、Chutimaskul, W.、Papasratorn, B.(2008)。Understanding citizen's continuance intention to use e-government website: a composite view of technology acceptance model and computer self-efficacy。Electronic Journal of e-Government,6(1),55-64。  new window
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會議論文
1.Asur, S.、Huberman, B. A.(2010)。Predicting the future with social media。2010 IEEE/WIC/ACM International Conference on Web Intellingence and Intelligent Agent Technology,(會議日期: August 31-September 03)。Washington, DC。  new window
2.Bründl, S.、Hess, T.(2016)。Why do users broadcast? Examining individual motives and social capital on social live streaming platforms。20th Pacific Asia Conference on Information Systems。  new window
3.Fietkiewicz, K. J.、Scheibe, K.(2017)。Good morning... Good afternoon, good evening and good night: Adoption, usage and impact of the social live streaming platform YouNow。3rd International Conference on Library and Information Science。  new window
4.Lu, X.、Viehland, D.(2008)。Factors influencing the adoption of mobile learning。19th Australasian Conference on Information Systems。  new window
5.Wohn, D. Y.、Freeman, G.、McLaughlin, C.(2018)。Explaining viewers' emotional, instrumental, and financial support provision for live streamers。The ACM CHI Conference on Human Factors in Computing Systems。Association for Computing Machinery。1-13。  new window
6.Zimmer, F.、Scheibe, K.(2019)。What drives streamers? Users' characteristics and motivations on social live streaming services。52nd Hawaii International Conference on System Sciences。  new window
學位論文
1.陳威珞(2012)。Justin TV網路影音直播平台使用行為研究(碩士論文)。國立中正大學。  延伸查詢new window
2.林昌濬(2018)。網路實況直播主個案之質性研究(碩士論文)。國立暨南國際大學。  延伸查詢new window
3.林慶龍(2018)。探討使用Facebook 直播平台的購買態度與意圖--以服飾品為例(碩士論文)。國立中央大學。  延伸查詢new window
4.彭尹(2016)。網路影音直播網站媒體特性與持續使用意圖之研究:以Twitch.tv為例(碩士論文)。國立臺灣科技大學。  延伸查詢new window
5.曾彥博(2018)。影響成為直播主之關鍵因素(碩士論文)。國立暨南國際大學。  延伸查詢new window
6.黃旭崙(2018)。烹飪類型Facebook直播主的直播行為研究(碩士論文)。中原大學。  延伸查詢new window
圖書
1.Atkinson, J. W.、Feather, N. T.(1966)。A theory of achievement motivation。John Wiley and Sons。  new window
2.Kerlinger, F. N.、Lee, H. B.(1999)。Foundations of behavioral research。Cengage Learning。  new window
3.Severin, W. J.、Tankard, J. W.(2010)。Communication theories: Origins, methods, and uses in the mass media。Addison Wesley Inc.。  new window
4.Short, John A.、Williams, Ederyn、Christie, Bruce(1976)。The Social Psychology of Telecommunications。John Wiley & Sons。  new window
5.Hair, Joseph F. Jr.、Hult, G. Tomas M.、Ringle, Christian M.、Sarstedt, Marko(2014)。A primer on partial least squares structural equation modeling (PLS-SEM)。Sage Publications。  new window
6.Hair, Joseph F. Jr.、Hult, G. Tomas M.、Ringle, Christian M.、Sarstedt, Marko(2016)。A primer on partial least squares structural equation modeling (PLS-SEM)。Sage Publications。  new window
圖書論文
1.Bandura, A.(2006)。Guide for constructing self-efficacy scales。Adolescence and education, Vol. 4: Self-efficacy beliefs of adolescents。Greenwich, CT:Information Age Publishing。  new window
2.Strader, T. J.、Lin, F. R.、Shaw, M. J.(2002)。The impact of information sharing on order fulfillment in divergent differentiation supply chains。Global perspective of information technology management。IGI Global。  new window
 
 
 
 
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