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題名:消費者反展示廳行為之探討--當線上資訊成為購物參考
書刊名:電子商務學報
作者:李欣恬苗議丰許晉龍 引用關係林娟娟 引用關係
作者(外文):Lee, Shin-tianMiao, Yi-fengHsu, Chin-lungLin, Judy Chuan-chuan
出版日期:2022
卷期:24:2
頁次:頁241-262
主題關鍵詞:反展示廳行為意圖感官動機網路消費者行為Intention to webroomingMotivation to senseOnline consumer behavior
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:14
  • 點閱點閱:8
期刊論文
1.Bailey, A. A.(2005)。Consumer awareness and use of product review websites。Journal of Interactive Advertising,6(1),68-81。  new window
2.Ennew, C. T.、Reed, G. Y.、Binks, M. R.(1993)。Importance-performance analysis and the measurement of service quality。European Journal of Marketing,27(2),59-70。  new window
3.Hennig-Thurau, Thorsten、Malthouse, Edward C.、Friege, Christian、Gensler, Sonja、Lobschat, Lara、Rangaswamy, Arvind、Skiera, Bernd(2010)。The impact of new media on customer relationships。Journal of Service Research,13(3),311-330。  new window
4.呂雅雯、洪瑞雲、王耀德、侯世環、呂柏輝(20110100)。購物網站的個人化商品資訊服務與社群設計對消費者忠誠度的影響。資訊社會研究,19,71-100。new window  延伸查詢new window
5.Wang, Yi-Shun、Wu, Ming-Cheng、Wang, Hsiu-Yuan(2009)。Investigating the determinants and age and gender differences in the acceptance of mobile learning。British Journal of Educational Technology,40(1),92-118。  new window
6.McCabe, D. B.、Nowlis, S. M.(2003)。The effect of examining actual products or product descriptions on consumer preference。Journal of Consumer Psychology,13(4),431-439。  new window
7.Mitchell, Vincent-Wayne(1999)。Consumer perceived risk: conceptualisations and models。European Journal of Marketing,33(1/2),163-195。  new window
8.Verhoef, Peter C.、Neslin, Scott A.、Vroomen, Björn(2007)。Multichannel customer management: Understanding the research-shopper phenomenon。International Journal of Research in Marketing,24(2),129-148。  new window
9.Walsh, Gianfranco、Mitchell, Vincent-Wayne(2010)。The effect of consumer confusion proneness on word of mouth, trust, and customer satisfaction。European Journal of Marketing,44(6),838-859。  new window
10.Pauwels, K.、Leeflang, P. S. H.、Teerling, M. L.、Huizingh, K. R. E.(2011)。Does online information drive offline revenues? Only for specific products and consumer segments!。Journal of Retailing,87(1),1-17。  new window
11.Peck, Joann、Childers, Terry L.(2003)。Individual differences in haptic information processing: The "need for touch" scale。Journal of Consumer Research,30(3),430-442。  new window
12.Flavián, C.、Gurrea, R.、Orús, C.(2016)。Choice confidence in the webrooming purchase process: the impact of online positive reviews and the motivation to touch。Journal of Consumer Behaviour,15(5),459-476。  new window
13.Lien, Che-Hui、Cao, Yang、Zhou, Xing(2017)。Service quality, satisfaction, stickiness, and usage intentions: An exploratory evaluation in the context of WeChat services。Computers in Human Behavior,68,403-410。  new window
14.林淑瓊、陳煇煌、林衛國、李品萱(20180600)。顧客消費體驗預期形成之心理模式--環境心理學觀點。電子商務學報,20(1),33-63。new window  延伸查詢new window
15.Dellarocas, Chrysanthos N.(2003)。The Digitization of Word of Mouth: Promise and Challenges of Online Feedback Mechanisms。Management Science,49(10),1407-1424。  new window
16.Zaichkowsky, Judith Lynne(1985)。Measuring the Involvement Construct。Journal of Consumer Research,12(3),341-352。  new window
17.蔡政安、程雨萍(20190600)。探索大稻埕社區之實虛整合創新商業模式。電子商務學報,21(1),121-146。new window  延伸查詢new window
18.Chang, Tung-Zong、Wildt, Albert R.(1994)。Price, product information, and purchase intention: an empirical study。Journal of the Academy of Marketing Science,22(1),16-27。  new window
19.Meesala, Appalayya、Paul, Justin(2018)。Service quality, consumer satisfaction and loyalty in hospitals: Thinking for the future。Journal of Retailing and Consumer Services,40,261-269。  new window
20.White, Lesley、Yanamandram, Venkata(2007)。A model of customer retention of dissatisfied business services customers。Managing Service Quality: An International Journal,17(3),298-316。  new window
21.吳倫睿、李小梅(20181200)。社會連結強度、產品知覺風險與沉浸感對消費者行為意圖之影響--以Facebook塗鴉牆推薦訊息為例。電子商務學報,20(2),189-216。new window  延伸查詢new window
22.Hennig-Thurau, Thorsten、Gwinner, Kevin P.、Walsh, Gianfranco、Gremler, Dwayne D.(2004)。Electronic Word-of-Mouth via Consumer-Opinion Platforms: What Motivates Consumers to Articulate Themselves on the Internet?。Journal of Interactive Marketing,18(1),38-52。  new window
23.Bansal, Harvir S.、Voyer, Peter A.(2000)。Word-of-mouth processes within a services purchase decision context。Journal of Service Research,3(2),166-177。  new window
24.Andrew, Jason D.、Faubion, Clayton W.、Palmer, Charles D.(2002)。The relationship between counselor satisfaction and extrinsic job factors in state rehabilitation agencies。Rehabilitation Counseling Bulletin,45(4),223-232。  new window
25.何佩珊(20180209)。在哪裡買不重要,72%消費者購物決策同時受虛實通路影響。數位時代。  延伸查詢new window
26.蔡佳靜、張雅霓(20191200)。相似的人在臉書上發佈的遊記溝通效果較好--涉入與社交情境的調節效果。電子商務學報,21(2),171-194。new window  延伸查詢new window
27.Guajardo, J. A.、Cohen, M. A.、Netessine, S.(2016)。Service competition and product quality in the U.S. automobile industry。Management Science,62(7),1860-1877。  new window
28.Rodríguez-Torrico, P.、San José Cabezudo, R.、San-Martín, S.(2017)。Tell me what they are like and I will tell you where they buy: An analysis of omnichannel consumer behavior。Computers in Human Behavior,68,465-471。  new window
29.Bitner, Mary Jo(1990)。Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses。Journal of Marketing,54(2),69-82。  new window
30.Pine, B. Joseph II、Gilmore, James H.(1998)。Welcome to the Experience Economy。Harvard Business Review,76(4),97-105。  new window
31.Senecal, Sylvain、Nantel, Jacques(2004)。The Influence of Online Product Recommendations on Consumers' Online Choices。Journal of Retailing,80(2),159-169。  new window
圖書
1.梁定澎(2012)。資訊管理理論。前程文化出版社。  延伸查詢new window
2.Zeithaml, Valarie A.、Bitner, Mary Jo、Gremler, Dwayne D.(2003)。Services Marketing: Integrating Customer Focus Across the Firm。McGraw-Hill。  new window
3.KPMG(2017)。The truth about online consumers: 2017 global online consumer report。  new window
4.Schmitt, Bemd H.(1999)。Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act, Relate to Your Company and Brands。Free Press。  new window
其他
1.(20180315)。【網購大調查系列二】行動網購普及率達64.9%,https://mic.iii.org.tw/news.aspx?id=489。  延伸查詢new window
2.Chan, H.(2017)。小資精神崛起,行銷人準備好了沒?,https://www.thinkwithgoogle.com/intl/zh-tw/consumer-insights/consumer-trends/win-the-benefit-driven-consumers-in-tw/。  new window
3.(20140401)。消費者網購資訊來源:網路廣告佔81.3%,https://mic.iii.org.tw/news.aspx?id=354。  延伸查詢new window
4.Garcia, K.(20180404)。In-store sales still rule, but digital helps: Online channels hold a slight edge during the research process,https://www.emarketer.com/content/in-store-sales-still-rule-but-digital-helps。  new window
5.Steimer, S.(20180208)。Online vs. offline commerce,https://medium.com/ama-marketing-news/infographic-online-vs-offline-commerce-b446ca99ee71。  new window
 
 
 
 
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