王品的企業宗旨「人人都有機會當老闆」，「入股分紅」制度和對同仁的徹底授權與尊重。王品企業為何短短幾年由虧轉盈，而成為餐飲業龍頭老大，是因為台灣以農立國，民以食為天加上M型化社會來臨。本研究目的為探討基隆王品服務品質現況分析與差異性考驗。採隨機抽樣，共發出294份問卷，有效回收率為98%。研究主要結論為：最喜歡那家餐廳用餐別在「專業素養」、「可靠性」、「整體服務品質」、構面上達顯著水準，「西堤」大於「陶板屋」、不同的動機在「專業素養」、「可靠性」、「整體服務品質」、構面上達顯著水準。研究建議為：1.加強座位間與裝潢設計；2.對後續研究者的建議。

The goal of Wang Steak enterprise are ”Everyone has the opportunity to be the boss”, ”Shareholder dividends” system and completely authorized colleagues with respect. It why just a few years by the turnaround, and become the leader of a group of the restaurant industry since the advent of the M-type society and hunger breeds.The research purposes to explore the status analysis and different test of Wang Steak Service Quality. This study took random sample, offer 294 copies of questionnaire, valid retrieval rate at 98%. Main conclusions are: The constructure of favorite restaurant dining reach at significant level in the ”professionalism” and ”reliability”, ”total service quality”, ”TASTy” has higher than ”Taoban House”. The constructure of different movitation reach at significant level in the ”professionalism” and ”reliability”, ”total service quality”. Research recommendations: 1. Strengthen seat and decorating design; 2. Recommendations for future researchers.