This study aimed to explore the relationships among spectators' stadium atmosphere, experience value and repurchase intention for the CPBL events. The study was done with 599 valid questionnaires completed by spectators of the CPBL 4 home teams. The instruments included demographics, atmosphere, experience value, and repurchase intention scale. Based on the descriptive statistical analysis, correlation analysis, and multiple linear regression analysis, the results were as follows: The majority of spectators were male, aged 21-30, and college-educated. Besides, there were differences among spectators' demographics on the spectators stadium atmosphere, experience value and repurchase intention. Also, there were highly correlated relationship among the stadium atmosphere, experiential value and repurchase intention. The entire team performance, consumer return on investment, aesthetics, and playfulness to repurchase intention were significant indicators for the repurchase intention. According to the results of this study, the professional baseball managers are suggested to maintain and enhance the main population, develop other groups of spectators, operate the distinguishing stadium atmosphere, and enhance the spectators' experience value so that they may come back to watch the baseball game.