| 期刊論文| 1. | Janis, Irving L.、Feshbach, Seymour(1953)。Effects of fear-arousing communications。The Journal of Abnormal and Social Psychology，48(1)，78-92。   | | 2. | Riley, Mathilda White、Riley, John W.(1951)。A Sociological approach to communication research。Public Opinion Quarterly，15，445-460。 | | 3. | Maccoby, E. E.(1951)。Television: Its impact on school children。Public Opinion Quarterly，15，421-444。 | | 4. | Cartwright, Dorwing(1949)。Some Principles of Mass Persuasion: Selected Findings of Research on the Sale of U. S. War Bonds。Human Relation，2，253-268。 | | 5. | Cooper, Eunica、Jahoda, Marie(1947)。The Evasion of Propaganda: How Prejudiced People Respond to Anti-Prejudice Propaganda。Journal of Psychology，23(1)，15-25。 | | 6. | Hyman, Herbert H.、Shearsley, Paul B.(1947)。Some reasons why information campaigns fail。Public Opinion Quarterly，11，413-423。 | | 7. | Menzel, Herbert、Katz, Elihu(1955)。Social Relations and Innovation in the Medical Profession: The Epidemioloqy of a New Drug。Public Opinion Quarterly，44。 | | 8. | Troldahl, Veiling C.、Van Dam, Robert(1965)。Face-to-face Communication about Major Topics in the News。Public Opinion Quarterly，54。 | | 9. | Asch, S. E.(1946)。Forming Impressions of Personality。Journal of Abnormal and Social Psychology，12。 | | 10. | Murray, H. A.(1933)。The Effects of Fear upon Estimates of the Maliciousness of Other Personalites。Journal of Social Psychology，4。 | | 11. | Allport, Grden、Postman, Leo J.(1945)。The Basic Psychology of Rumor。Transactions of New York Academy of Sciences Series，2。 | | 12. | Heider, Fritz(1944)。Social Perception and phenomental Causality。Psychology Review，51。 | | 13. | Wilke, W. H.(1934)。An Experimental Comparison of Speech, the Radio, and the Printed Page, as Propaganda Devices。Archives of Psychology，169。 | | 14. | Staudohar, Frank T.、Smith, Robert G. Jr(1956)。The Contribution of Lecture Supplements to the Effectiveness of an Attitudinal Film。Journal of Applied Psychology，40。 | | 15. | Schramm, Wilbur、Carter, Richard F.(1959)。Effectiveness of a Poltical Telethon。Public Opinion Quarterly，33。 | | 16. | Levine, Jerome M.、Murphy, Gardner(1943)。The Learning and Forgetting of Controversial Material。Journal of Abnormal and Social Psychology，28。 | | 17. | Hyman, Herbert H.、Shertsley, Paul B.(1947)。Some Rersons Why Information Campaigns Fail。Public Opinion Quarterly，11。 | | 18. | Kelley, Herold H.、Volkart, Edmund H.(1952)。The Resistance to Change of Group Anchored Attitudes。American Sociological Review，17。 | | 19. | Kelley, Herold H.(1958)。Salience of Membership and Resistance of Change of Group Anchored Attitudes。Human Relallous，8。 | | 20. | McKeachie, Wilbert J.(1954)。Individual Conformity to Attitudes of Classroom Groups。Journal of Abnormal and Social Psychology，49。 | | 21. | Katz, Elihu(1957)。The Two-Step Flow of Communication: An Up-to-Date Report on an Hypo-thesis。Public Opinion Quarterly，21。 | | 22. | Janis, Irving L.(1954)。Personality Correlates of Susceptibility to Persuasion。Journal of Personality，22。 | | 23. | Rose, Arnold M.(1948)。The Use of Propaganda to Reduce Prejudice。International Journal of Opinion and Attitudes Research，2。 | | 24. | Herz, Martin F.(1949)。Some Psychological Lessons from Leaflet Propaganda in World War II。Public Opinion Quarterly，13。 | | 25. | Mandell, Wallace、Hovland, Carl I.(1952)。Is There a Law of Primacy in Persuasion?。American Psychologist，7。 | | 26. | Janis, Irving I.、King, B. T.(1954)。The Influence of Role-Playing on Opinion Change。Journal of Abnormal and Social Psychology，23。 | | 27. | Shils, Edward A.、Janowitz, Morris(1948)。Cohesion and Disintegration in Wehrmacht in World War II。Public Opinion Quarterly，12。 | | 28. | Thistlewaite, Donald L.、Kamenetzky, Joseph(1955)。Attitude Change Through Refutation and Elaboration of Audience Counterarguments。Journal of Abmormal and Social Psychology，51。 | | 29. | Lumsdaine, Arthur A.、Janis, Irving L.(1953)。Resistance to Counter Propaganda Produced by One-Sided and Two-Sided Propaganda Presentations。Public Opinion Quarterly，17。 | | 30. | Cooper, Eunice、Dinerman, Helen(1951)。Analysis of the Film Don't Be A Sucker: A Study in Communication。Public Opinion Quaierly，15。 | | 31. | Wheeler, D.、Jordan, H.(1929)。Changes of Individual Opinion to Accord with Group Opinion。Journal of Abnormal and Social Psychology，14。 | | 32. | Hamilton, Robert V.、Lawless, Richard H.(1956)。Television within the Social Matrix。Public Opinion Quarterly，20。 | | 33. | Thrasher, Frederick M.(1949)。The Comics and Delinquency: Cause or Scapegoat。Journal of Educational Sociology，23。 | | 34. | Ricutti, Edward A.(1951)。Children and Radio: A Study of Listeners and Non-Listeners to Various Types of Radio Programs in Terms of Selected Ability, Attitudes and Behavior Measures。Genetic Psychology Monographs，44(1)，69-143。 | | 35. | Lewin, Herbert S.(1953)。Facts and Fears about the Comics。Nation's Schools，52。 | | 36. | Bailyn, Lotte(1959)。Mass Media and Children: A Study of Exposure Habits and Cognitive Effects。Psychological Monographs，71。 | | 37. | Hoult, T. F.(1949)。Comic Books and juvenile Delinquency。Sociology and Social Research，33。 | | 38. | Doob, Leonard W.(1950)。Goebbel's Principles of Propaganda。Public Opinion Quarterly，14。 | | 39. | Lund, F. H.(1925)。"The Psyology of Belief: IV. The Law of Primacy in Persuasion。Journal of Abnormal and Social Psychology，20。 | | 40. | Hovland, C. I.、Weiss, W.(1951)。The influence of source credibility on communication effectiveness。Public opinion quarterly，15(4)，635-650。 | | 41. | Cannell, Charles F.、MacDonald, James C.(1956)。The Impact of Health News on Attitudes and Behavior。Journalism Quarterly，33(3)，315-323。 | | 42. | Ehrlich, D.、Guttman, I.、Schonbach, P.、Mills, J.(1957)。Post-decision Exposure to Relevant Information。Journal of Abnormal and Social Psychology，54，98-102。 | 學位論文| 1. | Belson, William Albert(1957)。A study of the Effects of Television upon the Interests and the Initiative of Adult Vlewers in Greater London(博士論文)。University of London。 | 圖書| 1. | Lazarsfeld, Paul F.、Berelson, Bernard、Gaudet, Hazel(1948)。The People's Choice。Columbia University Press。 | | 2. | Schramm, Wilbur(1963)。The science of human communication: New directions and new findings in communication research。New York：Basic Books。 | | 3. | Katz, E.、Lazarsfeld, P. F.(1955)。Personal influence: the part played by people in the flow of mass communication。Free Press。 | | 4. | Festinger, Leon(1963)。A theory of cognitive dissonance。Stanford University Press。 | | 5. | Rosenberg, Milton J.、Hooland, Carl I.(1960)。Attitude organization and change: An analysis of consistency among attitude components。New Haven：Yale University Press。 | | 6. | Himmelweit, Hilde T.、Oppenheim, A. N.、Vince, Pamela(1958)。Television and the child。London：Oxford University Press。 | | 7. | Klapper, Joseph T.(1960)。The Effects of Mass Communication。The Free Press。 | | 8. | Hovland, Carl I.、Lumsdaine, Arthur A.、Sheffield, Fred D.(1949)。Experiments on Mass Communication。Princeton, New Jersey：Princeton University Press。 | | 9. | Janis, Irving(1959)。Personality and persuasibility。New Haven, CT：Yale University Press。 | | 10. | Sherif, Muzafer、Hovland, Carl(1961)。Social Judgment: Assimilation and Contrast Effect in Communication and Attitude Change。New Haven, Conn：Yale University Press。 | | 11. | Merton, Robert K.(1946)。Mass Persuasion: The Social Psychology of a War Bond Drive。New York：Harper and Brothers。 | | 12. | Hovland, Carl I.、Lumsdaine, Arthur A.、Sheffield, Fred D.(1949)。Experiment on mass communication。Princeton, NJ：Princeton University Press。 | | 13. | Hovland, Carl I.(1957)。The Order of Presentation in Persuasion。New Haven, CT：Yale University Press。 | | 14. | Hovland, Carl I.、Janis, Irving L.(1959)。Personality and Persuasibility。Yale University Press。 | | 15. | Schramm, Wilbur(1960)。Mass Communications。Urbana：University of Illinois Press。 | | 16. | Colemm, Janes、Katz, Elihu、Menzel, Herbert(1963)。Doctors and New Drugs。The Free Press。 | | 17. | 朱謙、漆敬堯(1965)。大眾傳播在政府公共關係中的功能。國立政大公共行政及企業管理教育中心。 延伸查詢 | | 18. | Katz, Elihu、Lazarfeld, Paul(1955)。Personal Influence: The Part Played by People in the Flow of Mass Communicatons。The Free Press。 | | 19. | Krech, David、Crutchfield, Richard(1948)。The Theory and Problems of Social Psychology。McGraw Hill。 | | 20. | Berelson, Bernard、Lazarsfeld, Paul F.、McPhee, William F.(1951)。Voting: A Study of Opinion Formation in a Presidential Campaign。University of Chicago Press。 | | 21. | 凱茲、拉查斯斐(1955)。Personal Influnce: The Part Played by People in the Flow of Mass Communications。The Free Press。 | | 22. | North Central Rural Sociology Sab-Committee for the Study of Diffusion of Farm Practices(1960)。The Adopters of New Practices: Characteristics and Communications Behavior。Missouri Extension Service。 | | 23. | Bogart, Leo(1956)。The Age of Television。Frederick Ungart Publishing Company。 | | 24. | Hovland, Carl I.、Janis, Irving L.、Kelley, Harold H.(1953)。Communication and Persuation。Yale University Press。 | | 25. | Dysinger, W. S.、Ruckmick, Christian A.(1933)。The Emotional Responses of Children to the Motion Picture Situation。Macmillan Company。 | | 26. | Blumer, Herbert、Hauser, Philip M.(1933)。Movies, Delinquency and Crime。New York：Macmillan Company。 | | 27. | Schramm, Wilbur、Lyle, Jack、Parker, Edwin B.(1901)。Television in the Lives of Our Children。Stanford University Press。 | | 28. | Bureau of Applied Social Research(1947)。Naples Is a Battlefield。BASR, Columbia University。 | | 29. | Hovland, Carl I.(1957)。The Order of Persuation in Persuasion。Yale University Press。 | | 30. | Berelson, Bernard R.、Lazarsfeld, Paul F.、McPhee, William N.(1954)。Voting: A Study of Opinion Formation in a Presidential Campaign。University of Chicago Press。 | | 31. | Hovland, Carl Iver、Janis, Irving L.、Kelley, Harold H.(1953)。Communication and Persuasion: Psychological Studies of Opinion Change。Yale University Press。 | | 32. | Brehm, Jack W.、Cohen, Arthur R.(1962)。Explorations in Cognitive Dissonance。New York：John Wiley & Sons。 | 圖書論文| 1. | Berelson, Bernard(1949)。What missing the newspaper means。Communication Research。New York：Harper & Brothers。 | | 2. | Hovland, Carl I.、Lumsdaine, Arthur A.、Sheffield, Fred D.(1949)。Experiments on Mass Communication。Studies in Social Psychology in World War II。Princeton, New Jersey：Princeton University Press。 | | 3. | Merton, Robert K.(1949)。Patterns of influence: a study of interpersonal influence and communications behavior in a local community。Communication research, 1948-1949。New York：Harpers and Brothers。 | | 4. | Schramm, Wilbur(1954)。How Communication Works。The Process and Effects of Mass Communication。Urbana, IL：University of Illinois Press。 | | 5. | Herzog, Herta(1944)。What do we really know about daytime serial listeners。Redio Researeh, 1942-1943。New York：Duell, Solan, and Pearce。 | | 6. | Fastinger, Leon(1963)。The Theory of Cognitive Dissonance。The Science of Human Communication。Basic Books。 | | 7. | Berelson, Bernard(1948)。Communication and Public Opinion。Communications in Modern Society。University of Illinois Press。 | | 8. | Janis, Irving L.(1963)。Personality as a Factor in Susceptibility to Persuaion。The Science of Human Communication。Basic Books。 | | 9. | Hovland, Carl I.(1954)。Effects of Mass Media of Communication。Handbook of Social Psychology。Addison-Wesley Company, Inc.。 | | 10. | Hovland, Carl、Lumsdaine, Arthur、Sheffeld, Fred D.(1948)。Experiments on Communicaiion。Studies in Social Psychology in World War II。Princeton University Press。 | | 11. | Maccoby, Eleanor E.(1963)。The Effects of Television on Childrern。The Science of Human communication。Basic Books。 | |