:::

詳目顯示

回上一頁
題名:專業數位媒體設計主管的實務運作與決策行為
書刊名:教育資料與圖書館學
作者:梁朝雲張文山 引用關係
作者(外文):Liang, Chao-yunChang, Wen-shan
出版日期:2004
卷期:41:4
頁次:頁545-559
主題關鍵詞:數位媒體設計主管決策行為決策考量數位內容產業Digital mediaProducerDecision-making considerationsDecision-making behaviorDigital content industry
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(3) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:66
  • 點閱點閱:40
     本研究旨在探討專業數位媒體設計主管其平衡於理想及現實之間的實務考量、這些考量的互動關係,以及設計主管的決策行為。研究群採取質性研究方法,以深度訪談法為主,將研究對象劃分為光碟出版、動畫視訊、網路遊戲、資訊服務、廣告設計等五個範疇,針對篩選出的專業主管群詳作訪查,並進行分析與整合。本研究成果將以:承接專案和研發產品的考量因素;承接專案和研發產品時所遇困難及因應之道;團隊成員、專案委託人、消費者間的互動關係;影響決策行為之情境考量;決策流程展開與洞悉;專業主管的決策行為;成功數位媒體設計主管的人格特質;以及人才培育與產學合作等數項議題,逐一論述。
     This research is aimed at exploring the decision-making considerations, the interplay among these considerations, and the decision-making behavior of the expert producer in the digital media design field. The methods are adapted to this research including in-depth interview and participant observation under the naturalistic paradigm. The research outcomes are divided into the following categories: the considerations of taking projects and developing products; the problems to be resolved while the projects going; the interaction among the team members, clients, and customers; the situation factors surrounding by the decision-making behavior, the deployment of the decision-making process, the decision-making behavior, the characteristics of a successful digital media producer, and the issues of talent development and co-operate initiates.
期刊論文
1.Alexander, R. R.(1981)。The evaluation of naturalistic, qualitative, contextualist, constructivist inquiry in art education。Review of Research in Visual Arts Education,13,1-8。  new window
2.梁朝雲、張文山(2003)。資深數位媒體設計業界製作主管的專業實務及其決策考量。資訊傳播與圖書館學,9(3),9-22。new window  延伸查詢new window
3.Farber, D. J.(199702)。Communications technology and its impact by 2010。Communications of the ACM,40(2),135-138。  new window
4.梁朝雲(20020900)。數位內容產業人才培育政策之研究及其階段性結論。教育資料與圖書館學,40(1),76-101。new window  延伸查詢new window
5.鍾蔚文、臧國仁、陳百齡(19960700)。傳播教育應該教些什麼?--幾個極端的想法。新聞學研究,53,107-130。new window  延伸查詢new window
6.郭良文、林素甘(20010600)。質化與量化研究方法之比較分析。資訊傳播與圖書館學,7(4),1-13。new window  延伸查詢new window
7.梁朝雲(2002)。數位內容、未來生活、無所不在。數位新世紀,2,8。  延伸查詢new window
8.梁朝雲、高陳民(2002)。多媒體光碟設計業界製作主管專業實務及其決策考量之初探研究。圖文傳播藝術學報,2,65-76。  延伸查詢new window
9.周頡、梁朝雲、許明潔(2003)。從設計管理的角度來探討臺灣動畫產業製作主管之決策及考量。教學科技與媒體,63,65-78。new window  延伸查詢new window
會議論文
1.賴建都(2000)。迎向21世紀的數位挑戰:電腦藝術暨設計教育之變遷與發展。中壢。313-320。  延伸查詢new window
研究報告
1.梁朝雲(2001)。資深數位媒體設計業界製作主管的專業實務及其決策考量(1)。new window  延伸查詢new window
2.陳世敏、陳百齡(1997)。NII對社會發展之衝擊與影響專題研究─NII對傳播媒體之衝擊與影響。臺北。  延伸查詢new window
圖書
1.Spendolini, M. J.(1992)。The Benchmarking Book。The Benchmarking Book。New York。  new window
2.Straubhaar, J.、LaRose, R.(1996)。Communications media in the information society。Communications media in the information society。Boston。  new window
3.Kerzner, H.(1992)。Project Management: A systems approach to planning, scheduling, and controlling。New York。  new window
4.Tapscott, D.、Caston, A.(1993)。Paradigm Shift: The New Promise of Information Technology。McGraw-Hill。  new window
5.陳久正(1996)。多媒體電腦圖解百科。臺北。  延伸查詢new window
6.Leibfried, K. H. J.、McNair, C. J.(1992)。Benchmarking: A tool for continuous improvement。New York。  new window
7.American productivity and quality center(1993)。The Benchmarking Management Guide。Cambridge, MA。  new window
8.Glaser, B. G.、Strauss, A. L.(1967)。Grounded Theory。New York:Aldine。  new window
9.林品章(2000)。視覺傳達設計的理論與實踐。臺北:全華科技圖書股份有限公司。  延伸查詢new window
10.Drucker, Peter F.(1992)。Managing for the Future: The 1990s and Beyond。New York, NY:Truman Talley Books/Dutton。  new window
11.許士軍(2000)。管理學。臺北:東華書局。  延伸查詢new window
12.Hammer, Michael、Champy, James(1993)。Reengineering the Corporation: A Manifesto for Business Revolution。London:Nicholas Brealey Publishing Limited。  new window
13.許明潔(2000)。數位媒體企劃與設計。臺北:龍辰。  延伸查詢new window
14.Guba, E. G.、Lincoln, Y. S.(1984)。Naturalistic inquiry。Newbury Park, CA:Sage。  new window
15.Webster, F. M.(1993)。What project management is all about。The AMA Handbook of Project Management。New York。  new window
16.Cohen, M. S.(1993)。Three paradigms for viewing decision biases。Decision making in Action: Models and Methods。Norwood, N. J.。  new window
17.Klein, G. A.(1993)。Twenty questions: Suggestions for research in naturalistic decision making。Decision making in Action: Models and Methods。Norwood, N. J.。  new window
18.Lipshitz, R.(1993)。Converging themes in the study of decision making in realistic settings。Decision making in Action: Models and Methods。Norwood, N. J.。  new window
其他
1.數位內容產業堆動辦公室。數位內容產業堆動辦公室網站。  延伸查詢new window
2.陳志銘,梁朝雲。遊戲產業資深設計主管之專業實務及其決策考量,桃園。  延伸查詢new window
3.張君豪,梁朝雲。網路多媒體產業製作主管之實務與決策考量初探,桃園。  延伸查詢new window
4.黃東榕,梁朝雲。廣告製作主管的專業實務之初探研究,臺北。  延伸查詢new window
圖書論文
1.Orasanu, J.、Connolly, T.(1993)。The Reinvention of Decision Making。Decision Making in Action: Models and Methods。Ablex。  new window
2.Bantz, C. R.(1983)。Naturalistic research traditions。Communication and organizations: An interpretative approach。Beverly Hills, CA:Sage。  new window
 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top
:::
無相關著作
 
無相關點閱
 
QR Code
QRCODE