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題名:保險業進入「銀行保險」經營的競爭優勢--資源基礎理論觀點
書刊名:保險實務與制度
作者:翁順裕
作者(外文):Weng, Shun-yu
出版日期:2006
卷期:5:2
頁次:頁183-201
主題關鍵詞:銀行保險資源基礎理論競爭優勢BancassuranceResource based theoryCompetitive advantage
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:561
  • 點閱點閱:35
期刊論文
1.林盟城(19980500)。保險業與銀行業策略聯盟之趨勢分析。保險資訊,153,18-31。  延伸查詢new window
2.趙清遠(20040300)。我國銀行保險市場行銷管理策略之研究。保險實務與制度,3(1),77-102。new window  延伸查詢new window
3.Strang, G.(199909)。Bancassurance and Direct Marketing。LIMRA'S Marketfacts,18(5),32-37。  new window
4.Tsai, H. T.(2000)。The Unavoidable Trend: Bancassurance and its Impact on Distribution Strategies in Taiwan。LIMRA's MarketFacts,19(3),30-34。  new window
5.翁順裕、俞慧芸(20050900)。銀行保險--保險業與銀行業的相互依存。保險實務與制度,4(2),173-192。new window  延伸查詢new window
6.Amit, R.、Livant, J.(1988)。Diversification Strategies, Business Cycles, and Economic Performance。Strategic Management Journal,9,99-110。  new window
7.Bergendahl, Goran(1995)。The profitability of bancassurance for European banks。The International Journal of Bank Marketing,13(1),17-28。  new window
8.Harari, D.(1996)。Global outlook: Surge in life sales proves french bancassurance's success。Best's Review: Life/Health Insurance Edition,97(2),49。  new window
9.Imeson, M.(200204)。Bancassurance on the up。The Banker,152(914),95。  new window
10.Roquebert, J. A.、Phillips, R. L.、Westfall, P. A.(1996)。Markets vs. Management: What 'Drives' Profitability?。Strategic Management Journal,17,653-664。  new window
11.Swiss Re(2002)。Bancassurance Developments in Asia--Shifting into a Higher Gear。Sigma,7,8-10。  new window
12.劉文博(20000300)。銀行運用策略聯盟之研究。彰銀資料,49(3),1-19。  延伸查詢new window
13.鄭濟世(19980900)。我國保險業未來發展趨勢與保險革新。保險專刊,53,7-24。new window  延伸查詢new window
14.鄭濟世(19990900)。我國保險經營管理未來趨勢--保險自由化對市場之衝擊及因應對策。保險專刊,57,15-31。new window  延伸查詢new window
15.Morgan, R. M.、Hunt, S. D.(1999)。Relationship-based competitive advantage: The role of relationship marketing in marketing strategy。Journal of Business Research,46(3),281-290。  new window
16.Rumelt, Richard P.(1991)。How Much Does Industry Matter?。Strategic Management Journal,12(3),167-185。  new window
17.Collis, David J.、Montgomery, Cynthia A.(19950700)。Competing on Resources: Strategy in the 1990s。Harvard Business Review,73(4),118-128。  new window
18.Barney, J. B.(1995)。Looking inside for Competitive Advantage。Academy of Management Executive,9(4),49-61。  new window
19.Peteraf, Margaret A.(1993)。The Cornerstones of Competitive Advantage: A Resource-Based View。Strategic Management Journal,14(3),179-191。  new window
20.Amit, Raphael、Schoemaker, Paul J. H.(19930101)。Strategic Assets and Organizational Rent。Strategic Management Journal,14(1),33-46。  new window
21.Ansoff, Harry Igor(1957)。Strategies for Diversification。Harvard Business Review,35(5),113-124。  new window
22.Dierickx, Ingemar、Cool, Karel(1989)。Asset Stock Accumulation and Sustainability of Competitive Advantage。Management Science,35(12),1504-1511。  new window
23.Grant, Robert M.(1991)。The Resource-Based Theory of Competitive Advantage: Implications for Strategy Formulation。California Management Review,33(3),114-135。  new window
24.Wernerfelt, Birger(1984)。A Resource-based View of the Firm。Strategic Management Journal,5(2),171-180。  new window
25.Barney, Jay B.(1991)。Firm Resources and Sustained Competitive Advantage。Journal of Management,17(1),99-120。  new window
26.Aldrich, Howard E.、Pfeffer, Jeffrey(1976)。Environments of organizations。Annual Review of Sociology,2(1),79-106。  new window
學位論文
1.潘宏源(2001)。壽險業多元通路的行銷策略與競爭優勢研究(碩士論文)。國立臺灣大學。  延伸查詢new window
2.吳福仁(199906)。在保險全球化發展下對我國壽險經營型態影響之探討(碩士論文)。逢甲大學。  延伸查詢new window
3.李幼蓮(1996)。我國銀行業兼營保險未來趨勢之研究(碩士論文)。國立政治大學。  延伸查詢new window
圖書
1.范玉琴(199812)。策略聯盟與銀行發展之相關研究。彰化銀行研究發展處。  延伸查詢new window
2.Ruby, A.、Rubio, M.(2004)。Philamlife, equitable PCI insurance alliance expects bancassurance。Manila:Business World。  new window
3.吳思華(2003)。策略九說:策略思考的本質。台北:臉譜。new window  延伸查詢new window
4.凌氤寶(1999)。保險業跨業經營之研究。臺北市:財團法人保險事業發展中心。  延伸查詢new window
5.Itami, H.、Roehl, T. W.(1987)。Mobilizing Invisible Assets。Cambridge, MA:Harvard University Press。  new window
6.Porter, Michael E.(1985)。Competitive Advantage: Creating and Sustaining Superior Performance。New York, NY:Schuster Inc.。  new window
7.Hofer, Charles W.、Schendel, Dan E.(1978)。Strategy formulation: analytical concepts。West Publishing Company。  new window
8.Ansoff, H. Igor(1965)。Corporate Strategy: An Analytic Approach to Business Policy for Growth and Expansion。McGraw-Hill。  new window
9.Pfeffer, Jeffrey、Salancik, Gerald Richard(1978)。The external control of organizations: A resource dependence perspective。Harper & Row。  new window
10.Porter, Michael E.(1980)。Competitive Strategy: Techniques for Analyzing Industries and Competitors。Free Press。  new window
11.Penrose, E. T.(1959)。The Theory of Growth of the firm。John Wiley and Sons。  new window
 
 
 
 
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