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題名:推廣教育服務品質與顧客滿意度之相關性研究--以南部某科技大學推廣教育藝術課程為例
書刊名:管理科學與統計決策
作者:吳淑心蔡博印
作者(外文):Wu, Shu-hsinChai, Bo-yin
出版日期:2007
卷期:4:3
頁次:頁43-50
主題關鍵詞:推廣教育服務品質顧客滿意度Extension educationService qualityCustomer satisfaction
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(1) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:72
  • 點閱點閱:22
期刊論文
1.Joseph, M.、Joseph, B.(1997)。Employers' perceptions of service quality in higher education。Journal of Marketing for Higher Education,8(2),1-13。  new window
2.黃富順(19851100)。成人的學習特性。社教雙月刊,10,52-55。  延伸查詢new window
3.Tight, Malcolm(1994)。Alternative Models of Continuing Higher Education: Canada, Finland, The United Kingdom。Higher Education Management,6(2),191-202。  new window
4.Zammuto, R. F.、Keaveney, S. M.、O'Connor, E. J.(1996)。Rethinking Student Services: Assessing and Improving Service Quality。Journal of Marketing for Higher Education,7(1),45-70。  new window
5.葉凱莉、喬友慶(20000400)。從管理機會方格看顧客滿意度--以百貨公司為例。企銀季刊,23(4),67-86。  延伸查詢new window
6.Hahm, J.、Chu, W.、Yoon, J. W.(1997)。A strategic approach to customer satisfaction in the telecommunication service market。Computers & Industrial Engineering,33(3/4),825-828。  new window
7.Licata, J.、Frankwick, G. L.(1996)。University Marketing: A Professional Service Organization Perspective。Journal of Marketing for Higher Education,7(2),1-16。  new window
8.Neal, William D.(1999)。Satisfaction is Nice, but Value Drives Loyalty。Marketing Research,11(1),20-23。  new window
9.Cheng, Yin Cheong、Tam, Wai Ming(1997)。Multi-Models of Quality in Education。Quality Assurance in Education,5(1),22-31。  new window
10.Lehtinen, Jarno R.、Lehtinen, Uolevi(1991)。Two Approaches to Service Quality Dimensions。The Service Industries Journal,11(3),287-303。  new window
11.Zeithaml, Valarie A.、Berry, Leonard L.、Parasuraman, Ananthanarayanan Parsu(1996)。The behavioral consequences of service quality。Journal of Marketing,60(2),31-46。  new window
12.Singh, Jagdip(1990)。Voice, Exit, and Negative Word-of-Mouth Behaviors: An Investigation Across Three Service Categories。Journal of the Academy of Marketing Science,18(1),1-15。  new window
13.Day, Ralph L.(1977)。Extending the concept of consumer satisfaction。Advances in Consumer Research,4(1),149-154。  new window
會議論文
1.Czepiel, J. A.(1974)。Perspective on Customer Satisfaction。AMA Conference。New York, NY。119-123。  new window
研究報告
1.黃國彥、林美珍(1991)。臺灣地區老人學習需求與內涵之研究。嘉義師範學院。  延伸查詢new window
2.蔡培村(1994)。臺灣省城鄉地區成人學習意願之比較研究。國立高雄師範大學。  延伸查詢new window
學位論文
1.郭德賓(1999)。服務業顧客滿意評量模式之研究(博士論文)。國立中山大學。new window  延伸查詢new window
2.林陽助(1996)。顧客滿意度決定模型與效果之研究--台灣自用小客車之實證(博士論文)。國立臺灣大學。new window  延伸查詢new window
圖書
1.褚應瑞(1975)。成人教育。臺北:正中書局。  延伸查詢new window
2.Kirp, David L.(2003)。Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education。Cambridge, MA:Harvard University Press。  new window
3.Berry, L.(1983)。Emerging Perspectives on Service Marketing。New York:American Marketing Association。  new window
4.Evans, James R.、Lindsay, William(1996)。The management and control of quality。Cincinnati:St Paul, MN:South Western:West。  new window
5.楊國賜(1987)。社會教育的理念。臺北:師大書苑。  延伸查詢new window
圖書論文
1.Pfaff, Martin(1977)。The Index of Consumer Satisfaction Measurement Problem and Opportunity。The Conceptualization of Consumer Satisfaction and Dissatisfaction。Cambridge:Marketing Science。  new window
 
 
 
 
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