This research investigates policy making controversy and dilemma on Bin-Nan Industrial Development Zone through the perspectives of Post-materialism and participatory democracy. Post-materialism emphasizes equity, justice, freedom, self-expression, and quality of life. Political democratization in Taiwan changes policy preference from pursuit of high growth to environmental protection. The rise of Post-materialism in Taiwan reflects social choice. As a result, newly developed movement places great impact on policy process of Bin-Nan Industrial Development Zone. The fundamental proposition of this research is that Post-materialism produced by Postmodern society brings about pluralistic and different value system which results in political and issue cleavage. Newly developed Post-materialism triggered by democratization, information f1ow,and policy participation has greatly involves in local development. This research suggests that it is necessary to involve adequate social difference and policy participation as central or local governments engage in public development projects in order to ease policy controversy and conf1ict since Post-materialism arose in this island state.