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題名：有線電視產業市場動能與系統員工工作滿意度之關連性研究
書刊名：新聞學研究
作者：陳炳宏 引用關係
作者(外文)：Chen, Ping-hung
出版日期：2012
卷期：112
頁次：頁1-30
主題關鍵詞：工作滿意度；市場動能；有線電視產業；產業-市場-績效模式；S-C-P模式；媒體經濟學；Cable television industry；Job satisfaction；Market dynamics；Media economics；S-C-P paradigm
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(1) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:77
  • 點閱點閱:34
本研究以全台59家有線電視系統5,179位員工為研究對象，探討有線電視產業之市場動能因素（包括產權結構、資金來源、企業型態、市場類型、組織規模、與營業規模）與系統員工之工作滿意度的關聯性。研究結果發現，有線電視系統的企業型態、市場類型、營業規模，以及組織規模等，皆是影響系統員工工作滿意度的市場動能要素，其中又以企業型態為最重要，但資金來源與產權類型卻對系統員工的工作滿意度無顯著影響。
This study focuses mainly on the correlations among industrial and market factors of the cable television industry and employee job satisfaction regarding cable television systems from a perspective at the individual level, instead of from traditional industrial and market perspectives. Specifically, this research concerns the relationships among the market dynamics of Taiwan’s cable television industry and employee job satisfaction regarding cable television systems, including corporate ownership, capital source, business type, market type, firm size, and customer size. This study conducted a questionnaire survey of all employees in 59 Taiwanese cable television systems. Of 5,179 total employees, 3,014 were surveyed and 2,545 respondents resulted in a successful return rate of 84 percent. The findings showed that business type has the greatest influence on employee job satisfaction, followed by market type, customer size, and firm size; though capital source and corporate ownership have less influence on employee job satisfaction.
期刊論文
1.葉桂珍、汪美香(20031200)。資訊管理專業人員之專案團隊認同與其工作壓力及工作滿足之關係。臺大管理論叢，14(1)，79-118。new window  延伸查詢new window
2.吳靜吉、廖素華(1978)。明尼蘇達滿意問卷研究。政治大學學報，8(37)，37−38。  延伸查詢new window
3.LaRose, R.、Atkin, D.(1988)。Satisfaction, demographic, and media environment predictors of cable subscription。Journal of Broadcasting and Electronic Media，32，403-413。  new window
4.Schappe, S. P.(1998)。The Influence of Job Satisfaction, Organizational Commitment, and Fairness Perceptions on Organizational Citizenship Behavior。The Journal of Psychology，132(3)，277-290。  new window
5.Freeman, Richard B.(1978)。Job satisfaction as an economic variable。American economic review，68(2)，135-141。  new window
6.張紹勳(19990500)。企業員工生涯定位、工作滿意與組織效能之研究--以資訊電腦業為參考組。管理評論，18(2)，35-58。new window  延伸查詢new window
7.Li, S.-C. S.、Chiang, C.-C.(2001)。Market competition and programming diversity: A study on the TV market in Taiwan。Journal of Media Economics，14，105-119。  new window
8.Wirth, Michael O.、Bloch, Harry(1995)。Industrial Organization Theory and Media Industry Analysis。Journal of Media Economics，8(2)，15-26。  new window
9.Moorman, R. H.(1993)。The influence of cognitive and affective based job satisfaction measures on the relationship between satisfaction and organizational citizenship behavior。Human Relations，46(6)，759-776。  new window
10.陳勁甫、鍾武侖(20070600)。工作滿足、組織承諾、工作尋找與離職傾向關係之研究--以某國際航空公司空服員為例。運輸學刊，19(2)，191-213。new window  延伸查詢new window
11.黃培文(20070600)。工作適性的組織、群體及職務層次對工作滿意的同時效果--以臺灣旅館業餐飲部員工為例。中山管理評論，15(2)，465-497。new window  延伸查詢new window
12.Churchill, Gilbert A. Jr.、Surprenant, Carol(1982)。An Investigation into the Determinants of Customer Satisfaction。Journal of Marketing Research，19(4)，491-504。  new window
13.Oliver, Richard L.(1981)。Measurement and evaluation of satisfaction processes in retail settings。Journal of Retailing，57(3)，25-48。  new window
14.陳炳宏(19991100)。臺灣有線電視產業集團化趨勢研究：以和信與力霸企業集團為例。廣播與電視，14，89-110。new window  延伸查詢new window
15.羅文輝、魏然、陳韜文、潘忠黨(2002)。大陸、香港、台灣新聞人員工作滿意度之比較硏究。中國大陸硏究，45(1)，1-18。new window  延伸查詢new window
16.Arvey, R. D.、Bouchard, T. J.、Segal, N. L.、Abraham, L. M.(1989)。Job satisfaction: Environmental and genetic components。Journal of Applied Psychology，74(2)，187-192。  new window
17.Ayranci, E.(2011)。A study on the factors of job satisfaction among owners of small and medium-sized Turkish businesses。International Journal of Business and Social Science，2(5)，87-100。  new window
18.Barrett, M.(1995)。Direct competition in cable television delivery: A case study of Paragould, Arkansas。Journal of Media Economics，8(3)，77-93。  new window
19.Beam, R. A.(2006)。Organizational goals and priorities and the job satisfaction of U.S. journalists。Journalism and Mass Communication Quarterly，169-185。  new window
20.Becker, L. B.、Beam, R.、Russial, J.(1978)。Correlates of daily newspaper performance ill New England。Journalism Quarterly，55，100-108。  new window
21.Chen, P. H.(2004)。Transnational cable channels in the Taiwan market: A study of domestication through programming strategies。Gazette，66(2)，167-183。  new window
22.DeFleur, M. H.(1992)。Foundations of job satisfaction in the media industries。Journalism. Educator，47(1)，3-15。  new window
23.Demers, D. P.(1996)。Corporate newspaper structure, profits, and organizational goals。Journal of Medici Economics，9(2)，1-23。  new window
24.Demers, D. P.(1994)。Effect of organizational size on job satisfaction of top editors at U.S. Dailies。Journalism &Mass Communication Quarterly，71，914-925。  new window
25.Eyupoglu, S. Z.、Saner, T.(2009)。Job satisfaction: Does rank make a difference?。African Journal of Business Management，5(10)，609-615。  new window
26.Fornell, C.、Robinson, W. T.(1983)。Industrial organization and consumer satisfaction/dissatisfaction。Journal of Consumer Research，9，403-412。  new window
27.Gunlu, E.、Aksarayli, M.、Perçin, N. S.(2010)。Job satisfaction and organizational commitment of hotel managers in Turkey。International Journal of Contemporary Hospitality Management，22(5)，693-717。  new window
28.Gustainiene, L.、Endriulaitiene, A.(2009)。Job satisfaction and subjective health among sales managers。Baltic Journal of Management，4(1)，51-65。  new window
29.Harari, O.、Crawford, K. S.、Rhode, J. G.(1983)。Organization size and member attitudes: An empirical study。Industrial Relations: A Journal of Economy and Society，22(1)，94-104。  new window
30.Jacobs, R.(1996)。Cable television subscribers: A comparison of complainers and noncomplainers。Journal of Media Economics，9(3)，37-49。  new window
31.Jacobs, R.(1995)。Exploring the determinants of cable television subscriber satisfaction。Journal of Broadcasting and Electronic Media，39，262-274。  new window
32.Kahn, H.、Cooper, C. L.(1990)。Media health, job satisfaction, alcohol intake and occupational stress among dealers in financial markets。Stress Medicine，6(4)，285-298。  new window
33.LaRose, Robert、Atkin, David(1988)。Understanding cable subscribership as telecommunications behavior。Telematics and Informatics，5(4)，377-388。  new window
34.Mcquarrie, F.(1999)。Professional mystique and journalists' dissatisfaction。Newspaper research journal，20(3)，20-28。  new window
35.Pokrywczynski, J.、Crowley, J.(1997)。Job satisfaction in newspaper ad departments。Newspaper Research Journal，18(1-2)，145-156。  new window
36.Pollard, G.(1995)。Job satisfaction among newsworkers: The influence of professionalism, perceptions of organizational structure, and social attributes。Journalism and Mass Communication Quarterly，72(3)，682-697。  new window
37.Stamm, K.、Underwood, D.(1993)。The relationship of job satisfaction to newsroom policy changes。Journalism Quarterly，70，528-528。  new window
38.Tharp, M.、Stanley, L. R.(1992)。A time series analysis of newspaper profitability by circulation size。Journal of Media. Economics，5(1)，3-12。  new window
39.Young, D. P. T.(2000)。Modeling media markets: How important is market structure?。Journal of Media Economics，13(1)，27-44。  new window
會議論文
1.黃筱鈞(2009)。外資進入有線電視市場的進入模式與法規分析。新竹。  延伸查詢new window
2.謝昌隆(2004)。企業倂購組織文化與工作滿意度之硏究。高雄。  延伸查詢new window
3.Chen, P. H.(2004)。Exploring correlations between customer satisfaction and market dynamics in Taiwan's cable television industry。Athens, Greece。  new window
研究報告
1.胡幼偉、陳炳宏、莊春發(2010)。電視使用行為及滿意度調查。台北。  延伸查詢new window
2.彭芸、黃河(2002)。民眾對四家無線電視台滿意度調查暨四家無線電視台營運狀況之硏究。台北。  延伸查詢new window
學位論文
1.華英惠(1992)。台灣地區新聞從業員工作滿意程度之硏究。政治大學。  延伸查詢new window
圖書
1.劉幼琍、陳清河、李秀珠、王國樑、王郁琦、何吉森(2005)。數位時代的有線電視經營與管理。臺北：正中書局。new window  延伸查詢new window
2.Albarran, Alan B.、Chan-Olmsted, Sylvia M.(1998)。Global media economics: Commercialization, concentration and integration of world media markets。Ames：Iowa State University Press。  new window
3.Rubin, Alan M.、Piele, Linda J.、Rubin, Rebecca B.(1986)。Communication Research: Strategies and Sources。Belmont, CA：Wadsworth Pub. Co.。  new window
4.Albarran, Alan B.(1996)。Media economics: Understanding markets, industries and concepts。Iowa State University Press。  new window
5.Weiss, D. J.、Dawis, R. V.、England, G. W.、Lofquist, L. H.(1967)。Manual for the Minnesota Satisfaction Questionnaire。Minneapolis：Industrial Relations Center, University of Minnesota。  new window
6.陳炳宏(2009)。跨國媒體集團在台經營衛星電視頻道之節目「在地化」分析—以超級電視台 ( Super TV ) 與衛視中文台 ( STAR Chinese ) 為例。全球在地文化探討─通識觀天下 \\ 王立文 (編)。台北。  延伸查詢new window
7.陳炳宏(2009)。媒體產業結構與政策。批判性媒體識讀 \\ 成露茜 ; 羅嘵南(編)。台北。  延伸查詢new window
8.Ismach, A. H.(1978)。The economic connection: Mass media profits, ownership and performance。Enduring issues in mass communication \\ Dennis, E. E. ; Ismach, A. H. ; Gillinore, D. M. (Eds.)。St. Paul, MN。  new window
9.Kovach, K. A.(1977)。Organization size, job satisfaction, absenteeism and turnover。Washington, DC。  new window
10.Locke, E. A.(1976)。The nature of causes of job satisfaction。Handbook of industrial and organizational psychology \\ Dunnette, M. D. (Ed.)。Chicago, IL。  new window
11.Mai, L. C.(2002)。Company size, operational type, ownership structure and business strategy。Media firms: Structures, operations and performance \\ Picard, R. G. (Ed)。Mahwah, NJ。  new window
圖書論文
1.Gomery, D.(1998)。Media ownership: concepts and principles。Media economics: Theory and practice。Mahwah, NJ：Lawrence Erlbaum Associates。  new window
2.陳炳宏(20090000)。電視服務產業的流變：政經勢力的消與長。臺灣傳媒再解構。臺北：巨流。new window  延伸查詢new window
 
 
 
 
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