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題名:正向情緒、知覺價值、活動滿意度與重遊意願的影響--兼論口碑傳播的調節效果
書刊名:島嶼觀光研究
作者:蔡玲瓏
作者(外文):Tsai, Ling-long
出版日期:2020
卷期:13:1
頁次:頁87-121
主題關鍵詞:重遊意願知覺價值活動滿意度正向情緒口碑傳播Revisit intentionPerceived valueEvent satisfactionPositive emotionWOM
原始連結:連回原系統網址new window
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  • 共同引用共同引用:38
  • 點閱點閱:139
期刊論文
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