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題名：青少年對速食消費之理解層級：基模知識與涉入的干擾效果
書刊名：中山管理評論
作者：劉宜芬 引用關係／凌儀玲 引用關係／鄭巽尹
作者(外文)：Liu, Yi-fen／Ling, I-ling／Zheng, Xun-yi
出版日期：2011
卷期：19:3
頁次：頁597-631
主題關鍵詞：理解；概念構圖；涉入；基模；Comprehension；Concept mapping；Involvement；Schema
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(1) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:172
  • 點閱點閱:46
期刊論文
1.Ter Hofstede, Frenkel、Audenaert, Anke、Steenkamp, Jan-Benedict E. M.、Wedel, Michel(1998)。An Investigation into the Association Pattern Technique as a Quantitative Approach to Measuring Means-end Chains。International Journal of Research in Marketing，15(1)，37-50。  new window
2.Gutman, J.(1997)。Means-End Chains as Goal Hierarchies。Psychology & Marketing，14(6)，545-560。  new window
3.Walker, B. A.、Olson, J. C.(1991)。Means-End Chains: Connecting Products with Self。Journal of Business Research，22(2)，111-118。  new window
4.Maheswaran, Durairaj、Sternthal, Brian(1990)。The effects of knowledge, motivation, and type of message on ad processing and product judgments。Journal of Consumer Research，17(1)，66-73。  new window
5.Herl, H. E.、Baker, E. L.、Niemi, D.(1996)。Construct validation of an approach to modeling cognitive structure of U. S. history knowledge。The Journal of Educational Research，89(4)，206-219。  new window
6.Zaichkowky, J. L.(1985)。Measuring the Involvement Constructs。Journal of Consumer Research，12(3)，341-352。  new window
7.Woodside, A. G.(2004)。Advancing means-end chains by incorporating Heider's balance theory and Fournier's consumer-brand relationship typology。Psychology & Marketing，21(4)，279-294。  new window
8.Goodman, P. S.、Fichman, M.、Lerch, F. J.、Snyder, P. R.(1995)。Customer-Firm Relationships, Involvement, and Customer Satisfaction。Academy of Management Journal，38(5)，1310-1324。  new window
9.Petty, R. E.、Cacioppo, J. T.(1984)。The effects of involvement on response to argument quantity and quality: Central and peripheral routes to persuasion。Journal of Personality and Social Psychology，46(1)，69-81。  new window
10.Good, David J.(1990)。Utilizing Consumer Involvement to Market Services。Review of Business，11(4)，3-6。  new window
11.Kardes, Frank R.(1988)。Spontaneous Inference Processes in Advertising: The Effects of Conclusion Omission and Involvement on Persuasion。Journal of Consumer Research，15，225-233。  new window
12.Roy, D. P.、Cornwell, T. B.(2004)。The effects of consumer knowledge on responses to event sponsorships。Psychology and Marketing，21(3)，185-207。  new window
13.Brucks, Merrie(1985)。The effects of product class knowledge on information search behavior。Journal of Consumer Research，12(1)，1-16。  new window
14.Young, S.、Feigin, B.(1975)。Using the benefit chain for improved strategy formulation。Journal of Marketing，39(3)，72-74。  new window
15.Baron, R. M.、Kenny, D. A.(198612)。The Moderator-Mediator Variable Distinction in Social Psychological Research: Conceptual, Strategic, and Statistical Considerations。Journal of Personality and Social Psychology，51(6)，1173-1182。  new window
16.Novak, J. D.(1984)。Application of advances in learning theory and philosophy of science to the improvement of chemistry teaching。Journal of Chemical Education，61，607-612。  new window
17.Vosniadou, S.、Brewer, William F.(1987)。Theories of knowledge restructuring in development。Review of Educational Research，57(1)，51-67。  new window
18.McClure, J. R.、Sonak, B.、Suen, H. K.(1999)。Concept Map Assessment of Classroom Learning: Reliability, Validity, and Logistical Practicality。Journal Research in Science Teaching，36(4)，475-492。  new window
19.Mulvey, M. S.、Olson, J. C.、Celsi, R. L.、Walker, B. A.(1994)。Exploring the Relationships between Means-End Knowledge and Involvement。Advances in Consumer Research，21(1)，51-57。  new window
20.Podsakoff, Philip M.、Organ, Dennis W.(1986)。Self-repots in organizational research: Problems and prospects。Journal of Management，12(4)，531-544。  new window
21.Gutman, J.(1982)。A Means-End Chain Model Based on Consumer Categorization Process。Journal of Marketing，46(2)，60-72。  new window
22.Alba, Joseph W.、Hutchinson, John Wesley(1987)。Dimensions of Consumer Expertise。Journal of Consumer Research，13(4)，411-454。  new window
23.Macias, W.(2003)。A preliminary structural equation model of comprehension and persuasion of interactive advertising brand web sites。Journal of Interactive Advertising，3(2)，36-48。  new window
24.Christensen, Glenn L.、Olson, Jerry C.(2002)。Mapping Consumers' Mental Models with ZMET。Psychology and Marketing，19(6)，477-502。  new window
25.Reynolds, Thomas J.、Gutman, Jonathan(1988)。Laddering Theory, Method, Analysis, and Interpretation。Journal of Advertising Research，28(1)，11-31。  new window
26.Zaichkowsky, Judith Lynne(1994)。The Personal Involvement Inventory: Reduction, Revision, and Application to Advertising。Journal of Advertising，23(4)，59-70。  new window
27.Greenwald, Anthony G.、Leavitt, Clark(1984)。Audience Involvement in Advertising: Four Levels。Journal of Consumer Research，11(1)，581-592。  new window
28.Goldenberg, Marni A.、Klenosky, David B.、O'Leary, Joseph T.、Templin, Thomas J.(2000)。A means-end investigation of ropes course experiences。Journal of Leisure Research，32(2)，208-224。  new window
29.Zeithaml, Valarie A.(1988)。Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence。Journal of Marketing，52(3)，2-22。  new window
30.Celsi, Richard L.、Olson, Jerry C.(1988)。The Role of Involvement in Attention and Comprehension Processed。Journal of Consumer Research，15(2)，210-224。  new window
31.James, L. R.、Brett, J. M.(1984)。Mediator, Moderators, and Testsf for Mediation。Journal of Applied Psychology，69(2)，307-322。  new window
32.Graeff, T. R.、Olson, J. C.(1994)。Consumer Inference as Part of Product Comprehension。Advances in Consumer Research，21(1)，201-207。  new window
33.Gregan-Paxton, J.(2001)。The Role of Abstract and Specific Knwoeldge in the Formation of Product Judgments: an Analogical Learning Perspective。Journal of Consumer Psychology，11(3)，141-158。  new window
34.Houston, M. B.、Waler, B. A.(1996)。Self-Relevance and Purchase Goals: Mapping a Consumer Decision。Jounral of the Academy of Marketing Science，24(3)，232-245。  new window
35.Illies, J. J.、Reiter-Palmon, R.(2004)。The Effects of Type and Level of Personal Involvement on Information Search and Problem Solving。Journal of Applied Social Psychology，34(8)，1709-1729。  new window
36.Davis, M. A.、Curtis, M. B.、Tschetter, J. D.(2003)。Evaluating Cognitive Training Outcomes: Validity and Utility of Structural Knowledge Assessment。Journal of Business and Psychlogy，18(2)，191-206。  new window
37.Park, C. W.、Moon, B. J.(2003)。The Relationship between Product Involvement and Product Knowledge: Moderating Roles of Product Type and Product Knowledge Type。Psychology and Marketing，20(11)，977-997。  new window
38.Parker, R. S.、Schaefer, A. D.、Hermans, C. M.(2006)。An Investigation into Teens' Attitudes towards Fast-Food Brands in General: a Cross-Cultural Analysis。Journal of Foodservice Business Research，9(4)，25-40。  new window
39.Lin, C.-F.(2002)。Attribute-Consequence-Value Linkages: a New Technique for Understanding Customers' Product Knowledge。Journal of Targeting, Measurement and Analysis for Marketing，10(4)，339-352。  new window
40.Lin, C. F.(2003)。Quality-Delivery System: a Conceptual Framework of Attribute Level-Value Linkages。Total Quality Management & Business Excellence，14(10)，1079-1092。  new window
41.Kanwar, R.、Grund, L.、Olson, J. C.(1990)。When Do the Measures of Knowledge Measure What We Think They Are Measure。Advances in Consumer Research，17(1)，603-608。  new window
42.Garbarino, E. C.、Edell, J. A.(1997)。Cognitive Effort, Affect, and Chocie。Journal of Consumer Research，24(2)，147-158。  new window
43.Gerstner, S.、Bogner, F. X.(2009)。Concept Map Structure, Gender and Teaching Methods: an Investigation of Students' Science Learning。Educational Research，51(4)，425-438。  new window
44.Maheswaran, D.、Sternthal, B.、Gurham, Z.(1996)。Acquisition and Impact of Consumer Experise。Journal of Consumer Psychology，5(2)，115-133。  new window
45.Mort, G. S.、Rose, T.(2004)。The Effect of Product Type on Value Linkages in the Means-End Chain: Implications for Theory and Method。Journal of Consumer Behavior，3(3)，221-234。  new window
46.Graeff, T. R.(1997)。Comprehending Product Attributes and Benefits: the Role of Product Knowledge and Means-End Chain Inferences。Psychology & Marketing，14(2)，163-183。  new window
47.Kearns, R.、Hair, N.(2008)。Consumer Perceptions of Business-to-Consumer Relationships in Elecronic Retail Environments: a Means-End Chain Approach。Journal of Relationship Marketing，7(1)，5-19。  new window
48.Lane, D. M.、Robertson, L.(1979)。The Generality of the Levels of Processing Hypothesis: an Application to Memory for Chess Positions。Memory and Cognition，7(4)，253-256。  new window
49.Nunkoo, R.、Ramkissoon, H.(2009)。Applying the Means-End Chain Theory and the Laddering Technique to the Study of Host Attitudes to Tourism。Journal of Sustainable Tourism，17(3)，337-355。  new window
50.Lee, C. H.、Lee, G. G.、Leu, Y.(2009)。Application of Automatically Constructed Concept Map of Learning to Conceptual Diagnosis of E-Learning。Expert Systems with Applications，36(2)，1675-1684。  new window
51.Smith, T. R.、Mitcgell, A. A.、Meyer, R.(1982)。A Computational Process Model of Evaluation Based on the Cognitive Structuring of Episodic Knowledge。Advances in Consumer Re0search，9(1)，136-143。  new window
52.Ruiz-Primo, M. A.、Shavelson, R. J.(1996)。Problems and Issues in the Use of Concepts Maps in Science Assessment。Journal of research in Science Teaching，33(6)，569-600。  new window
53.Qin, H.、Prybutok, V. R.(2008)。Determinants of Customer-Perceived Service Quality in Fast-Food Restaurants and Their Relationship to Customer Satisfaction and Behavioral Intentions。The Quality Management Journal，15(2)，35-51。  new window
54.Sujan, M.(1985)。Consumer Knowledge: Effects on Evaluation Strategies Mediating Consumer udegments。Journal of Consumer Research，12(1)，31-46。  new window
55.Ramani, G.、Kumar, V.(2008)。Interaction Orientation anf Firm Performance。Journal of Marketing，72(1)，27-45。  new window
56.Reynolds. T. J.、Phillips, J. M.(2008)。A Review and Comparative Analysis of Laddering Research Methods: Recommendations for Quality Metrics。Review of Marketing Research，5，130-174。  new window
57.Simmons, C. J.、Lynch, J. G.(1991)。Inference Effects without Inference Making? Effects of Missing Information。Journal of Consumer Research，17(4)，471-491。  new window
58.Swinyard, W. R.(1993)。The Effects of Mood, Involvement, and Quality of Store Experience n Shopping Intentions。Journal of Consumer Research，20(5)，271-280。  new window
59.Vrients, M.、Ter Hofstede, F.(2000)。Linging Attributes, Benefits, and Consumer Values。Marketing Research，12(3)，5-10。  new window
60.Walker, B. A.、Celsi, R.、Olson, J. C.(1986)。Exploring the Structural Characteristics of Consumers' Knowledge。Advances in Consumer Research，14(1)，17-21。  new window
61.Wickelgren, W. A.(1981)。Human Learning and Memory。Annual Review of Psychology，32，31-52。  new window
圖書
1.Peter, J. P.、Olson, J. C.(2007)。Consumer behavior and marketing strategy。Boston：McGraw-Hill。  new window
2.余民寧(19970000)。有意義的學習：概念構圖之研究。臺北：商鼎文化。new window  延伸查詢new window
3.Novak, Joseph D.、Gowin, D. Bob(1984)。Learning How to Learn。Cambridge University Press。  new window
4.Hair, J. F.、Anderson, R. E.、Tatham, R.、Black, W. C.、Babin, B. J.(2010)。Multivariate Data Analysis with Readings。Prentice Hall International。  new window
5.Anderson, J. R.(1983)。The Architecture of Cognitive。Cambridge, MA。  new window
6.Olson, J. C.、Reynolds, T. J.(2001)。The Means-End Approach to Understanding Consumer Desicion Making。Understanding Consumer Decision Making: the Means-End Approach to Marketing and Advertising Strategy。Mahwah, NJ。  new window
7.Chi, M. T. H.(1985)。Interactive Roles of Knowledge and Strategies in the Development of Organized Sorting and Recall。Thinking and Learning Skills。Hillsdale, NJ。  new window
8.Claey, C.、Abeele, P. V.(2001)。Means-End Chain Theory and Involvement: Potential Research Directions。Undersanding Consumer Decision Making: the Means-End Approach to Marketing and Advertising Strategy。Mahwah, NJ。  new window
9.Crunert, K. C.、Beckmann, S. C.、Sorens, E.(2001)。Means-End Chains and Laddering: an Inventory of Problems and an Agenda for Research。Understanding Consumer Decision Making: the Means-End Approach to marketing and Advertising Strategy。Mahwah, NJ。  new window
其他
1.法新社(2008)。英國人最愛吃速食 法國人最不愛，http://tw.news.yahoo.com/article/url/d/a/080102/19/r4vo.html， 20100420。  延伸查詢new window
圖書論文
1.Chaiken, S.、Liberman, A.、Eagly, A. H.(1989)。Heuristic and systematic information processing within and beyond the persuasion context。Unintended thought。New York, NY：Guilford Press。  new window
2.Reynolds, T. J.、Dethloff, C.、Westberg, S. J.(2001)。Advancements in Laddering。Understanding Consumer Decision Making: the Means-End Approach to Marketing and Advertising Strategy。Lawrence Erlbaum Associates。  new window
 
 
 
 
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