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題名:虛擬社群參與前置因素與價值創造之探討--以美妝網為例
書刊名:中山管理評論
作者:張嘉雯曾欽正賴惠韻
作者(外文):Chang, Chia-wenTsen, Hsin-chengLai, Hui-yun
出版日期:2020
卷期:28:2
頁次:頁251-294
主題關鍵詞:虛擬社群參與行為情感依附忠誠度知識分享Virtual communityParticipation behaviorEmotional attachmentLoyaltyKnowledge sharing
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(1) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:111
  • 點閱點閱:11
期刊論文
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8.Coleman, James Samuel(1990)。Foundations of Social Theory。Cambridge, Massachusetts:Harvard University Press。  new window
9.Parasuraman, A.、Colby, C. L.(2001)。Techno-Ready Marketing: How and Why Your Customers Adopt Technology。Free Press。  new window
10.黃少華、陳文江(2002)。重塑自我的遊戲:網路空間的人際交往。南華大學社會學研究所。  延伸查詢new window
11.Nunnally, Jum C.、Bernstein, Ira H.(1978)。Psychometric Theory。McGraw-Hill。  new window
12.Costa, P. T.、McCrae, R. R.(1985)。The NEO personality inventory manual。Odessa, Florida:Psychological Assessment Resources。  new window
其他
1.(2017)。口紅效應?大數據觀測美妝產品、行銷策略與通路,https://www.bnext.com.tw/article/44372/big-data-of-makeup-industry/。  延伸查詢new window
圖書論文
1.Rodie, A. Risch、Kleine, Susan Schultz(2000)。Customer participation in services production and delivery。Handbook of Services Marketing and Management。Sage Publications。  new window
2.Chin, Wynne W.(1998)。The partial least squares approach to structural equation modeling。Modern methods for business research。Lawrence Erlbaum Associates Publishers。  new window
 
 
 
 
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