| 期刊論文| 1. | 陳澤義、陳建州(20040900)。關係滿意、信任與承諾影響因素之探討--以銀行個人理財部門為例。商管科技季刊，5(3)，349-375。 延伸查詢 | | 2. | Yen, T. F.、Liu, H. H. J.(2009)。A study of the determinants of visitor loyalty to the urban leisure farm: relationship quality as the mediator variable。Journal of Hospitality and Home Economics，6(2)，77-103。  | | 3. | 李孟訓、周建男、林俞君(20061200)。休閒農場之服務品質、關係品質與顧客忠誠度之關聯性研究。農業經濟半年刊，80，125-168。 延伸查詢 | | 4. | 吳忠宏、黃文雄、李介祿、李雅鳳(20071200)。旅遊動機、滿意度與忠誠度之模式建構與驗證：以宜蘭賞鯨活動為例。觀光研究學報，13(4)，347-367。 延伸查詢 | | 5. | Del Río-Lanza, A. B.、Vázquez-Casielles, R.、Díaz-Martín, A. M.(2009)。Satisfaction with Service Recovery: Perceived Justice and Emotional Responses。Journal of Business Research，62(8)，775-781。 | | 6. | Cheng, J. H.、Chen, F. Y.、Chang, Y. H.(2008)。Airline relationship quality: An examination of Taiwanese passengers。Tourism Management，29(3)，487-499。 | | 7. | Fornell, C.、Wernerfelt, B.(1998)。A model for consumer complaint management。Marketing Science，7，271-286。 | | 8. | 林永順、顏財發(20071200)。公平性、滿意度、信任與承諾的關係：連鎖超商與非連鎖超商實證研究。中華農學會報，8(6)，502-516。 延伸查詢 | | 9. | Tuan, C. L.(2006)。Leisure agriculture in mainland China。Agriculture World，273，90-99。 | | 10. | Tuan, C. L.(2007)。Problems for the development of leisure agriculture in Taiwan。Agriculture World，282，88-91。 | | 11. | Tuan, C. L.(2008)。Managerial feature of leisure agriculture based on Region consideration。Agriculture World，282，88-91。 | | 12. | Wu, M. J.、Yang, D. C.、Huan, T. Y.(2006)。The effects of relationship quality on loyalty in sport industry: satisfaction as a mediator。Journal of Jiada PE, health and leisure，5，146-154。 | | 13. | Yen, T. F.、Liu, H. H.(2009)。Tourist perceived the relation between relationship investment and relationship quality in leisure farm。Journal of Sport. Leisure and Hospitality Research，4(1)，96-109。 | | 14. | Yen, T. F.、Chu, K. K.(2009)。Do more investments or higher justice win the higher loyalty。International Journal of Electronic Business Management，7(3)，221-233。 | | 15. | Yen, T. F.、Liu, H. H. Jack、Wu, W. C.(2010)。Effects of relationship efforts on relationship quality: teenagers' perspective on Taiwan leisure farm。International Journal of Agricultural Travel and Tourism，1(1)，1-17。 | | 16. | De Wulf, K.、Odekerken-Schröder, G. J.(2003)。Assessing the impact of a retailer's relationship efforts on consumers' attitudes and behavior。Journal of Retailing and Consumer Services，10(2)，95-108。 | | 17. | 徐淑如、董和昇、羅雅嬪(20080100)。網路購物服務失誤、服務補救與顧客滿意度--期望不一致與知覺公平觀點。管理評論，27(1)，1-24。 延伸查詢 | | 18. | Kan, T. C.、Yen, T. F.、Huan, T. C.(2009)。Managing quality to influence loyalty。Anatolia: An International Journal of Tourism and Hospitality Research，20(1)，75-85。 | | 19. | Kim, T. T.、Kim, W. G.、Kim, H.-B.(2009)。The effects of perceived justice on recovery satisfaction, trust, word-of-mouth, and revisit intention in upscale hotels。Tourism Management，30(1)，51-62。 | | 20. | 林耀南、徐達光(20071200)。服務品質、關係品質與顧客忠誠度關係之研究--以北部地區溫泉旅館為例。管理研究學報，7(2)，285-313。 延伸查詢 | | 21. | Oppermann, M.(1998)。Destination Threshold Potential and the Law of Repeat Visitation。Journal of Travel Research，37(2)，131-137。 | | 22. | Seiders, K.、Berry, L. L.(1998)。Service Fairness: What It Is and Why It Matters?。Academy of Management Executive，12(2)，8-20。 | | 23. | Jacquelyn, S. T.(2001)。A methodology for linking customer acquisition to customer retention。Journal of Marketing Research，38(2)，262-268。 | | 24. | 韋磊(2008)。休閒農場解說活動對行為意向之影響：以關係品質為仲介機制。生物與休閒事業研究，6(1)，1-17。 延伸查詢 | | 25. | Ganesh, Jaishankar、Arnold, Mark J.、Reynolds, Kristy E.(2000)。Under Standing the Customer Base of Service Providers: An Examination of the Differences Between Switchers and Stayers。Journal of Marketing，64(3)，65-87。 | | 26. | Sirakaya, E.、Petrick, J.、Choi, H. S.(2004)。The role of mood on tourism product evaluations。Annals of Tourism Research，31(3)，517-539。 | | 27. | Chi, Christina Geng-Qing、Qu, Hailin(2008)。Examining the Structural Relationships of Destination Image, Tourist Satisfaction and Destination Loyalty: An Integrated Approach。Tourism Management，29(4)，624-636。 | | 28. | Kim, W. G.、Cha, Y.(2002)。Antecedents and consequences of relationship quality in hotel industry。International Journal of Hospitality Management，21(4)，321-338。 | | 29. | Crosby, Lawrence A.、Evans, Kenneth R.、Cowles, Deborah(199007)。Relationship Quality in Services Selling: An Interpersonal Influence Perspective。Journal of Marketing，54(3)，68-81。 | | 30. | Shoemaker, Stowe、Lewis, Robert C.(1999)。Customer Loyalty: The Future of Hospitality Marketing。International Journal of Hospitality Management，18(4)，345-370。 | | 31. | 鄭天明、陳美存(20071200)。以節慶活動吸引力探究遊客參與動機、滿意度與忠誠度之關係：兼論不同的參與經驗。觀光研究學報，13(4)，327-346。 延伸查詢 | | 32. | Smith, J. Brock(1998)。Buyer-seller Relationships: Bonds, Relationship Management, and Sex-Type。Canadian Journal of Administrative Sciences，15(1)，76-92。 | | 33. | Garbarino, Ellen、Johnson, Mark S.(19990400)。The Different Roles of Satisfaction, Trust, and Commitment in Consumer Relationships。Journal of Marketing，63(2)，70-87。 | | 34. | Bendapudi, N.、Berry, L. L.(1997)。Customers' motivations for maintaining relationships with service providers。Journal of Retailing，73(1)，15-37。 | | 35. | Sharma, N.、Patterson, P. G.(2000)。Switching costs, alternative attractiveness and experience as moderators of relationship commitment in professional, consumer services。International Journal of Service Industry Management，11(5)，470-490。 | | 36. | Keaveney, Susan M.(1995)。Customer Switching Behavior in Service Industries: An Exploratory Study。Journal of Marketing，59(2)，71-82。 | | 37. | Ganesan, Shankar(1994)。Determinants of long-term orientation in buyer-seller relationships。Journal of Marketing，58(2)，1-19。 | | 38. | De Wulf, Kristof、Odekerken-Schröder, Gaby J.、Iacobucci, Dawn(2001)。Investments in consumer relationships: A cross-country and cross-industry exploration。Journal of Marketing，65(4)，33-50。 | | 39. | Yuksel, Atila、Bilim, Yasin、Yuksel, Fisun(2010)。Destination attachment: Effects on customer satisfaction and cognitive, affective and conative loyalty。Tourism Management，31(2)，274-284。 | | 40. | Podsakoff, Philip M.、Organ, Dennis W.(1986)。Self-Reports in Organizational Research: Problems and Prospects。Journal of Management，12(4)，531-544。 | | 41. | Hu, Li-tze、Bentler, Peter M.(1999)。Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives。Structural Equation Modeling: A Multidisciplinary Journal，6(1)，1-55。 | | 42. | Yoon, Yooshik、Uysal, Muzaffer(2005)。An Examination of the Effects of Motivation and Satisfaction on Destination Loyalty: a structural model。Tourism Management，26(1)，45-56。 | | 43. | Jones, Thomas O.、Sasser, W. Earl Jr.(1995)。Why Satisfied Customers Defect?。Harvard Business Review，73(6)，88-99。 | 會議論文| 1. | Her, D. S.、Fon, C. K.、Chung, L.(2009)。Developing leisure agriculture and rising new village construction of socialism69-72。 | | 2. | Hu, X.、Zou, T.(2009)。Developing model and comparison of rural tourism in Beijing and Taiwan83-88。 | | 3. | Kao, H. C.(2009)。A study of business model, development, and strategy for rural tourism in China11-14。 | 學位論文| 1. | Huang, Pemg-Fei(1998)。Relationship Marketing: Investigation into Consumers’ Initiation, Maintenance & Adjustment/Disengagement of Marketing Relationship(博士論文)。The University of Mississippi。 | 圖書| 1. | Tuan, C. L.(2008)。Leisure agriculture: an experience perspective。Wey Far Books Co. Ltd.。 | | 2. | Bollen, K. A.(1989)。Structural Equations with Latent Variables。New York：John Wiley & Sons。 | 圖書論文| 1. | Oppermann, M.(2000)。Where psychology and geography interface in tourism research and theory。Consumer psychology of tourism, hospitality and leisure。Cambridge, UK：CABI Publishing。 | | 2. | Adams, John Stacey(1965)。Inequity in social exchange。Advances in experimental social psychology。Academic Press。 | |
| |