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題名:古坑鄉咖啡產業觀光發展暨在地化策略之研究:理論架構之初擬
書刊名:休閒與遊憩研究
作者:黃躍雯 引用關係
作者(外文):Huang, Yueh-Wen
出版日期:2007
卷期:1:1
頁次:頁71-90
主題關鍵詞:產業觀光古坑咖啡產業消費文化在地化Industry tourismGu-KengCoffee industryConsumer cultureLocalization
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
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  • 共同引用共同引用:107
  • 點閱點閱:128
台灣近些年來在全球化浪期席捲下,地方產業多面臨轉型的壓力,許多傳統產業地區都轉而發展觀光產業。尤其在受到外界消費文化改變的衝擊下,以及追求現地體驗的當前,一些傳統產業地區都在摸索,試圖為自己找到出路。雲林縣古坑鄉從一傳統農業地區,廣植咖徘田、經營咖徘屋,轉型為觀光景點,同時也提供遊客們體驗既追求流行,又能在地消費當地產品的休憩方式,這是「產業觀光」類型中頗為典型的一例。本文試圖兼顧不同空間尺幅(當地、社區、國際)的處理,了解古坑鄉在何種時空、事象及社會施為下,發展成目前以咖徘為首的「產業觀光」休憩形態;同時本文亦將運用相關理論觀點,如消費文化、全球化、在地化等,剖析在該理論觀點下,古坑的觀光發展可能面對的問題,以及該有何種對應的策略,才能永續發展。因此,本文首先研凝一古坑地區產業轉型為觀光發展的理論架構,以做為經驗研究的參考依循。
With the trend of globalization, many industries in Taiwan have faced the pressure of transformation these years, and many traditional industries have transformed themselves into tourism industries. In particular, the impact of different consumer culture and shortsighted value judgment, some traditional industries are exploring to find their way out. Yun-Lin County Gu-Keng Rural Township that used to be a traditional agricultural area now grows coffee plant and transforms into a tourist attraction; meanwhile it provides tourists a way of entertaining that is in fashion and allows consumers to purchase local products-this is rather typical of "industry tourism". This research attempts to cover ways of adjustment in different geographical regions (international, community, and site perspectives) to investigate Gu-Keng develops into industrial tourism under what kind of space-time, phenomenon, and social concepts such as consumer culture, globalization, and localization, and to analyze tourism of Gu-Keng's potential problems and strategies for achieving sustainable development on such principle. At last, this research will construct an empirical model based on how Gu-Keng transforms traditional industries into tourism development.
期刊論文
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14.McBoyle, G.(1996)。Green tourism and Scottish distilleries。Tourism Management,17(4),255-263。  new window
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會議論文
1.廖石(2002)。「從地方治理」的思潮變遷探討「社會賦權」在鄉村發展政策中的定位與課題。2002都市計畫年會。台北:都市計畫年會。  延伸查詢new window
研究報告
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2.蔣明新(2004)。台糖公司產業觀光化發展過程與問題的探究:以台中月眉觀光糖廠及台南尖山埤渡假村為例(碩士論文)。世新大學。  延伸查詢new window
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圖書
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20.Prentice, Richard C.(1993)。Tourism and Heritage Attractions。Routledge。  new window
其他
1.(20041030)。部分古坑咖啡進口豆混充。  延伸查詢new window
2.(20041204)。柳丁賤價收購,古坑果農反制。  延伸查詢new window
圖書論文
1.Metcalfe, S.(1994)。The background community-based conservation。Natural connection: Perspective in community conservation。Washington, D.C.:Island Press。  new window
2.Butler, R. W.(1993)。Tourism--An evolutionary perspective。Tourism and Sustainable Development: Monitoring, Planning, Managing。Waterloo:Dept. of Geography, University of Waterloo。  new window
3.Tomlinson, John(1997)。Cultural globalization and cultural imperialism。International Communication and Globalization: A Critical Introduction。London:Sage。  new window
 
 
 
 
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