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題名:我國職棒球隊績效評估與管理改進策略:二階段DEA法之應用
書刊名:休閒與遊憩研究
作者:吳濟華 引用關係何柏正游秉睿
作者(外文):Wu, Jih-hwaHo, Ber-jenqYu, Ping-jui
出版日期:2008
卷期:2:1
頁次:頁31-69
主題關鍵詞:職棒球隊績效二階段資料包絡分析法麥氏指數交叉效率模式Professional baseballTeam performance measurementTwo-stage data envelopment analysisTwo-stage DEAMalmquist indexCross efficiency methodCEM
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(6) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:6
  • 共同引用共同引用:195
  • 點閱點閱:141
職棒運動在國際上已是運動休閒產業之成熟市場,在國內近十八年來的發展,亦已逐漸形成極具市場潛能並頗受社會大眾關注和參與的活動。運動休閒市場之擴張暨其可能帶來產業之成長與休閒價值之創造,以及政府對該市場管制之要求鬆綁,都是未來運動產業發展之核心議題。為期協助建立國內職棒市場之健全管理制度,本研究凝應用二階段資料包絡分析法,輔以視窗分析、麥氏指數及交叉效率模式等方法,衡量我國六支職棒球隊從2004年上半季到2005年下半季的相對效率表現,並提供無效率球隊之效率改善建議。研究發現國內職棒球隊的規模不適當產生的規模無效率與技術改進明顯不足問題甚為嚴重,而管理面的整體效率改善則需更積極的行銷與管理策略予以提升。
This study applied two-stage Data Envelopment Analysis to assess the performance of Taiwan's professional baseball teams in the period of 2004 and 2005. Firstly, we executed one-stage DEA. Then, the intermediate outputs were added up to execute two-stage DEA. By using the intermediate outputs, productive efficiency and management efficiency scores were obtained respectively. Besides CCR and BCC models, Window Analysis, Malmquist Index and Cross Efficiency Method (CEM) were also applied within this study. The empirical outcomes implied that the scale inefficiency and technical retrogress were common issues that six professional baseball teams faced. To improve their efficiencies and productivities, it was necessary to adopt certain appropriate management strategies.
期刊論文
1.Porter, P. K.、Scully, G. W.(1982)。Measuring Managerial Efficiency:The Case of Baseball。Southern Economic Journal,48(3),642-650。  new window
2.Koop, G.(2002)。Comparing the performance of baseball players: A multiple-output approach。Journal of the American Statistical Association,97(459),710-720。  new window
3.Richards, D. G.、Guell, R. C.(1998)。Baseball success and the structure of salaries。Applied Economics Letters,5(5),291-296。  new window
4.Scully, G. W.(1974)。Pay and performance in Major League Baseball。American Economic Review,64(6),915-930。  new window
5.Depken, C. A.(2000)。Wage Disparity and Team Productivity: Evidence from Major League Baseball。Economics Letters,67(1),87-92。  new window
6.Lewis, H. F.、Sexton, T. R.(2004)。Data envelopment analysis with reverse inputs and outputs。Journal of Productivity Analysis,21(2),113-132。  new window
7.Sexton, T. R.、Lewis, H. F.(2003)。Two-stage DEA: an application to major league baseball。Journal of Productivity Analysis,19(2/3),227-249。  new window
研究報告
1.Jewell, R. T.、Molina, D. J.(2001)。Production efficiency and salary distribution in major league baseball。  new window
2.Hakes, J. D.、Sauer, R. D.(2002)。Effects and valuation of fielding in major league baseball: a play-by-play analysis。  new window
3.Einof, K. W.(2002)。Is efficiency or winning everything? A data envelopment analysis of major league baseball and the national football league。  new window
4.Fields, B.(2001)。Estimating the Value of Major League Baseball Players。  new window
學位論文
1.何吉星(1996)。台灣地區職業棒球球隊人力資源管理之研究(碩士論文)。國立體育學院。  延伸查詢new window
2.林閔鉫(2003)。美國職棒大聯盟球隊經營管理效率分析(碩士論文)。東吳大學。  延伸查詢new window
3.吳泰毅(2001)。我國職棒薪資決定因素之探討(碩士論文)。國立臺灣師範大學。  延伸查詢new window
4.江志坤(1995)。時報鷹職業棒球隊員績效評估之研究--資料包絡分析(DEA)法(碩士論文)。國立中山大學。  延伸查詢new window
圖書
1.Quirk, J.、Fort, R. D.(1992)。Pay dirt: The business of professional sport。Princetion. NL:Princetion University Press。  new window
2.高強、黃旭男、末吉俊幸(2003)。管理績效評估:資料包絡分析法。臺北:華泰文化。new window  延伸查詢new window
圖書論文
1.Mazur, M. J.(1994)。Evaluating the relative efficiency of baseball player。Data Envelopment Analysis: Theory, Methodology, and Applications。Boston, MA:Kluwer Academic Press。  new window
2.Ruggiero, J.、Hadley, L.、Gustafson, E.(1996)。Technical efficiency in Major League Baseball。Baseball Economics: Current Research。Westport, Connecticut:Praeger。  new window
 
 
 
 
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