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題名:策略聯盟所引發組織改變之研究
作者:鄭祥麟 引用關係
作者(外文):Cheng, Hsiang-Lin
校院名稱:國立政治大學
系所名稱:企業管理研究所
指導教授:司徒達賢
于卓民
學位類別:博士
出版日期:2005
主題關鍵詞:策略聯盟組織改變紮根理論個案分析strategic alllianceorganizational changegrounded theorycase study
原始連結:連回原系統網址new window
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本研究探討聯盟對組織在組織改變的影響,並分類為「直接改變」和「間接改變」,前者代表廠商參與策略聯盟,配合契約與任務而產生的改變;後者則是聯盟事件結束後,廠商著眼於內部長期發展所產生的自願改變行為。
針對這兩個現象分別進行驗證性個案與探索性的紮根分析,共訪問了十二家個案。首先從「資源依賴」與「制度同形」的角度觀察廠商形成聯盟的誘因觀點,發現除了要降低資源交換過程的依賴性及創造聯盟夥伴的互賴關係,組織還需要應付聯盟所帶來的強制和規範同形要求以達成與外部環境的配適。而聯盟事件中,雙方整合的「共同行動」和為延續合作的「關係承諾」,乃是具有依賴與同形特色的行為,因此「共同行動」(細分為契約性共同行動及持續性共同行動)和「關係承諾」(我方關係承諾)是組織產生「直接改變」的主因。
直接改變的過程與內容是漸進式的小規模調整,也是計畫性的命令式改變,牽涉到的單位與成員較少,是一種鑲嵌於既有營運架構的活動,主要改變項目為與人員和資源配置相關的人事、工作制度與實體流程等外顯構面。
此外聯盟可能提供了主事者參考的啟示,重新思考組織設計和營運邏輯,在維持直接改變成果(聯盟所帶來的績效水準、學習經驗和內化專屬性投資),透過內部流程的銜接性和業務的相似性,對於既有績效或功能有所缺失的單位進行「間接改變」。而本身具備「潛在轉型需求」、「制度化程度」較低且「決策集權化程度」較高的組織,才較可能透過主事者的推動產生「間接改變」。
「間接改變」代表組織對既有營運模式的大規模調整與轉型,是一種第二階的大規模改變行動,但實行的過程中,需要不斷的試誤,是一種漸進式的計畫性改變,不過改變的執行仍需取得相關成員的共識。其改變內容牽涉到內隱的「組織設計」、「組織文化」與「策略方向」。而「間接改變」在高階發動後,也需要培養全組織「行動能力」,改變「權力」狀態及「價值承諾」的「醞釀期」。
最後本研究也比較這兩種改變的型式與成因,並分別從成本和利益觀點來說明研究結果在文獻及實務上的相關回應與建議。
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