一、英文部分
1.Abbott, L. (1955), Quality and competition, New York: Columbia University Press.
2.Addis, Michela and, Morris B. Holbrook, (2001), “On the conceptual link between mass customisation and experience consumption: An explosion of subjectivity,” Journal of Consumer Behaviour, Vol. 1, No. 1, pp. 55-66.
3.Aikivuori, A. (1996), “Periods and demand for private sector housing refurbishment,” Construction Management and Economics, 14, pp.3-12.
4.Alba, J. W. and Hutchinson, J. W. (1987), “Dimensions of consumer expertise,” Journal of Consumer Research, 13, pp. 411-455.
5.Alderson, W. (1957), Marketing behavior and executive action, Homewook, IL:Irwin.
6.Alpert L, Gatty R. (1969), “Product positioning by behavioral life styles,” Journal of Marketing, 33(April), pp. 65-69.
7.Anderson, J. C. and Gerbing, D. W. (1988), “Structural equation modeling in practice: a review and recommended two step approach”, Psychological Bulletin, 103, pp. 411-423.
8.Asker, D.A. (1995), Marketing research, New York: John Wily & Sons, Inc., 5th ed., pp. 360.
9.Babin, B. J. and Babin, L. (2001), “Seeking something different? a model of schema deviation’s impact on consumer affect, purchase intentions and perceived shopping value,” Journal of Business Research, 54, pp. 89-96.
10.Babin, B. J., Hair Jr, J. F. and Boles, J. S. (2008), “Publishing research in marketing journals using structural equation modeling,” Journal of Marketing Theory and Practice, 16(4), pp.279-285.
11.Babin, B. J., Lee, Y. K., Kim, E. J. and Griffin, M. (2005), “Model consumer satisfaction and word-of-mouth:Restaurant patronage in Korea,”Journal of Service Marketing, 19(3), pp. 133-139.
12.Bagozzi, R. P. and Yi, Y. (1988), “On the evaluation of structural equation models,” Academy of Marking Science, 16, pp. 76-94.
13.Baker, K., Collins, J. M. and Hopf, A. (1998), “Development of an indicator for the homeowner improvement and repairs market,” Working paper W98-6, Joint Center for Housing Studies, Harvard University.
14.Bentler, P. M. (1990), “Comparative fit indexes in structural models,” Psychological Bulletin, 107, pp. 238-246.
15.Bentler, P. M. (1992), “On the fit of models to covariance and methodology to the bulletin,” Psychological Bulletin, 112, pp.400-404.
16.Berry L. L., Carbone L. P. and Haeckel, S. H. (2002), “Managing the total customer experience,” Sloan Management Review, 43, No. 3, pp. 85-89.
17.Bitner, J. B., Dwayne, D. G. and Gwinner, K. P. (1997), “Relational benefits in services industries: The customer’s perspective,” Journal of the Academy of Marketing Science, 26, pp.101-114.
18.Blackwell, R. D., Minlard, P. W. and Engal, J. F. (2001), Consumer behavior, 9th ed. Orlando : Harcourt.
19.Bollen, K. A. (1989), Structural equations with latent variables, New York: Willy-Interscience Publication.
20.Brakus, J (2001), A theory of consumer experiences, Dissertation, Columbia University.
21.Brakus, J. J., Schmitt, B. H. and Zarantonello, L. (2009), “Brand experience: what is it? how is it measured? does it affect loyalty?” Journal of Marketing, 73(3), pp. 52-68.
22.Breckler, S. J. and Wiggins, E. C. (1984), “Cognitive response on persuasion: Affective and evaluative determinants,” Journal of Experimental Social Psychology, 27, pp. 180-220.
23.Campbell, D.T. and Fiske, D.W. (1959), “Convergent and discriminant validation by the multitraitmultimethod matrix.” Psychological Bulletin, 56, pp. 81-104.
24.Carbone L. P. and Haeckel, S. H. (1994), “Engineering customer experiences,” Marketing Management, 3(3), pp. 8-19.
25.Chao, S. H. (2003), “An integrated model and its empirical study of experience marketing and visitor behavior,” Taipei: National Science Council Research Project Report.
26.Chen, C. F., Chen, F. H. and Chen, P. G. (2007), “The experience quality, perceived value, satisfaction and behavioral intentions for heritage travel after the trip - A example of Tainan city,” Proceedings of the 7th Conference of Tourism and Leisure Sustainable Hospitality Industry, Tainan: Taiwan.
27.Chen, Y. K., Hsieh, C. F. and Lan, M. Y. (2007), “A study of relationship between experiential marketing, perceived value and customer satisfaction research - A case study of the motel,” Journal of Chung Chou, 25, pp.103-116.
28.Churchill, G.A. (1979), “A paradigm for developing better measures of marketing constructs,” Journal of Marketing Research, Vol. 16, pp. 64-73.
29.Davis, H. L., Douglas, S. P. and Silk, A. J. (1981), “Identifying interurban shoppers: multi-product purchase patterns and segmentation profiles,” Journal of Marketing, 45(1), pp. 98-108.
30.Demby, E. H. (1994), “Psychographics revisited: The birth of technique,” Marketing Research, 6(2), pp. 26-30.
31.Devellis, R. F. (1991), Scale development: Theory and applications (Applied Social Research Methods Series, 26, Newbury Park: Sage.
32.Ding, L., Velicer, W. and Harlow, L. (1995), “Effects of estimation methods, number of indicators per factor and improper solutions on structural equation modeling fit indices,” Structural Equation Modeling , 2, pp.119-143.
33.Doll W. J., Raghunathan T.S., Lim J.S. and Gupta, Y.P. (1995), “A confirmatory factor analysis of the user information satisfaction instrument,” Information Systems Research, 6(2), pp. 177-189.
34.Doll W. J., Xia W. and Torkzadeh G. (1994), “A confirmatory factor analysis of the end-user computing satisfaction instrument,” MIS Quarterly, 18(4), pp.453-461.
35.Department of the Environment (DOE) (1994), Housing and construction statistics 1983-93, HMSO, London.
36.Egbu, C. O. (1995), “Perceived degree of difficulty of management tasks in construction refurbishment work,” Building Research and Information, 23(6), pp.340-344.
37.Egbu, C. O. (1999), “Skills, knowledge and competencies for managing construction refurbishment works,” Construction Management and Economics, 17(1), pp. 29-43.
38.Folkes, V. S. (1998), “The availability heuristic and perceived risk,” Journal of Consumer Research, 15(1), pp. 13-23.
39.Fornell, C. and Larcker, D. F. (1981), “Evaluating structural equation models with unobservable variables and measurement error,” Journal of Marketing Research, 48, pp. 39–50.
40.Garder, H (1986), “The mind’s new science: A history of cognitive revolution,” New York : Basic Books.
41.Grove, S. J. and Fisk, R. P. (1992), “Observational data collection methods for services marketing: an overview,” Journal of the Academy of Marketing Science, 20(3), pp. 217-24.
42.Grove, S. J., Fisk, R. P. and Bitner, M. J. (1992), “Dramatizing the service experience: A managerial approach,” Advances in Services Marketing and Management, 1(1), pp. 91-121.
43.Grove, S. J., Fisk, R. P. and John, J. (2000), “Services as theater,” In Teresa A. Swartz and Dawn Iacobucci (Eds.), Handbook of Services Marketing and Management, Thousand Oaks, CA: Sage, pp. 21-35.
44.Grove, S. J., Fisk, R. P. and Dorsch, M. J. (1998), “Assessing the theatrical components of the service encounter: A Cluster Analysis Examination,” The Service Industries Journal, 18(3), pp. 116-134.
45.Guerin, D. (1991), “Issues facing interior design education in the twenty-first century,” Journal of Interior Design, 17(2), pp.41-45.
46.Gupta, S. and Vajic, M. (2000), “The contextual and dialectical nature of experiences,” In: Fitzsimmons, J., Fitzsimmons, M. (Eds.), New Service Development – Creating Memorable Experiences. Sage, Thousand Oaks, CA, pp. 33–51.
47.Hair, J. F., Anderson, R. E., Tatham, R. L. and Black, W. C. (1998), Multivariate Data Analysis (6th ed.), NJ: Prentice-Hall International Inc., pp.384-385.
48.Harris, K., Harris, R. and Baron, S. (2001), “Customer participation in retail service: Lessons from brecht,” Internatonal Journal of Retailing and Distribution Management, 29(8), pp.359-369.
49.Hoang, V. Q. (2002), "Empirical evidence of conditional heteroskedasticity in vietnam’s stock returns time series," Working Papers CEB. No. WP-CEB 02-001.RS, Université Libre de Bruxelles, Solvay Business School, Centre Emile Bernheim (CEB).
50.Holbrook, M. B., and Hirschman, E. C. (1982), “The experiential aspects of consumption: Consumer fantasies, feelings, and fun,” Journal of Consumer Research, 9(9), pp.132-140.
51.Holbrook, M. B. (1994), “The nature of customer value: An axiology of services in the consumption experience.” In Service Quality: New Directions in Theory and Practices, edited by R. Rustand R. L. Oliver, Sage, CA: Newbury Park, pp. 21-71.
52.Holbrook, M. B. (2000), “The millennial consumer in the texts of our times: Experience and entertainment,” Journal of Macromarketing, 20(2), pp.178-192.
53.Holbrook, M. B. and Hirschman, E. C. (1982), “The experiential aspects of consumption: Consumer fantasies, feelings and fun,” Journal of Consumer Research, 9(2), pp.132-140.
54.Holm, M. G. (2000), “Service management in housing refurbishment: A theoretical approach,” Construction Management and Economics, 18, pp. 525-533.
55.Howard, J. A. and Sheth, J. N. (1969), The Theory of Buyer Behavior, New York: John Wiley & Sons Inc.
56.Hseh, P. H. and Chen, C. Y. (2009), “The relationship between experience marketing strategy module, experience value, customer satisfaction and loyalty - An example of the Janfusun world,” Journal of Physical Education Health and Leisure, 8(1), pp. 81-90.
57.Hsu, C. H. and Ho, Y. C. (2006), “Exploring study of medical care experience scale,” Journal of Customer Satisfaction, 2(1), pp. 55-76.
58.Johnson, William C. and Sirikit, Anuchit. (2002), "Service quality in the Thai telecommunication industry: A tool for achieving a sustainable competitive advantage," Management Decision. London: 40, pp. 693-702.
59.Joint Center for Housing Studies of Harvard University (2005), The Changing Structure of the Housing Remodeling Industry, Report for Harvard Design School, Boston.
60.Joreskog, K. G. and Sorbom, D. (1992), LISREL: User''s reference guide, Chicago, IL: Scientific Software International.
61.Joy, Robin. (2001), “Brand identity becomes brand experience,”World Tobacco, 184, pp. 10-12.
62.Kaiser, H. F. (1958), “The varimax criterion for analytic rotation in factor analysis,” Psychometrika, 23(2), pp.187-200.
63.Kaiser, H. F. (1960), “The application of electronic computers to factor analysis,” Educational and Psychological Measurement, 20(2), pp.141-157.
64.Kellogg, D. L., Youngdahl, W. E. and Bowen, D. E. (1997), “On the relationship between customer participation and satisfaction: two frameworks,” International Journal of Service, 8(3), pp.206-219.
65.Kennedy, D. J., Montgomery, D. C., and Quay, B. H. (1996), "Stochastic environmental life cycle assessment modeling,” International Journal of Life Cycle Assessment, 1(4), pp. 199-207.
66.Kerlinger, F. and Lee, H. (2000), Foundations of Behavioral Research, Orlando, FL: Harcourt College Publishers.
67.Kim, J. O., Forsythe, S., Gu, Q. and Moon, S. J. (2002), “Cross-cultural consumer values, needs and purchase behavior,” Journal of Consumer Marketing, 19(6), pp. 481-502.
68.Kline, R. B. (1998). Principles and practice of structural equation modeling. New York: Guilford Press.
69.Kline, T. J. B., Sulsky, L. M. and Rever-Moriyama, S. D. (2000), “Common method variance and specification errors: A practical approach to detection,” The Journal of Psychology, 134(4), pp. 401-421.
70.Kotler, P. (1997), Marketing Management: Analysis, Planning, Implementation, and Control, (9th ed.), New Jersey: Prentice-Hall.
71.Lacher, K.T., and Mizerski, R. (1994), “An exploratory study of the responses and relationships involved in the evaluation of, and the intention to purchase new rock music,” Journal of Consumer Research, 21, pp.366-380.
72.Laverie, D., Kleine, R. E. and Kleine, S. S. (1993), “Linking emotions and values in consupmtion experiences: An exploratory study,” Advances in Consumer Research, 20, pp. 70-75, Accessed
8/8/2007 from http://www.gentleye.com/research/cb/acr/acr1993.html
73.Lavidge, R. J. and Steiner, G. A. (1961), “A model for predictive measurements of advertising effectiveness,” Journal of Marketing, 25(6), pp.59-62.
74.Li, H., Daugherty, T. and Biocca, F. (2001), “Characteristics of virtual experience in electronic commerce: A protocol analysis,” Journal of Interactive Marketing, 15(3), pp.13-30.
75.Lien, C. Y. and Hwang, C. W. (2009a), “Building a consumer experience framework in housing refurbishment service industry,” Proceedings of the 2009 IEEE International Conference on Industrial Engineering and Engineering Management (IEEM) : Hong Kong, pp.727-733.
76.Lien, C. Y., Hwang, C. W. and Lai, Y. C. (2009b), “Exploring consumer experiences of married women in residential building refurbishment,” Journal of Humanity Resources, 6, pp.79-104.
77.Liljander, V. and Mattsson, J. (2002), "Impact of customer preconsumption mood on the evaluation of employee behavior in service encounters," Psychology and Marketing, 19(10), pp. 837-860.
78.Littlewood, A. and Muno, M. (1997), “Moving and improving: strategies for attaining housing equilibrium,” Urban Studies, 34(11), pp. 1771-1787.
79.Liu, Y. A., Hseh, Y. M. and Chen, Y. H. (2006), “Exploring the marketing experience of food and beverage industry - A case study of starbucks coffee company,” Journal of Human Development and Family Studies, 9, pp. 60-87.
80.Loroz, P. S. (2004), “Golden-age gambling: Psychological benefits and self-concept dynamics in aging consumers’ consumption experiences,” Psychology and Marketing, 21(5), pp. 323-349.
81.Madigan, R. and Munro, M. (1996), “House beautiful: Style and consumption in the home,” Sociology, 30(1), pp. 41–57.
82.Mano, H. and Oliver, R. L. (1993), “Assessing the dimensionality and structure of the consumption experience: Evaluation, feeling, and satisfaction,” Journal of Consumer Research, 20, pp. 451-466.
83.Mendelsohn, R. (1977), “Empirical evidence on home improvements,” Journal of Urban Economics, 4, pp.459-468.
84.Menon, K. and Harvir S. and Bansal, H. S. (2007), “Exploring consumer experience of social power during service consumption,” International Journal of Service Industry Management, 18(1), pp. 89-104.
85.Moira Munro and Leather, P. (2000), “Nest-building or investing in the future? owner-occupiers’ home improvement behavior,” Policy and Politics, 28(4), pp. 511-526.
86.Mueller, R. O. (1997), “Structural equation modeling: back to basics,” Structural Equation Modeling, 4, pp. 353-369.
87.Norris, R. (1941), The theory of consumer’s demand, New Haven, CT: Yale University Press,
88.Nunnally, J. C. and Bernstein I. (1994), Psychometric theory, 3rd ed., McGraw-Hill, New York.
89.O''Sullivan, E. L. and Spangler, K. J. (1998), Experience marketing : Strategies for the new millenium, State College, Pa.: Venture Pub.
90.Owens, T. J. (2000), Advances in life course research: Self and identity through the life course in cross-cultural perspective, Greenwich, CT: JAI Press.
91.Petkus, E. (2004), “Enhancing the application of experiential marketing in the arts,” International Journal of Nonprofit and Voluntary Sector Marketing, 9(1), pp. 49-56.
92.Pine II, B. J. and Gilmore, J. H. (1998), “Welcome to the experience economy”, Harvard Business Review, July-August, pp. 97-105.
93.Pine II, B. J. and Gilmore, J. H. (1999), The experience economy: Work is theatre and every business a state, Massachusetts: Harvard Business School Press, pp. 25-42.
94.Prahalad, C. K. and Ramaswamy, V. (2000), “Co-opting customer competence,” Harvard Business Review, 78, pp. 79-87.
95.Rigdon, E. (2005), SEM FAQ, http:www.gsu/edu/~makteer/sem.html
96.Rogers, E. M. (1962), Diffusion of Innovations, New York: Free Press, pp.79-86.
97.Russell, J. A. and Mehrabian, A. (1978), “Approach-avoidance and affiliation as functions of the emotion-eliciting quality of an environment,” Environment and Behavior, 10(3), pp. 355-387.
98.Schiffman, L. G. and Kanuk, L. L. (2000), Consumer Behavior, New Jersey: Prentice-Hall, Inc.
99.Schmitt, B. H. (1999a), Experiential marketing: How to get customers to sense, feel, think, act and relate to your company and brands, New York: The Free Press.
100.Schmitt, B. H. (1999b), “Experiential marketing”, Journal of Marketing Management, 15, pp. 53-67.
101.Schultz, R. J. (1996), “The effects of mood states on service contact strategies,” Journal of Professional Services Marketing, 14(1), pp. 117-135.
102.Schwarz, N. and Clore, G. L. (1983), “Mood, misattribution, and judgments of well-being: Informative and directive functions of affective states,” Journal of Personality and Social Psychology, 45, pp. 513-523.
103.Scott, S. C. (1993), “Visual attributes related to preference in interior environment,” Journal of Interior Design Education and Research, 18(1 and 2), pp. 7-16.
104.Seek, N. H. (1983), “Adjusting housing consumption:Improve or move,” Urban studies, 20, pp. 455-469.
105.Sharma, S. (1996), “An empirical investigation into the influence of managerial cognitions and organizational context on corporate environmental responsiveness.” In Logsdon, J. & Rehbein, K. (Eds.), Proceedings of the Seventh Annual Conference of the International Association of Business and Society, pp. 386-391, Santa Fe, NM: March.
106.Stoeckeler, H. S. (1977), “Aesthetic quality of home interior- a useful indicator for housing satisfaction and other quality of life measures,” Journal of Interior Design, 3(1), pp.53-73.
107.Stolper, J. H. (1978), “An evaluation process for programming facility change,” Journal of Interior Design, 4(1), pp.19-33.
108.Strauss, A. and Corbin, J. (1998), Basic of qualitative research: techniques and procedures for developing grounded theory, Thousand Oaks, CA: Sage.
109.Strauss, A. and Corbin, J. (1999), “Grounded theory methodology: An overview,” in A. Bryman and R. G. Burgess (Ed.), Qualititative Research, Thousand Oaks, CA: Sage, 13, pp. 72-94.
110.Strong, E. K. (1992), The Psychology of Selling, New York: McGraw-Hill.
111.Tsai, S. P. (2005), “Integrated marketing as management of holistic consumer experience.” Business Horizons, 48(5), pp.431-441.
112.Weale, M. (1977), “User evaluation studies in the design process,” Journal of Interior Design, 3(1), pp. 45-51.
113.Weigand, J. B. (1997), “Mixed-use facility gets mixed reviews: A critical review of Cincinnati’s Arnoff center for the arts,” Journal of Interior Design, 23(1), pp.27-36.
114.Wolf, M. (1999), The Entertainment Economy: How MegaMedia Forces Are Transforming Our Lives, New York, NY: Random house.
115.Xu, Y. Y. (2007), “Consumer experience and post purchase behavior of indoor swimming pool in the central area,” Journal of Sport and Recreation Management, 4(1), pp. 120-138.
116.Yeh, Y. C. and Chen, M. Y. (2006), “Experiential marketing, experiential value, customer satisfaction and behavioral intentions: A study of bicycle recreational sport as an example,” Proceedings of the TASSM 2006 International Conference, pp. 228-256.
117.Yoo, J. U., Barthel, T. S., Nishimura, K., Solchaga, L., Caplan, A. I., Goldberg, V. M. and Johnstone, B. (1998), “The chondrogenic potential of human bone-marrow-derived mesenchymal progenitor cells,” The Journal of Bone and Joint Surgery, 80, pp. 1745-1757.
二、中文部分
1.王文安(2007),「住宅整建指南」,96年度營建科技計畫成果發表暨研討會:住宅整建關鍵技術研發計畫,財團法人台灣建築研究中心,內政部營建署委託研究,頁7-22。
2.內政部營建署(2007),住宅狀況調查報告,台灣:台北。
3.行政院主計處(2007),96年家庭收支調查報告,台灣:台北。
4.李金泉(1993),SPSS/PC+實務與應用統計分析,台北:松岡電腦公司。
5.林清山(1988),「驗證性因素分析的理論及應用:修訂魏氏兒童智力量表之驗證性因素分析」,測驗年刊,第35卷,頁117-136。
6.洪穎思(2004),體驗行銷與品牌形象互動之探討,淡江大學管理科學研究所碩士論文(未出版)。
7.洪順慶(2005),消費體驗與體驗品質之研究,行政院國科會專題研究計畫成果報告,NSC93-2416-H-004-010。
8.莊修田(2001),「室內設計專業範圍與內容之研究」,國科會研究叢刊:人文及社會科學,第11卷第3期,頁271-281。
9.徐明偉、邊守仁(2002),「消費體驗模式導入設計連鎖店面空間規劃運用—以櫻花廚藝生活館為例」,工業設計,第30卷第2期,頁164-169。10.高少芸、陳建中(2004),「不同類型咖啡連鎖店之顧客消費體驗」,2004年中華民國科技管理學會年會暨學術研討會論文集,頁228-239。
11.晁成虎(2005),「體驗行銷在台灣的學術管理流行實證」,第三屆全國當代行銷學術研討會論文集,嘉義:中正大學。
12.黃俊英(1991),多變量分析,第四版,台北:中國經濟企業研究所。
13.黃潮岳(2001),建築物室內裝修之環保設計基準與策略研究(I),行政院國科會專題研究計畫成果報告,NSC89-2621-Z-165-001。
14.黃潮岳(2003),建築物室內裝修之環保設計基準與策略研究(III),行政院國科會專題研究計畫成果報告,NSC91-2621-Z-165-001。
15.黃慶源、宋碧娟、張雅菁(2002),「現代書局之體驗行銷策略—以大高雄誠品書局為例」,樹德科技大學學報,第4卷第2期,頁159-172。16.黃慶源、邱志仁、陳秀鳳(2004),「博物館之體驗行銷策略」,科技博物,第8卷第2期,頁47-66。17.張謙允(1999),「室內設計使用者設計考量之研究架構」,生活應用科技學刊,第1卷第1期,pp.61-86。
18.張謙允(2000),「室內設計研究課題範圍之研究」,生活應用科技學刊,第2卷第2期,頁181-209。
19.楊國樞、文崇一、吳聰賢、李亦園(1989),「社會及行為科學研究法」,台北:東華書局。20.盧昭蓉(2003),「博物館運用體驗行銷策略之研究—以國立科學工藝博物館之塑膠與橡膠廳為例」,科技博物,第7卷第3期,頁31-51。
21.藤敬(1995),感覺行銷(李秀敏譯),台北:中國生產力。(原著於1993 年出版)。