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題名:農村地方創生導入數位行銷之思維與實踐:雙鑽石模型觀點個案研究
書刊名:餐旅暨觀光
作者:蔡佩頴傅大煜陳世民
作者(外文):Tsai, Pei-yingFu, Ta-yuChen, Shih-min
出版日期:2021
卷期:18:1
頁次:頁49-67
主題關鍵詞:地方創生數位行銷雙鑽石模型Regional revitalizationDigital marketingDouble diamond model
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:1254
  • 點閱點閱:2
期刊論文
1.Iskandar, M.、Iskandar, B. P.(2012)。Crossing through the information barrier。Journal of Business and Management,1,384-388。  new window
2.Lee, A. S.、Hubona, G. S.(2009)。A scientific basic for rigor in information systems research。MIS Quarterly,33(2),237-262。  new window
3.Stempfle, J.、Badke-Schaub, P.(2002)。Thinking in design teams-an analysis of team communication。Design Studies,23(5),473-496。  new window
4.陳美伶(2018)。「設計翻轉、地方創生」--臺灣地方創生的起步。國土及公共治理季刊,6(2),2-7。  延伸查詢new window
5.韓孟志(2017)。「設計翻轉、地方創生」示範計畫成果發表紀實。國土及公共治理季刊,5(1),124-126。  延伸查詢new window
6.陳世龍(20180600)。「設計翻轉,地方創生」計畫願景目標及推動情形。國土及公共治理,6(2),8-17。  延伸查詢new window
7.林士彥、林恩賜、李義祥(20181200)。創新在地特色產品開發--以城鄉創生之大學城伴手禮為例。社區永續觀光研究,2(2),45-60。new window  延伸查詢new window
8.Brown, Tim(2008)。Design thinking。Harvard Business Review,86(6),84-92。  new window
9.胡惠君(20180600)。4Ds教學方法於農鄉服務設計之課程實踐。大學教學實務與研究學刊,2(1),79-106。new window  延伸查詢new window
10.江義平、林家毅、黃智彙(20180400)。O2O營銷模式採用行為與決策因素探究。創新與管理,14(2),21-62。new window  延伸查詢new window
11.李永展(20190500)。因應「城鎮收縮」的地方創生。經濟前瞻,183,41-45。  延伸查詢new window
12.宋玉珍(2020)。地方創生經驗分享與學習座談。國土及公共治理季刊,8(2),116-118。  延伸查詢new window
13.呂詩婷、李固遠、謝奇明、蘇宜成、蔡必焜(2018)。農村再生社區執行問題與社區能力之分析研究。農林學報,66(2),95-105。  延伸查詢new window
14.邱奕儒、謝婉華(20200800)。設計思考融入農村議題之課程設計與反思--以「創意農村大作戰」通識課程為例。慈濟大學教育研究學刊,16,141-167。  延伸查詢new window
15.張淑華(20201200)。雙鑽石模型導入地方創生之探討:慢城鳳林個案。設計學報,25(4),1-18。new window  延伸查詢new window
16.許勝程(20200900)。以AISAS模式分析臺灣溫泉旅館官方網站之數位行銷環境佈局。運動與遊憩研究,15(1),90-104。new window  延伸查詢new window
17.陳康芬、呂得成(20200500)。地方生態的擬像實踐--桃園大溪木藝生態博物館的形象設計與地方開發構想個案分析。休閒研究,9(2),115-127。new window  延伸查詢new window
18.鄭晉昌(20200600)。互聯網經濟時代下電子商務人才職訓所面臨的挑戰與因應之道--以數位行銷人才為例。臺灣勞工季刊,62,31-36。  延伸查詢new window
19.蔡志堅(20180600)。地方創生之設計力實踐。國土及公共治理,6(2),68-77。  延伸查詢new window
20.曾宇良、許溦倩、湯國榮(20191200)。日本地方創生與支援青年就農對策分析。農業推廣文彙,64,73-82。  延伸查詢new window
21.顏廷娟(20190800)。地方創生動起來,你可能不知道的民間推手。臺灣經濟研究月刊,42(8)=500,30-37。new window  延伸查詢new window
22.賴家華(20200700)。區域共創推動城鄉發展。地理資訊系統季刊,14(3),13-19。  延伸查詢new window
23.盧俊偉(2020)。地方創生:是地方人口對策?還是經濟振興政策?。新社會政策雙月刊,69,38-43。  延伸查詢new window
24.Alkahtani, M.、Qazi, S. K.、Muhammad, J.、Muhammad, O.、Ghulam, H.、Catalin, I. P.(2021)。E-agricultural supply chain management coupled with blockchain effect and cooperative strategies。Sustainability,13(2),(816)1-(816)29。  new window
25.Hsiao, K. L.、Lu, H. P.、Lan, W. C.(2013)。The influence of the components of storytelling blogs on readers' travel intentions。Internet Research,23(2),160-182。  new window
26.Cousins, B.(2018)。Validating a design thinking strategy: Merging design thinking and absorptive capacity to build a dynamic capability and competitive advantage。Journal of Innovation Management,6(2),102-120。  new window
27.Kim, Y. J.(2020)。Tracking dynamics between digital design agencies and clients of hybrid outsourcing in the double diamond website development process。Archives of Design Research,33(1),17-35。  new window
28.Kannan, P. K.、Li, H. A.(2017)。Digital marketing: A framework, review and research agenda。International Journal of Research in Marketing,34(1),22-45。  new window
29.Majumdar, K.、Singh, R. K.(2019)。Impact of information and communication technology on marketing of rice: A study of Uttar Pradesh。International Journal of Social Economics,46(9),1061-1080。  new window
30.Yang, Y.、Wang, W.、Li, M.(2018)。Thoughts on participation of supply and marketing cooperative system in agricultural social service。Asian Agricultural Research,10(8),1-4。  new window
31.徐重仁(20180600)。地方創生,再造幸福社會。國土及公共治理,6(2),36-43。  延伸查詢new window
學位論文
1.陳麗雪(2013)。農村旅遊吸引力與體驗價值之研究(碩士論文)。國立臺東大學。  延伸查詢new window
圖書
1.Liedtka, Jeanne、Ogilvie, Tim(2011)。Designing for growth: A design thinking tool kit for managers。Columbia University Press。  new window
2.Stickdorn, M.、Schneider, J.(2012)。This is service design thinking: Basics, tools, cases。John Wiley & Sons Inc。  new window
3.Yin, Robert K.(1994)。Case Study Research: Design and Method。Sage。  new window
4.Sugiyama, K.、Andree, T.(2010)。The dentsu way: Secrets of cross switch marketing from the world's most innovative advertising agency。McGraw Hill Professional。  new window
5.IDEO(2015)。The Field Guide to Human-centered Design: Design Kit。IDEO。  new window
6.陳向明(2009)。社會科學質的研究。五南。new window  延伸查詢new window
7.Plattner, H.(2010)。An introduction to design thinking process guide handout。Institute of Design at Stanford。  new window
8.Maykut, P. S.、Morehouse, R.(1994)。Beginning Qualitative Research--A Philosophic and Practical Guide。The Falmer Press。  new window
9.Patton, Michael Quinn(1990)。Qualitative evaluation and research method。Sage。  new window
10.Strauss, Anselm L.、Corbin, Juliet M.(1990)。Basics of qualitative research: Grounded theory procedure and techniques。Sage。  new window
其他
1.行政院國家發展委員會(2017)。「設計翻轉、地方創生」計畫規劃作業指引,行政院國家發展委員會。,https://www.ndc.gov.tw/cp.aspx?n=F5BC16A2AE8C8AB9&s=6D5CD422604E8E53。  延伸查詢new window
2.行政院農業委員會水土保持局(2018)。推動大專院校農村實踐共創計畫,https://rcampus.swcb.gov.tw/。  延伸查詢new window
3.Design Council(2015)。What is the framework for innovation? Design Council's evolved Double Diamond,https://www.designcouncil.org.uk/news-opinion/what-framework-innovation-design-councils-evolved-double-diamond。  new window
 
 
 
 
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