本文從原住民族與土地關係變化的歷史過程，初步探討花東原住民族土地在當代國家的觀光發展論述和觀光市場的自由競爭下，可能導致土地炒作、危害文化永續與環境生態問題。觀光衝擊與衝突與否，關鍵仍在於原住民族能否掌控自己傳統生活領域的生存權利。

This paper explores the conflicts between the tourism development of the government and the land-cultural issues among indigenous peoples from the aspects of historical process of the land and contemporary daily life among the indigenous peoples in eastern Taiwan. The tourism policy of the government toward the eastern Taiwan does not base on the indigenous peoples’ cultures but on a rhetorical discourse focuses on economic development. Therefore, indigenous peoples are not only far away from the tourism business but also facing the problems of land, environmental, and cultural issues, moreover, the indigenous peoples are forced to be marginalized continuously. Some indigenous people have been trying to develop the tourism in eastern Taiwan in these years to avoid being marginalized and land losing which need more information in the future, however, the key point is still the autonomy of land using on the indigenous traditional territory.